AMP improves online customer experience

Public Affairs Tel: 02 9257 6127

2 February 2012

Email: [email protected] Website: AMP.com.au/media AMP_media

AMP improves online customer experience AMP has launched improvements to its online services, offering a more contemporary and personalised experience through its customer website My Portfolio and the AMP website (www.amp.com.au). The AMP website has been improved with easier navigation and educational materials while My Portfolio now includes an innovative Retirement Simulator, an Insurance Needs Calculator, and customer-specific educational content. AMP Director of Business Marketing Cam Cimino said the improvements are designed to engage and empower more Australians to take control of their financial futures. “We all know that sorting out our finances has a positive impact on our overall well-being. The process of reviewing our financial situation and setting goals can help people feel like they’re on the right track and heading towards a comfortable future. “The new AMP online experience aims to facilitate this process by educating people on super and insurance, assisting them to set retirement goals, and arming them with options that allow them to take action,” Mr Cimino said. The AMP website now has a series of 11 educational videos explaining broad concepts of superannuation and insurance options, as well as tailored content targeted at people at different life stages. The customer site, My Portfolio, now features an advanced educational offering, including: • Personalised retirement savings projection with goal tracking capability • An advanced Retirement Simulator and Insurance Needs Calculator • SMS or email alerts and reminders • Tailored educational content

AMP Life Limited 33 Alfred Street Sydney NSW Australia ABN 84 079 300 379 AFSL 233671

AMP improves online customer experience/ 2 Projection of super balance with goal tracking Customers see a personalised retirement savings projection based on their current super balance, contributions and investment allocation, as soon as they login to My Portfolio. This can be tracked against a desired retirement savings goal to see if they are on target to achieve this. Retirement Simulator Using a simple three-step process, the market-leading AMP advanced Retirement Simulator enables customers to set retirement goals, assess whether they are on track to achieving their goals and consider a range of ways to achieve their desired retirement lifestyle aspirations. “The Retirement Simulator gives customers a glimpse into their retirement future and some options for improving this future. Customers can save their results and review and use them to start a discussion with a financial planner. And if and when changes happen in life, they can come back, adjust the numbers and update projections,” Mr Cimino said. Insurance Needs Calculator My Portfolio’s new insurance section provides customers with a quick view into all the AMP insurance policies they hold and the amount they are covered for. Customers can also add in policies not held with AMP to gain a complete view of their insurance cover. The Insurance Needs Calculator can help customers determine the appropriate level of insurance for them and take action if there is a shortfall. SMS or email alerts and reminders Using My Portfolio, customers can set up SMS or email alerts and reminders, such as an alert to check the performance of a fund or a reminder to update their beneficiaries or renew their Income Protection insurance. Tailored educational content When they login to My Portfolio, AMP customers are presented with tailored educational content relevant to their profile, including their age, gender, risk profile and product balances. This includes easy-to-understand facts, videos and case studies on topics such as super savings strategies and investment options. Mr Cimino said customers now look to websites, after friends and family, for factual information on retirement. My Portfolio presents AMP customers with content relevant them. “The improvements to both the AMP website and My Portfolio give AMP customers more control over their retirement goals by providing them with insight into what the future might look like and some of the things they can do to help them achieve their retirement lifestyle aspirations,” Mr Cimino said. Media enquiries Kelly Tullett Phone: (02) 9257 2700 Mobile: 0422 988 797