Hyatt Place is ranked #1 Select-Service Brand by Business Travel News. 2013 Hotel Chain Survey for the second year in a
hyattplace.c m
TWO YEARS OF RECOGNITION
and a milli n thanks Hyatt Place is ranked #1 Select-Service Brand by Business Travel News 2013 Hotel Chain Survey for the second year in a row. Thank you for your continued support, feedback and stays that have helped make us the brand we are today and will be in the future. Find perfectly seamless stays with roomy rooms, free Wi-Fi, free a.m. Kitchen Skillet™ breakfast with your stay, the 24/7 Gallery Menu and every modern comfort you deserve. Now with more than 175 hotel locations and counting. Welcome to a different place®. Hyatt Place. Also awarded “Highest in Guest Satisfaction Among Upscale Hotel Chains” by J.D. Power in 2013.
Hyatt Place received the highest numerical score among upscale hotels in the proprietary J.D. Power 2013 North America Hotel Guest Satisfaction Index Study SM. Study based on responses from 68,787 guests measuring 11 upscale hotels and measures opinions of guests who stayed in a hotel June 2012-May 2013. Proprietary study results are based on experiences and perceptions of consumers surveyed July 2012-May 2013. Your experiences may vary. Visit jdpower.com. Posted with permission from Business Travel News Copyright © 2013 Hyatt Corporation. All rights reserved.
Electronically Reprinted from
October 14, 2013
2013 Hotel Chain Survey Buyers boost lower tiers, but upper-tier ratings slip.
Hyatt Place Leads Upscale Tier. Buyers once again rated relative newcomer Hyatt Place as the best of its tier. Despite facing a more competitive tier— “We’re continuously pushing up our stanLast year’s top upscale brand, Hilton’s this year’s upscale tier combines brands that dards, and we see the effects and positive re- Embassy Suites, fell to seventh place in the last year were divided into upscale and se- sults,” Rosenberg said, adding that Radisson merged tier. Like all other brands in both lect-service tiers—Hyatt Place emerged as was the most improved upscale brand in J.D. the upscale and midprice tiers, however, its the top upscale brand, repeating its perfor- Power and Associates’ North America Hotel scores were up year over year. mance as top select-service brand in 2012. Guest Satisfaction Index Study this year. Performance-wise, the upscale tier curIt improved its overall score by more than Hilton Garden Inn earned the sec- rently is one of the strongest in the United three-tenths of a point and earned the top ond-highest score in the tier, as it did last States, according to Smith Travel Research. rating in all but one criterion. Buyers rat- year. Global head for the brand Adrian The firm projects upscale average daily rate ed brands’ attributes on an ascending scale Kurre cited as reasons for its continued will increase by 4.4 percent year over year from one to six. in 2013 and by an additional The spoiler in Hyatt Place’s 4.6 percent in 2014, a higher Hyatt Place takes the clean sweep was Carlson’s increase than every other tier Radisson brand, which earned except luxury. STR projects U.S. Number One Ranking in 11 Categories top marks for its meeting faciliupscale occupancy will increase ties. Radisson also improved its by 1.1 percent this year and by score by almost a half a point, more than strong performance ongoing lobby renova- 2.7 percent in 2014, an increase on par with any other brand in the tier. Javier Rosen- tions to make them more of a connecting the luxury tier. berg, Carlson Rezidor’s executive vice area rather than the “light, bright and airy” Many of the upscale brands also are aimpresident of owned and managed hotels design that had previously dominated the ing to increase their footprints outside of in the Americas and COO of Radisson in brand. About 300 of the brand’s 500 North the United States. Hilton Garden Inn, for the Americas, attributed the increase to American hotels will complete those reno- example, has almost 20 countries on its rathe brand’s aggressive overhaul strategy. vations by the end of this year, he said. dar, including China, Colombia, ArgentiDuring the past several years, Radisson The brand also improved its breakfast na, Turkey and Qatar, Kurre said. China in has removed a number of below-standard service and, within the past few weeks, in- particular required several years of tweakbrands and will have completed renova- troduced an in-room coffee program with ing the brand’s design and offerings so that tions at 75 percent of its portfolio by the plans to include Keurig coffee makers in all it fit the market but was still recognizable, end of this year, he said. rooms, he said. he said.
UPSCALE Sales staff quality
Consistency of offering
Arranging group travel
Meetings facilities
Corporate rate programs
Data quality
Helpful/ courteous service
Physical appearance
Quality of business center
In-room business amenities
In-room amenities
Price/value relationship
Total
Hyatt Place Hyatt Place
4.89 4.89
4.80 4.80
4.70 4.70
4.39 4.39
4.70 4.70
4.53 4.53
4.90
4.90
4.76 4.76
4.81 4.81
4.77 4.77
4.82 4.82
4.75 4.75
Hilton Garden Inn
4.66
4.57
4.53
4.20
4.53
4.48
4.60
4.62
4.55
4.45
4.54
4.62
4.53
Courtyard
4.60
4.49
4.45
4.18
4.34
4.52
4.71
4.66
4.51
4.43
4.43
4.55
4.49
SpringHill
4.67
4.54
4.43
3.91
4.49
4.52
4.72
4.57
4.38
4.46
4.43
4.61
4.48
Four Points
4.46
4.30
4.38
4.38
4.39
4.31
4.71
4.43
4.47
4.40
4.50
4.56
4.44
Radisson
4.47
4.27
4.48
4.47
4.41
4.28
4.50
4.34
4.38
4.37
4.42
4.43
4.40
Embassy Suites
4.58
4.52
4.44
4.22
4.40
4.38
4.49
4.42
4.30
4.29
4.32
4.37
4.39
Crowne Plaza
4.55
4.36
4.51
4.43
4.35
4.24
4.53
4.29
4.31
4.23
4.36
4.34
4.38
Doubletree
4.48
4.33
4.38
4.38
4.46
4.35
4.45
4.39
4.31
4.22
4.25
4.36
4.36
Posted with permission from the October 14, 2013 issue of Business Travel News® Copyright 2013, Northstar Travel Media, LLC. All rights reserved. For more information on use of this content, contact Wright’s Media at 877-652-5295.
106004
