Brand Positioning Statement-OPENco.pdf - Google Drive

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EMAIL: [email protected] WEB: OPENCO. ... Reason to Believe: Brand Positioning ... Brand Positioning Statement-OPENco.p
BRAND POSITIONING STATEMENT Brand Attributes In list form 3-7 attributes

Brand Essence:

1. 2. 3. 4. 5. 6. 7. •

Target Market:



Definition of Category:



Brand Promise (Emotional or Rational):



Reason to Believe:

Brand Positioning Statement: (In an order similar to this) For [insert Target Market] [insert Brand] [insert Brand Promise] [insert Industry/Category] [insert Reason to Believe].

EMAIL: [email protected] WEB: OPENCO.SPACE