conference area floor plan

BETTING ON FOOTBALL 2017 Betting on Football (BOF 2017) is the largest sports betting industry event, held 3 - 5 May at Stamford Bridge. More than 800 delegates will experience world class hospitality, unlimited networking and business opportunities, exhibition and product display, as well as top of the class speaker sessions from 140+ leading industry experts. Conference & Sessions: 4 main conference tracks covering leadership, country market profiles, marketing and media, as well as trading and operations. In total 35 key sessions and roundtable discussions Wednesday and Thursday from 9:00 17:00. Exhibition & Meetings: Open throughout Wednesday and Thursday within the Great Hall at Stamford Bridge. The area offers 1,400sqm of space for 40 exhibitors, networking areas, product pitching stage, meeting rooms, and of course refreshments, lunch and networking drinks. Wednesday Networking Events: Drinks reception in the exhibition area from 17:00 to 19:00, followed by the official party at the glamourous Kensington Roof Gardens owned by Virgin billionaire Richard Branson. The official party runs from 20:30 to 2:00. Thursday Networking Events: Drinks reception from 16:30 to 19:00, followed by dinners and the closing networking party at the famous London club ‘Under the Bridge’ (below Stamford Bridge and known as Roman Abramovich’s favourite venue). Event Website: sbcevents.co.uk/betting-on-football-2017

SPECIAL EVENTS THAT ARE PART OF BOF 2017 TOTALLY GAMING ACADEMY SEMINARS (TUESDAY, 2 MAY): In partnership with SBC & the Betting on Football conference, Clarion Gaming is organising two seminars on Tuesday 2nd May: Trading Seminar and Sportsbook Management Seminar. The two seminars can have up to 50 delegates each and will be running from 9:00 to 17:00, followed by networking drinks and the Champions League semi-final match at Frankie’s Sports Bar (Stamford Bridge).

C-LEVEL EXECUTIVE MANAGEMENT EVENT (WEDNESDAY / THURSDAY, 3 - 4 MAY): This is an invite-only networking event that brings together around 100 C-Level Executives from leading Sportsbook Operators and Key Suppliers. With special activities and networking dinners Wednesday and Thursday evening, this is the only strategic and networking event for leading sportsbook operators and suppliers in the gaming industry. Sponsors so far include OPTIMA, Ganapati and Golden Race.

TOP SPORTSBOOK AFFILIATE & MEDIA EVENT (WEDNESDAY / THURSDAY, 3 - 4 MAY): This special event is organised in partnership with TAG Media and will see the top 40+ sports betting affiliates attending Betting on Football. Experience special tailored affiliate sessions and VIP networking dinners thanks to sponsors such as 138.com, Bet365, BetOnBrazil, Betway, EnergyBet, Intertops, LeoVegas and Marathonbet.

DELEGATE DEMOGRAPHICS

800+

100+

40+

600

140+

50+

DELEGATES

GAMBLING OPERATORS

COUNTRIES REPRESENTED

SENIOR EXECUTIVES

WORLD-CLASS SPEAKERS

SPORTS CLUBS & ORGANISATIONS REPRESENTED

Who Attends?

Job Titles

Operators

30%

Suppliers

25%

Service Providers

10%

Affiliates & Media Companies

15%

Payment Providers

5%

Compliance, Law & Regulators

5%

Sports Clubs & Organisations

10%

CEOs / Chairman / Founder

25%

C-Level Executives

20%

Director

30%

Manager

20%

Other

5%

Countries Represented Armenia

Bulgaria

Curacao

Finland

Ghana

Hong Kong

Italy

Liechtenstein

Netherlands

Poland

Singapore

Sweden

Ukraine

Australia

Canada

Czech Rep.

France

Gibraltar

Ireland

Japan

Lithuania

Nigeria

Romania

Slovakia

Switzerland

USA

Austria

China

Denmark

Georgia

Greece

Isle of Man

Kazakhstan

Luxembourg

Norway

Russia

South Africa

Turkey

Belgium

Croatia

Estonia

Germany

Guernsey

Israel

Kenya

Malta

Philippines

Serbia

Spain

UK

SPEAKER PREVIEW - OPERATORS

Fabio Schiavolin CEO

Niels Erik Folmann CEO

Johan Styren CEO

Jesper Karrbrink CEO

Jim Humberstone Group B2B & Trading Director

Mark Brosnan CEO

Bill Mummery Executive Director

Rory Anderson CEO

Sergey Portnov CEO

David Bazak CEO

Nikos Halikias CEO

Zeno Ossko Managing Director

Stuart Tilly CEO

Marek Šmrha Investment Manager

Mark Blandford Founder

Alexey Sinyushkin COO

Jamie McKittrick Head of Trading

Alexander Martin Board Member

Andrew Wright Head of Football Trading

Markus Peuler CEO

Shay Segev COO

John O’Reilly Non Executive Director

Jim Yu CEO & Founder / Group Senior VP

Per Widerstrom CEO

View all speakers here

SPEAKER PREVIEW - AFFILIATE, MEDIA & SUPPLIERS

Richard Moffat CEO

Christopher Langeland Managing Director

Riccardo Mittiga CEO

Henrik Lykkesten Board Member

Sanjit Atwal CEO / Co-founder

Andy Meikle CEO / Founder

Mark Davies Head of New Business

Adolfo Bara Managing Director Sales & Marketing

Alfredo Lorenzo Integrity and Security Director

Peter McLaughlin Security & Integrity Officer

Mauro Baldissoni Managing Director

Jaap Kalma Chief Commercial Officer

REPRESENTATIVE TBC

Vahe Baloulian CEO

Jacob Lopez Curciel CEO

Matt Jellicoe Co-founder & CEO

Dražan Planinic Sportsbook Managing Director

Quinton Singleton Vice President

Chris Harrison Industry Head - Financial Trading and Egaming

Marc Etches CEO

Jason Chess Media Lawyer

Clive Hawkswood CEO

David Henwood Co-director

Robin Eirik Reed Group CEO

View all speakers here

DELEGATE PREVIEW

Ed Ware CEO

John Haddock Former CEO

Vigen Badalyan Co-Founder

Richard Hajek Director

Matt Scarrott Director of Sport & VIP

Markus Brennan CEO

Chrisoph Schimdt CEO

Marcin Sapinski Managing Director

Peter Lucas Trading Director

Jaswant Deol Sportsbook Director

Michl Posch Director

Marcin Jablonski COO

Dave Gal CEO

Daniel Saragozza CEO

Dean Montour CEO

Todd Johnson COO

Dr. Andreas Blaue Chief Legal Officer

Britt Boeskov CPO

Lorena Torregrosa COO

Brian Mattingley Chairman

Simon Trim CEO

Bernard Marantelli CEO

Avi Shemesh Owner

Birgitte Sand Director

View all delegates here

EVENT TESTIMONIALS “If you're an operator or supplier and football is important to you, then this is the place where you need to come.” - Simon Trim, CEO at Sporting Index “A conference like Betting on Sports for bookmakers is very important because of the possibility to network, and to get in touch with state of the art development in technology.” - Fabio Schiavolin, CEO at SNAI “I think for new operators it is extra important to be here, simply to meet everyone and build connections within the industry.” - Johan Styren, CEO at LeoVegas “We need events like this where we can all come together and talk about what we do. We can share our experiences and best practice. It has presented a real opportunity not only to listen to other people's views, but for me to make my contribution as well.” - Bill South, Director of Security at William Hill “It's a great opportunity for everyone to meet, to talk about some of the challenges we're all facing, but also some of the trends we are seeing that are positive. It's a time of accelerated change, so we need to accelerate the learning as well.” - Viktor Hoffmann, CEO at Marathonbet “This conference is beneficial for everyone, and these opportunities don't arrive very often.” - Mark Davies, Head of New Business at Leicester City “It's been a fantastic day today. A great chance to talk about sponsorships for William Hill, and show a lot of people what we do in terms of activation and the kind of sponsorships we're involved in.” - Tony Kenny, Head of Sponsorship at William Hill

EVENT VIDEO

CLICK HERE

CONFERENCE & EXHIBITION

THE HARRIS SUITE: - 350 seating - Leadership Track (Day 1) - Trading & Operations Track (Day 2) THE DRAKE SUITE: - 350 seating - Country Market Profiles (Day 1) - Marketing & Media (Day 2) VIALLI SUITE: - Roundtables - Breakout sessions

CONFERENCE AREA FLOOR PLAN West Stand Level 3 - Harris, Drake & Vialli Suites (800 people seating)

1 - Registration (Betting Gods) 2 - Bar 3 - Digitain 4 - Ganapati 5 - Oulala 6 - Play Area (Golden Race) 7 - HiPay 8 - Intertops 9 - VSoftCo 10 - Digital Fuel 11 - Arsenal

12 - Energy Bet 13 - ----------14 - Highlight Games 15 - STATSCORE 16 - CSM Live 17 - Oddslife 18 - 5x3m Available 19 - Coffee Bar (OPTIMA) 20 - Digitote

EXHIBITION AREA FLOOR PLAN West Stand Level 1 - The Great Hall with 1,400 Sqm Space

21 - Beehive 22 - Sporting Solutions 23 - SBC Global 24 - Media Hut 25 - Clarion Events 26 - Penalty Quiz 27 - Colossus Bets 28 - Spiffx 29 - Optima 30 - Golden Race

31 - Racing Post Cafe 32 - Delasport 33 - BetConstruct 34 - W2 Global Data 35 - Leo Vegas 36 - Networking Area 37 - Konect Games 38 - Chroma Sports LEVEL 2: M1 - PaddyPowerBetfair M2 - Qubit M3 - Other Levels M4 - Dimoco

CONFERENCE & SESSIONS • 100 speakers, a number of key sessions throughout the two day conference, and three dedicated session rooms with space for up to 800 people • Sessions will explore key topics and generate in-depth discussion around the world of football and betting

DAY 1:

DAY 2:

Leadership Track

Marketing & Media Track

Market / Country Profile Track

Trading & Operations Track

Roundtables

Roundtables

NETWORKING & BUSINESS • At SBC Events we are known for creating a strong foundation for networking and business meetings across all our conferences • The exhibition hall is open from 9:00 to 17:00 on Wednesday 3 May and Thursday 4 May, and includes large networking areas and meeting spaces • After the conference and exhibition close we bring all delegates together at Top London networking venues for you to continue doing business, while having fun till late in the morning • You can also download the BOF 2017 Conference App (iOS and Android Stores) to get access to a list of attendees, and the option to message them to arrange meetings before and during the event. The APP can be customised to plan your event in full, including conference agenda, session schedule, event activity feed, venue information etc.

NETWORKING - DAY 1

KENSINGTON ROOF GARDENS • There will be networking drinks in the exhibition area from 17:00 to 19:00, followed by the official networking drinks and party • The official networking drinks and party will run from 19:30 to 2:00 am at the prestigious club Kensington Roof Gardens, owned by billionaire Richard Branson. • Watch the Champions League semi-final on the big screens, and get treated to free drinks and beers on the evening, as well as plenty of networking opportunities with all the BOF 2017 delegates • This is a unique opportunity for all delegates to continue business talks and networking from the conference and exhibition on Day 1.

NETWORKING - DAY 2

UNDER THE BRIDGE • The second official networking drinks and party will run from 20:30 to 2:00 at ‘Under the Bridge’, which is Chelsea owner Roman Abramovich’s favourite london club • Besides being located below Stamford Bridge, the club was recently refurbished for £30 million, which makes it one of London’s top venues, and guarantees a top evening for everyone • All delegates will gather here in the evening of Day 2 to continue business talks and networking from the conference and exhibition.

GET IN TOUCH WITH TEAM SBC...

RASMUS SOJMARK

NEIL JUDSON

CONALL McCABE

CEO / Founder

Senior Sales Manager

Sales Manager

Email: [email protected] Mobile: +44 (0) 789 049 5353 Skype: rasmus.sojmark

Email: [email protected] Mobile: +44 (0) 780 271 4807 Skype: neiljudson40

Email: [email protected] Mobile: +44 (0) 779 990 4257 Skype: conal.mccabe2