Demonstration: Enabling Scalable Online Personalization on the Web

5 downloads 262 Views 138KB Size Report
margins, online personalization is of great interest to ... Virtually all personalization technologies are .... software, with special emphasis on scalability, and.
  

   ! "#  $%  &'( )*+,   -  .  XZ= YY BJ8 Y [ W>H [ 0BI ;(6 Y 0\CE=7_G=@CO0 F 8 B 4 ] ; 6^2>B=`5Y D BJ0b[ acH 0 BY I W56 BY DeCEdU_GCOBF BJ8 D B 4 1/ A(03B25CE47D765F 8:8G9BJI=?6=@0 ] ^ 6 > 2 F = BK>LMONQP(R>D 8G4?SUT F 03= BI 6VT BW 2 0 W 0 03Y =?W=@0 A(PBIJCEI D7T F F 038G0= BJH I 6VBJIT B6 W 2 W50 BJY `gWfPA(II BT CEF D70\F = 8GB0I 6hH T BJBJIW 6 2 k Y 8:/ l BD 0 D8:Y =74?658:Wo= 8V[Y t = WfY BBJ_:A(B[ Y BHCEHuD7BF I6 8G6 C0Y SHCE0E_GBJCO4 I F 6 8 B 4 9 D 8:=7658 PI 4JTr2>Ss0E4?4T BW 2 6 BJ_GB Y PII T F 03= BI 6VT BW 2 v wJxzy|{~}€ ƒ‚Ey|„…}†x ‹—u‡*š£ˆŠ’—Ÿ¢‰ŒœŒ•–‹?ž®ŒˆŠ\žŽ‘¯?~‹—§e•¤‹œŒ’”~‹’”¦Š“\ˆr\u•‘‹z•–ŸŒ‹—™E•‘¥J‹—Žc•¤‹”¯…Ž‘œJ™\˜\¦Š™3ŸJŸ¢‹?’”¦Š•…‹Œˆ ­?š›§¨’”Ÿ@œJŽ–’”žˆrœJœJ“~ ™3™~‹—ˆŠ¦ŠŽ‘¯>‹?ˆr©«œŒŽ‘ˆŠ¡\‰Œ®Œª€‹,•–ˆr‹?3Ž‘Ÿ¢¬Ÿ@ŽQŽ‘“\ˆŠ•¤JŸ¢•‘Ž–‹ ­—‹—œJ•–œ¢•…‹?¡€šG¯…Ž‘ŽQŽ‘\\Ž–ˆrœ‹ ‹—ˆŠ­?š£Ÿ¢’—Ž‘œŒˆŠžœŒ²™\Ÿ¢Ž–\‹?’¤ˆr‹7~¯—\°hœŒ±V¦ŠœŒ~®Œ‹cˆŠ‹?Ÿ@¯Ž‘©|Ž‘•¤‹?ŸŒ•‘’”ˆŠ‰ŒŽ‘ˆŠ‹7‰Œ¯ƒ‹—\¡³•‘‹?œJ¯–´¯Vœ¢Ž‘¡j~œŒ‹"~’—¦Šˆ¦Š~ŸŒˆr‹)¶™E‹—µ•¤˜¯…œJ’”\œŒŸ¢~¦ršš ¦Š‹—¯‘‹?“~š£ŸJ¯‘ž~©~œŒ‹—¯ž•™\Ž‘™3œµE‹?‹—•–ˆr\¯\Ÿe’—Çr‰Ȍ•‘‹7ˆŠÈʜŒŸŒÉ£•–° ¯‘ˆŠ‹?¯…© Ž–¯"¸—Ž‘¹|\ºŸ¢Ž(»E¼‘Ÿ½J¸¤™E¾Œ‹—¸—•¤¿ÁÀ¯…¿ÁœJÃ:¿Å\ĔŸ¢Æ,¦ŠˆrœJ­?‹?©ˆr®J“~•‘‹žÈ ‹?ŸŒ¦Öš›±Vˆrž‹ 5‹—•¤¯‘œŒ\ŸŒ¦rˆŠ­?Ÿ¢Ž‘ˆŠœŒ ˜|¯…Ž‘‹? Ü •¤’¤~ˆrŽ‘‹?’”Ž‘“~•–‹ ‰¯–ŸŒ’”#ˆÑ©|•–ˆr‹u‹eµE‡*‹ÏŸ¢¦r1Ž‘“\~‹u‹—‹ž·~‹—Ÿ¢œ@\ž‰ŒŸŒ‹?µ~™~•–¦r¦ŠŸŒ‹7‹Œ¦r©#°Qªz‹”zš›œJœŒ’”•‘œŒ\¥ž¯‘ˆŠˆŠ~©~ž®J‹—¯ƒ‹—• •¤œ¢ŸZ’”¡†‹u“\Ž‘¯‘~¯…ˆÖ‹?‹uŽ–•‹Œ¯‘°Z¨˜¯…±V§^Ž‘~‹?ª€ˆŠ~¯cœ(’—ˆÑ¯ Ÿ¢’”“3¦ŠŽ–ˆÑœ¯…’¤‹7¥¯ ™~¯*•‘Ÿ¢ˆŠœŒ š ¡³™\•–ŸŒœŒ®Œ±V ‹7~¯V©~‹ œŒˆŠ¯‘•Vg¥OŽ‘•–° \œ¢×3‹)¦r™~‹?•ƒ•–‹”’”¡³œJ‹”Ž¤\’¤¯‘~ˆŠ¯…ˆŠŽ–~¯*®žœ¢œ¢¡†¡5Ž‘~~ˆr•–®J‹—|‹uš£™~’”•‘œJœJžµ\™3Ÿ¢µ\œJ~ˆr¦Š‹—ˆÖŽÒ˜ Ž–¯ ’”œŒ…Ž–È ‹—ƒŸ Ž  ±€± •‘‹7Õ“~‹?¯…Ž Ž‘œ²µE‹ ¯‘‹—Ž)Ž–œ(Ž‘\ ؟Œ\Ĕ©#¼ @Ĕªz¼ ‹?µb ¯… ‹?•‘‰Jʋ—° •¤¯* ŸŒœ¢•‘Ž–‹"‹zŸJŽ–\’ÊŽ–Ÿ@“\Ž7Ÿ¢§Œ¦ŠŸ¢r˜#¦rŽ‘\¯…œŒ‹?™\“~‹ ®JŸ¢•¤ (Ÿ@Ž‘Ž–Ä?~‹u ¸ ‹V ’” h‹—œŒš£â…ž’—Ù¤œŒ½¢™EžãϜŒ~žãu‹?‹—Ä”•¤¼–Ž–’”Ù–¯?‹Ä § ‹7¯…25Ž‘ŸŒÀ•–’¤¿Å‹?ِ#ŸŒe Æʓ\ÃG¯…¼‘‹?ĤˆŠ|•)¾@¡³ã3ˆŠœŒ•–u2jŽ‘~¾JŸ@Ù4‹"Ž‘\ˆŠœŒ¯‘Ä ˜| 5¯Ò6Ž–Å‹—œ¢ ¡ ”§u§ª€Ÿ@~·| ˆŠˆr’¤ÏŸ9Z“~V¯Ò Ž–¼‘œŒ½Ò•–݆¦Š‹?‹—Àr\¯hÄ:®¢’”2gŽ‘“~7•–¾J•–Ù4‹—2\Ä*Žh8 ’—¨¦rˆÑ’¤¡³œJ¥”•š § ªh’—œŒ‹#‰Œ©~‹?‹?~¯–ˆr’”‹?•–\ˆrµE’”‹‹1Ê°Ž–~‹— ~‹?ŸŒŸ¢\©~’—Ÿ¢‹ƒŽ–Ÿ¢®µ3Ÿ¢ŸŒˆŠ ¯‘‹*œ@µ3‰JŸŒ‹—’¤•V¥"Ÿ¢Z‹?\ˆr©,žª€™~¦Šˆr‹—Ž‘ž\œŒ‹—“|Ž€Ž¤Ÿ@Ž–Ž‘~ˆŠ‹œŒg“\•–œ¢¯‘×\ˆŠ~¦Š‹—®ž•7œ° Eš "

+

#

%$

K

;TED

*F



F

iF



VF

jŸŒ®Œ‹ F

633

S

^{ Qx ‚ 0 ÇrÈ”É ÜÈ ’—’”\•–“~° ‹J° Ü ’?’”•–“~‹ÐŽ–‹?’¤~~œJ¦rœJ®ŒˆŠ‹?¯?°Oª€ª€ª ° ŸJ’—’”•–“~‹J° ’—œŒ§ Ç eÉ ˆŠ~°®bÜ ŸŒ®Œ¯–•¤¯‘Ÿeœªh’—ˆŠŸŒŸ¢¦:Ž‘§ˆŠ±œŒs° M›•‘ž“\¦rˆŠ‹7‹—¯u¦Šˆr3µ3¯…‹—¥ŽÒˆGªz§‹?ŸŒ‹—\ˆrœJª€\ª€¯—ª N° а ~‹—‹—Ž†Ž‘™E™3‹—‹?•¤•–’”’—‹—‹—™~™|Ž‘Ž–ˆŠˆrœŒœJ\\¯?¯j° ’—•–‹?œŒ’—œŒž§^È ž‹—\\°©~Ÿ¢š ÇrÈ ¢É ª€5‹?ª€•–ª ¯‘œŒ° ~™3ˆr‹?¡³•–˜Œ¯‘° œŒ\ˆÖ¡³˜J° ’—œŒ§ØÈ5‹—•¤~¯…œJ° ~ˆr¡³˜ Ž–‹?’¤~~œJ¦rœJ®ŒˆŠ‹?¯?° ÇrÈŒÈ—É ¡³h‹7°’ÊzŽ‘ˆŠ° œŒ3¯ ‹?