This course will give the student an awareness of what Visual Presentation is, its
... Visual Merchandising (Window and in-store display for retail). Tony Morgan.
DISPLAY+DESIGN
3D Design 1: Retail
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DDSN 1121 COURSE OUTLINE TERM: SECTIONS: INSTRUCTOR:
Fall 2008 (2008-03) 1+2 Gary Kennedy (Office: 323-5529), Email:
[email protected]
CLASS HOURS: 3.0 / Week TOTAL SESSIONS: 12-13 TOTAL HOURS: 39 Hours CREDITS: 2 CLASSROOM:
A101
GENERAL COURSE DESCRIPTION:
This course will give the student an awareness of what Visual Presentation is, its role in the business world and its place in the community. Students will acquire basic visual presentation techniques concentrating on the universal principles of design as they apply to display composition. The semester will include exploration in the areas of theme development, display theory and the development of a creative style. Co-Requisites:
DDSN 1111, DDSN 1131
LEARNING OUTCOMES: The successful student will: 1.
Have an understanding of the principles and elements of design and be able to apply those principles in a visual presentation format.
2.
Develop creative problem solving techniques and be able to apply them in their conceptual design projects.
3.
Have an awareness of graphic and interior design theory and why they are integral to effective Visual Presentation.
4.
Develop a broader awareness of the personal and sociological elements that influence display design.
5.
Understand the need for professional standards of presentation.
6.
Be able to communicate concepts through the use of rapid visualization techniques. METHOD OF INSTRUCTION:
La ng a Fa ra l ar l 2 Co ch 00 lle ive 8 - ge d
Lectures, studio projects, demonstrations, critiques, power point and video presentations, final examination.
TEXT:
Visual Merchandising (Window and in-store display for retail) Tony Morgan Instructors notes, periodicals and reference . FOOD: Food and Drink are restricted to A101 and Art-o-Graph Room Students are responsible for monitoring the disposal and clean up. DO YOUR SHARE!
ATTENDANCE: Regular, on time attendance is critical to these studio courses and forms a part of your Professional Conduct/ participation mark. Every student must demonstrate a willingness to actively participate in team projects. BEHAVIOR: All students are expected to read and follow the Langara College Code of Conduct. Violations of the code will lead to formal disciplinary action as outlined by the Langara Code of Conduct
MATERIALS: Basic tool kit, plus additional materials as required.
DEADLINES: Hours late: 5% One day late: 10% Two days late: Not Accepted (except with a Doctors note) Projects due on Friday afternoon, will not be accepted on Monday. Projects signed by security (date + time) on Saturday will be accepted as one day late. FINAL GRADES: The final grade is calculated as follows: Project, Exercises Professional conduct/participation Final exam
70% 10% 20%
Students must maintain a minimum “C” letter grade in all 3 Studio Course to progress to next level.
La ng a Fa ra l ar l 2 Co ch 00 lle ive 8 - ge d
