Google® Search Tips and Techniques for SAS® and JMP® Users

® Google Search

Tips and Techniques for ® ® SAS and JMP Users!

a presentation by

Kirk Paul Lafler and Charles Edwin Shipp

Copyright © 2012 by Kirk Paul Lafler and Charles Edwin Shipp All rights reserved.

SAS and JMP are the registered trademark of SAS Institute Inc., Cary, NC, USA. All other company and product names mentioned are used for identification purposes only and may be trademarks of their respective owners.

Presentation Topics

The Google User Interface

How Google Works

Basic Advanced Specialized Google Search Search Tips Operators Tips and and Techniques Techniques

Better Searches, Better Results • Better Searches  Searching has become part of our lives  Essential activity required by our jobs  Google adheres to rules and algorithms

• Better Results  Results are only as good as the search terms entered  Google interprets requests while delivering the “best” results possible  Becoming a savvy Google search user begins with learning and applying effective tips and techniques

For many SAS and JMP users, the importance of conducting successful searches is not only important, it may be an essential activity required by their job.

SAS and JMP users frequently turn to Google (or LexJansen.com) for their search needs because of their ability to find the information they want, when they want it, while providing them with the speed, accuracy, and organization of the searched results. Lafler and Shipp

The Google User Interface 3

1 2

How Google Works • Google Crawls the Web (Googlebots)  Browsing  Extracting  Indexing (Organizing) Content

• Google Query Processor Process     

Query Web Servers Index Servers Doc Servers Google User

Google’s Googlebots

Google Query Processor

Google Web Servers

Google User

Query

Index Servers

Doc Servers

Basic Search Tip/Technique

Example

Keep it Short

sasCommunity

Keep it Short

Basic Search Tip/Technique

Example

Keep it Short Be Specific

sasCommunity BOOK proc sql BOOK jmp

Be Specific

Basic Search Tip/Technique

Example

Keep it Short Be Specific Use Quotes

sasCommunity BOOK proc sql BOOK jmp “sas hash” “proc sql”

Use Quotes

Basic Search Tip/Technique

Example

Keep it Short Be Specific Use Quotes Search a Website

sasCommunity BOOK proc sql BOOK jmp “sas hash” “proc sql” hash SITE:support.sas.com

Search a Website

Basic Search Tip/Technique

Example

Keep it Short Be Specific Use Quotes Search a Website Wildcard (*)

sasCommunity BOOK proc sql BOOK jmp “sas hash” “proc sql” hash SITE:support.sas.com sas blogs * jmp blogs *

Wildcard ( * )

Wildcard ( * )

Basic Search Tip/Technique

Example

Keep it Short Be Specific Use Quotes Search a Website Wildcard (*) OR | (Pipe)

sasCommunity BOOK proc sql BOOK jmp “sas hash” “proc sql” hash SITE:support.sas.com sas blogs * jmp blogs * “proc sql” OR “jmp software”

OR (or) | (Pipe)

Basic Search Tip/Technique

Example

Keep it Short Be Specific Use Quotes Search a Website Wildcard (*) OR | AND and

sasCommunity BOOK proc sql BOOK jmp “sas hash” “proc sql” hash SITE:support.sas.com sas blogs * jmp blogs * “proc sql” OR “jmp software” sas AND jmp sas and jmp

AND and

Basic Search Tip/Technique

Example

Keep it Short Be Specific Use Quotes Search a Website Wildcard (*) OR | AND and - (Minus sign)

sasCommunity BOOK proc sql BOOK jmp “sas hash” “proc sql” hash SITE:support.sas.com sas blogs * jmp blogs * “proc sql” OR “jmp software” sas AND jmp sas and jmp sas -airline jmp -medical

- (Minus Sign)

Basic Search Tip/Technique

Example

Keep it Short Be Specific Use Quotes Search a Website Wildcard (*) OR | AND and - (Minus sign) Excluding Words

sasCommunity BOOK proc sql BOOK jmp “sas hash” “proc sql” hash SITE:support.sas.com sas blogs * jmp blogs * “proc sql” OR “jmp software” sas AND jmp sas and jmp sas -airline jmp -medical sas -airline -shoes

Excluding Words

Basic Search Tip/Technique

Example

Keep it Short Be Specific Use Quotes Search a Website Wildcard (*) OR | AND and - (Minus sign) Excluding Words Computations

sasCommunity BOOK proc sql BOOK jmp “sas hash” “proc sql” hash SITE:support.sas.com sas blogs * jmp blogs * “proc sql” OR “jmp software” sas AND jmp sas and jmp sas -airline jmp -medical sas -airline -shoes 77 x 110 pi x 7

Computations

The Advanced User Interface 1

2

3 4

Advanced Search Tip/Technique

Example

FILETYPE: (filetype)

sas FILETYPE:PDF sas bi FILETYPE:DOC jmp FILETYPE:PPT jmp discovery FILETYPE:RTF

Advance Search FILETYPE:

FILETYPE: PDF

Advanced Search Tip/Technique

Example

FILETYPE: (filetype)

sas FILETYPE:PDF sas bi FILETYPE:DOC jmp FILETYPE:PPT jmp discovery FILETYPE:RTF proc sql $19 . . . $50

$nn . . . $nn

Advanced Search Tip/Technique

Example

FILETYPE: (filetype)

sas FILETYPE:PDF sas bi FILETYPE:DOC jmp FILETYPE:PPT jmp discovery FILETYPE:RTF proc sql $19 . . . $50

$nn . . . $nn RELATED: (website)

sas RELATED:support.sas.com jmp RELATED:www.jmp.com

RELATED: website

Advanced Search Tip/Technique

Example

FILETYPE: (filetype)

sas FILETYPE:PDF sas bi FILETYPE:DOC jmp FILETYPE:PPT jmp discovery FILETYPE:RTF proc sql $19 . . . $50

$nn . . . $nn RELATED: (website) DATERANGE:yyyymm

sas RELATED:support.sas.com jmp RELATED:www.jmp.com

merge DATERANGE:201209

DATERANGE:

Specialized Operators Tip/Technique

Example

AREA CODE DEFINE INFO LINK MAP MOVIE POPULATION SITE TIME UNEMPLOYMENT ~ (synonym)

AREA CODE 619 AREA CODE 310 DEFINE “proc sql” DEFINE “jmp”

INFO www.sas.com LINK support.sas.com MAP long beach MAP wuss 2012

MOVIE proc sql POPULATION long beach SITE support.sas.com TIME long beach UNEMPLOYMENT long beach ~ statistician ~ data analyst

www.LexJansen.com

Support.sas.com

Support.sas.com

Conclusion

The Google User Interface

How Google Works

Basic Advanced Specialized Google Search Search Tips Operators Tips and and Techniques Techniques

a presentation by

Kirk Paul Lafler

Charles Edwin Shipp

[email protected]

[email protected]