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SELL
SERVICE VALUE TRUST
MEET YOUR REALTOR
WESLEY HARPER licensed 1994
1,000 + Homes Sold 23 Yrs of Experience Certified Negotiation Expert Licensed Broker in GA & FL Associate Broker-KW Realty Wesley and his team realize selling a home is more than just snapping a few photos, putting a sign in your yard and adding it to the MLS. Our promise is to provide expert advice and guidance, deliver results through a tailored plan to your home and communicate effectively and efficiently throughout the process. Most importantly, our seller clientele understands that our relationship is a partnership. Each party has a responsibility to the other while sharing a common goal. That goal is to get you the most money for your property in the shortest time frame, reducing stress and saving you time. Wesley Harper is not only an Associate real estate broker and "MEGA" producing agent, but also has an accomplished list of personal clientele from over 23+ years of real estate experience. His renowned systems and builder/corporate contacts and have helped numerous families buy and sell real estate in the greater Atlanta area. Wesley is also a Certified Negotiation Expert and mentors new and upcoming agents within the South Forsyth office.
mission STATEMENT
STATEMENT
We devote 100% of our time and energy focusing on your goals, offering you options, and providing world-class service you deserve and expect. Our commitment is high quality and trustworthy service, making sure your priorities are recognized and met with true dedication. We are interested in building strong, lifelong relationships one person at a time...starting with you. The highest compliment our clients can give is the referral of their family, friends, and business associates. There's never been a more important time to have resources you can count on when it comes to buying and selling a home. The real estate market and industry change at a rapid rate. It is my pleasure to make sure that you always have the current information you need to make the best decisions for you and your family.
"first class, right to the point and truthful". -P. Mora
"I regard the assistance and tips shared with me from Wesley Harper to be first class, right to the point and truthful. He seems to understand not only the market but what others may be thinking or working on. He's honest and I find his expertise welcomed and needed. He anticipates the needs of his clients sometimes before they even realize they have those needs. I think he's at the top of his field." P. Mora
"I have known Wesley Harper since early 2000's. As a builder/developer, it was critical to my business to have a real estate agent that was not only hardworking but most importantly, trustworthy. Wesley's knowledge goes beyond expertise in real estate. His knowledge includes matters related to raw land, development, construction, repair/fixing, and of course, the art of negotiation. Basically, he doesn't just market the product (real estate). He is exposed to all details related to the product. Therefore, you can count on his advice. When the going got tough, Wesley's pleasant attitude has always helped to resolve the deal between the parties, whether it was a sale/purchase or lease case. Having Wesley Harper as my real estate agent is a blessing." N. Zarrabi
"Most agents we have dealt with just want the listing and do nothing more. We chose Wesley Harper because of his professionalism and knowledge. Unlike most agents, he aggressively marketed the home and brought buyers directly to us. Not only did he list the home, he brought us a buyer directly with no other agent involved and saved us money. He made sure that the house closed quickly and kept us informed every step of the way. We would highly recommend Wesley." D. Shivers
It's all about YOU. "Wesley was an immense help throughout my home-purchase process. From his knowledge of the markets of the areas I was interested in, as well as his willingness to accommodate my schedule for viewings, Wesley was fantastic. In the end, his ability to work through the negotiations with the seller and myself sealed the deal. Thrilled with the new house!! Would absolutely recommend Wesley to anyone interested in the housing market, whether purchasing or selling!" J. Collis
"Wesley Harper, in my opinion, is a First-Class Real Estate Professional. I lost my precious Mother in December 2014. My sister and I had to sell her home. It was a very sad situation for us, but Wesley Harper took a lot of pressure off of us. He did exactly what he said he would do. We wanted someone very special to live in our Mother's home because she was so special. Well, he found the perfect lady! We are so grateful for his work ethic. We were very well pleased! " G. Bainbridge
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With over 790 Market Centers and 150,000 Realtors, Keller Williams Realty is the LARGEST real estate company in the WORLD.
Wesley Harper's Average Days on Market
46 Days Sales Price vs. List Price Ratio
98%
Strategic Marketing matters
YOUR MARKETING SUITE
KEY
MARKET FACTORS LOCATION Location is the single most important factor in determining the value of your property.
COMPETITION Prospective buyers are going to compare your property – both the condition and the price – to the other listings in and around your neighborhood. Those buyers will determine value based on properties that are listed or have recently sold in the area.
TIMING Property values are affected by the current real estate market. Because we can’t manipulate the market, we’ll collaborate on a pricing and marketing strategy that will take advantage of the first 30 days your property is listed. It’s the window of opportunity when buyers and their agents discover your property and are most likely to visit and make offers.
CONDITION The condition of the property affects the price and the speed of the sale. As prospective buyers often make purchases based on emotion, first impressions are important. Our team will be able to help in optimizing the physical appearance of your home to maximize the buyer’s perception of value.
TERMS Terms structured to meet our objectives are important to successful marketing.
PRICING Pricing your home properly from the start is the deciding factor on how long it will take to sell it.
If you're doing your BEST, you won't have to worry about failure. -H. Jackson Brown Jr
HIGH TECH & HIGH TOUCH SOCIAL NETWORK MARKETING In 2016 there are 2.3 billion active social media users worldwide. We have worked hard to build an engaged audience on the most popular social media sites. Social network marketing is the best method to share your property with our contacts, followers and the community.
LOCAL GRASSROOTS MARKETING -Yard Sign…Placement of the for sale sign in your yard will attract the attention of neighbors and drive-by traffic.
404-934-1861 wesleyharper.com
-Marketing... To our fellow real estate network and our 50 point marketing program begins. -Digital Supra Lock Box…Only Realtors have access to Supra. This allows Realtors to show qualified clientele your home 7 days a week at a time that is convenient for you. -Centralized Showing Service…Centralized Showing Service allows you to stay in control of potential showings using the "Showing Time" app. -Open House...with Supra, your house is always "Open" to qualified borrowers using real estate professionals. -Social Media-Posting and sharing your home through various social channels increases exposure and potential buyers for your home.
For sale
VISUAL MARKETING Properties with high-quality professional photography sell faster and for more money. Pictures are worth a thousand words! The quality of photos and other print media is key to effective property marketing. We have access to the latest tools and innovations available. Our professional photography and graphic artist team use the best techniques to produce stunning visual media.
ONLINE MARKETING 90% of all homebuyers start their search online. We maintain a strong web presence through our custom designed site www.wesleyharper.com where our exclusive listings are featured. Each listing receives specialized placement onto numerous home search websites. Pay per click advertising and other marketing methods are used to track our views by the potential buyer.
MLS & FMLS LISTING SYNDICATION Once your home is added to the FMLS and MLS (our local multiple listing services) it is distributed to over 40,000 web, video, social media & mobile websites. Remember, only a licensed REALTOR® has the ability to list your home in the FMLS or MLS.
All of our online advertising portals are mobile optimized to accommodate the client's busy lifestyle.
Preparing
FOR SUCCESS CREATING A WARM ENVIRONMENT
STAGING and PROFESSIONAL photography can help sellers average 6% more on their list price.
provides a WESLEY personal staging consultation and hires a professional photographer on every home. This professional standard ascertains that every home is presented to the market at its very best.
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inside clean every room, top to bottom remove all clutter and personal items organize and declutter all closets, pantries and storage areas temporarily remove and store extra kitchen dishes and utensils remove extra items from kitchen countertops organize bathroom cabinets, showers, and tubs remove decor items from tops of cabinets clean or paint walls a neutral color clean all light fixtures shampoo carpets clean out the garage; consider renting a temporary storage unit for items that are not currently in use.
outside keep the grass freshly cut and edged remove all yard clutter apply a fresh coat of paint to the front door weed and apply fresh mulch to garden beds clean windows inside and out have gutters cleaned ensure all gutters are secured
showing time open drapes turn on all lights secure pets or take with you infuse home with a light scent vacate the property
THE SELLING PROCESS CONSULTATION
PLANNING
In-home meeting to discuss your goals, timeline and to introduce you to our selling process. Preparation and presentation of market analysis & strategic marketing plan. Complete listing documents, disclosures, and priority items. Assist with staging & order professional photos.
MARKETING
Your home is input into the FMLS & MLS system. (Realtor Only Access) Our 50 Point Marketing Plan is implemented. Showings begin.
FOLLOW UP
Expect weekly communications, market updates and showing feedback. Offer submissions will be reviewed with you, our team will negotiate and assist you with the execution of the purchase agreement.
DUE DILLEGENCE
Coordinate buyer inspections, appraisal & negotiate and help facilitate repairs. We will review a Net to Seller Worksheet with you upon acceptance. We will work with the title company to obtain pre-closing information. Updates on buyer loan approval. Schedule closing.
CLOSE/POST CLOSE
We will review the settlement statements with the agreed upon closing attorney for accuracy and review all figures with you before closing. We will oversee the transfer of the property.
Purchasing the
NEXT HOME OF YOUR DREAMS
WHY
YOU NEED
REALTOR REPRESENTATION
BUYER AGENT
Why Buyer Agency? "State law prohibits Broker from representing Buyer as a client without first entering into a written agreement with Buyer under O.C. GA. 10-6A-1 et.seq.
If you are a CLIENT (Buyer Agency Agreement in place), an agent will: Keep information about you confidential. Provide material facts available. Protect and guide you. Negotiate on your behalf. Attempt to solve problems to your advantage and satisfaction. Keep you informed on hot new listings. Provide you with comparables of similar properties sold. Guide you through the home inspection process. Advise you through the New Construction process. Assist you with top vendors, lenders, and referral sources.
In most cases, the cost of a Buyer Agent is covered. Remember, if you visit a new home community provide them with our card and do not provide your financial information. They represent the builder and the builder's interest!
"An investment in knowledge always pays the best interest." -Benjamin Franklin
SERVICE. VALUE. TRUST. OUR COMMITTMENT As your Real Estate Consultants, we define your success by uncovering and understanding your needs so that we may respond to them promptly, professionally and with integrity. It is our pledge to provide you with sound real estate advice, helping you to make the most informed decision possible. In order to better represent you as a real estate consultant, our relationship is built on TRUST. Value and service will be provided before, during, and after the transaction, so that your changing needs are always addressed and satisfied. It is not only our business philosophy but our higher goal to provide you with exemplary personalized service exceeding your expectations. Our practice is to listen, hear and truly understand your needs; a quality of business conduct that often seems to have been forgotten in today’s fast-paced, highly automated society. We look forward to providing this unusually high level of service and commitment, giving you a new definition of results in the real estate industry. After all, it’s YOUR satisfaction that defines our success.
www.wesleyharper.com
Keller Williams Atlanta Partners 3325 Paddocks Parkway, Ste. 190, Johns Creek, Georgia 30024 Equal Housing Opportunity.
