in the Bristol community where the bank is based and amongst Triodos co-workers. ... The handbook contains pre-prepared
IMPACT REPORT 2016 SOCIAL VALUE
BUSINESS VALUE
HAND IN HAND
PEOPLE
CITIZENSHIP
SOCIAL INSIGHT
Leadership and talent development, from graduates to senior leaders, with an experiential focus
High impact community investment initiatives, from bespoke volunteering to strategic community programmes
Innovation in products & services, customer experience and employee wellbeing driven by expertise from non-profits
EXPERIENTIAL LEARNING FOR HIGH POTENTIALS
PIONEERING BUSINESS CHARITY PARTNERSHIPS
Designed to challenge Vodafone’s high potentials to deliver results whilst operating outside of their comfort zones, this three-day module saw participants immersed in the issue of digital wellness. In partnership with charity The Diana Award they spent a day in schools supporting Year 9 students to lead classes on ‘digital detox’ for their younger peers.
We set up Triodos Bank’s first business-charity partnerships, with a focus on deep impact in the Bristol community where the bank is based and amongst Triodos co-workers.
Whilst developing their skills in building rapport, influencing and delivering through others, Vodafone participants also gained valuable insights into digital wellbeing, which proved relevant both to Vodafone as a business, and in their own family lives.
The resulting partnerships – with youth development charity Young Bristol and addiction charity Bristol Drugs Project – are giving co-workers opportunities to deliver employability workshops, mentor charity staff, facilitate workshops and raise the profile of the partners.
Several weeks later, we ran a follow-up module on self- and social-awareness to give participants space to reflect on their working styles and embed their learning.
For Bristol Drugs Project this is a breakthrough moment; it is their first corporate partnership, with businesses traditionally shying away from the ‘gritty’ social issue of drugs misuse.
“The Drive module provided just the right amount of stretch for our participants, pushing them to develop leadership capabilities under tough conditions – an important skill in our business.” Melissa Belbin, Learning and Development Consultant, Vodafone
We found charities that needed the skills that Triodos Bank people could bring and we developed a range of inclusive volunteering opportunities.
“Young Bristol and Bristol Drugs Project are aligned with everything the bank stands for, and it will be a pleasure to see their work in practice.” Simon Marlow, Volunteer, Triodos Bank
EMERGING TALENT PROGRAMME As part of Nationwide’s graduate development programme, we gave the new recruits real-life challenges with local charities to help them apply, develop and embed critical business skills and behaviours. We developed projects to provide a stretching learning experience for the graduates whilst addressing a real need for each partner. Over three months the graduates worked in teams to understand the brief, identify where they could have the greatest impact, and deliver tangible results for the charities – in areas such as improving marketing and supporting beneficiaries to gain work experience. We worked with the graduates through their learning journey from start to finish, focusing on emotional intelligence and helping them address personal learning objectives. “Three Hands’ expertise ensured our graduates delivered tangible, lasting results for local charities and importantly, consciously developed valuable skills they are applying in their roles.” Greg Craft, Emerging Talent Development Manager, Nationwide Building Society
LEADING IN A FAST-CHANGING ENVIRONMENT
UNDERSTANDING VULNERABLE CUSTOMERS
This module on leading change, part of a major development programme for future leaders at Network Rail, had at its heart a challenge to run change workshops for charities. We introduced the Network Rail participants to various change models, which they first applied to their own internal business challenges. They then deepened their learning by designing and delivering bespoke change workshops for the leadership teams of five charities, all working in areas of relevance to Network Rail, such as STEM education, health & safety and biodiversity. Through the workshops, each charity made progress in areas such as restructuring, culture change and commercialisation. Participants left the module with new ways of approaching change and a plan for applying them in their own business contexts.
British Gas’ ‘Hero Programmes’ are volunteering activities with a strategic focus on external issues of relevance. We set up and ran a range of ‘Hero’ projects to position senior team members as role models for volunteering. In one case the Credit and Collections leadership team volunteered with homelessness charity Barnabus Manchester, interacting with formerly homeless people with responsibility for paying bills, and in the process gained valuable insight into issues faced by vulnerable customers. As part of each project we helped the senior teams to consider their role in encouraging more colleagues to volunteer and we wrote case studies and shared photos to support the volunteer recruitment push.
“A refreshingly professional, forward-thinking and dynamic few days of training.”
“It was a reality check. I had conversations which reminded me of the difference which a few pounds a week can make. That’s relevant to the kinds of agreements the people on our frontline are negotiating with customers all the time.”
Andy Saunders, Accelerated Leadership Programme participant
Ste Coulthard, Service and Excellence Manager, Business and Residential
SOCIAL INSIGHT There is untapped expertise amongst charities on issues of relevance to businesses, their leaders and their customers. We call it social insight.
Using social insight involves drawing upon this expertise in three areas: product & service innovation; customer experience; and employee wellbeing. It will benefit customers, from the vulnerable to the mainstream, including the ever-expanding ageing population; employees whose needs are not always understood, such as those in a diversity & inclusion bracket; and charities, who will be rewarded for their expertise with much needed new revenue streams. It’s all part of helping leaders to be more connected to critical social issues and businesses to be more inclusive, both internally and externally.
ALL COMPANY VOLUNTEERING DAY Community Day is an ambitious annual event, which sees over 200 staff volunteering on over 20 projects in one day. We’ve been supporting Community Day since its inception in 2012 by developing a diverse range of meaningful activities and training lead volunteers to manage projects, motivate their teams and tell the story of the impact they create. In 2016 the focus was on working alongside members of the community; amongst many other project activities volunteers delivered employability workshops for East London jobseekers and decorated supported housing properties with tenants of a homelessness project in Kingston.
A HANDBOOK FOR SCHOOLS ENGAGEMENT ‘Ready Set Achieve’ is an employability programme that sees volunteers spending a day with schools and colleges, as well as charities that help adults back to work, delivering employability workshops. We’ve supported the development of the programme for three years. In 2016, to help scale the programme up, we created a tailored handbook designed to empower employees to take ownership of planning and running their own sessions.
As well as the difference the volunteers make on the day, the projects help British Land to develop strong lasting relationships with community partners.
The handbook contains pre-prepared session material on topics including interviewing and CVs, soft skills and behaviours – such as communications and networking – and insight into insurance, as well as practical guidance on how to go about setting up a local project.
“I really enjoyed it – and for me it was largely because I thought the tasks had real long term benefits, and we were well utilised during the day. It was humbling and inspiring in equal measures.”
“Three Hands really understand our business and what we want to achieve with this programme – and as always, it was great to work with them to produce this handbook that will help more teams to deliver the programme.”
British Land Volunteer
Natalie Tickle, Charity and Community Manager, RSA
SOCIAL THEMES
Percentage of programmes with primary social impact in the area listed
ADDICTION 1%
CHILDREN / YOUNG PEOPLE 15%
SOCIAL EXCLUSION 3%
DIGITAL 13%
OLDER PEOPLE 3%
DISABILITY 13%
GENDER 4%
ENVIRONMENT / CONSERVATION 10%
L.G.B.T.Q.I. 4%
EMPLOYABILITY 9%
EDUCATION 4%
HOMELESSNESS 9%
COMMUNITY DEVELOPMENT 4%
Percentage of projects with each business driver as their main focus
20%
Leadership development
20%
Apprentice / Graduate development
12%
20%
Building partnerships & promoting volunteering
20%
Social impact strategy
8%
SOCIAL IMPACT AREAS 22%
Built confidence of beneficiaries
13%
Made physical improvements
Measurement & evaluation
Percentage of projects with each area as a main impact
20%
Developed a plan or strategy
14%
Conducted research and/or developed resources (e.g. training materials)
NUMBER OF CHARITY PARTNERS = 65
About Three Hands
Employee engagement
19% 6%
Improved skills of beneficiaries
Raised profile of charity and/or issue
NUMBER OF CHARITY BENEFICIARIES = 1,308
We believe in creating business value and social value hand in hand. We do so by creating tailored projects and programmes that take activities rooted in "giving" and making them strategically relevant to the business - from leadership and talent development to community investment and innovation.
www.threehands.co.uk +44 (0)20 3397 8840
[email protected] @Three_Hands
© Three Hands 2017 - 71-0240 - Design: nineteenseventyone.co.uk
BUSINESS DRIVERS
HEALTH AND MENTAL HEALTH 6%
