NYC's most stalwart supporters — Blythe Masters (Pink Ribbon. Individual Award
) and JPMorgan ... MC Jimmy Smits and Pink Ribbon Awardee Blythe Masters.
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WINT ER 2011
®
CONNECTION
N E W S F R O M T H E G R E AT E R N E W Y O R K C I T Y A F F I L I AT E O F S U S A N G . K O M E N FO R T H E C U R E
CEO Corner: Dara Richardson-Heron, M.D.
LOOKING TO THE FUTURE: THE THIRD DECADE OF KOMEN GREATER NYC We have just finished a wonderful year of celebration, honoring the 20th anniversary of Komen Greater NYC and the achievements of our first two decades. As we enter 2011, it’s time to look ahead to our next decade. As extraordinary as our accomplishments have been over the past 20 years, we have no time to rest on our laurels. There is still an enormous amount of work to be done so that one day, hopefully very soon, we can join together to celebrate the day when we achieve our vision: a world without breast cancer! In the years to come, Komen Greater NYC will continue to be a leader on issues that affect breast health and breast cancer screening and treatment. We will also continue to be your trusted resource about what type of screening will best detect breast cancer at its earliest, most treatable stage and continue to provide the information you need to make informed choices. Together with the Komen Advocacy Alliance, Komen Greater NYC will remain actively involved in advocacy issues that affect breast health in our community and the nation: • We will keep an eye on the health care reform law to make sure that its cancer screening and treatment provisions are enforced, some of which do not go into effect for years. In the interim, we will remain vigilant in ensuring that cancer screening is available for all women in the communities we serve, especially for the underserved and undocumented. • We will continue to monitor pending legislation in New York and other states and inform our constituents about the best available screening options for women with dense breasts. • Our fight to maintain funding for the New York State Cancer Services Program will continue because as we all know, early detection is the key to successful breast cancer treatment. • We will establish relationships and continue to promote our positions regarding women’s health issues with the new governor’s office, the state Department of Health, and both houses of the legislature.
As our nation’s economic malaise continues, more New Yorkers have become vulnerable. Now more than ever, they need our help. To that end, we will also continue to fund community-based education and outreach, screening, treatment and support programs for people with breast cancer and their families so that underserved New Yorkers have equality in access to breast health care and services. Komen Greater NYC’s exciting roster of events — Tickled Pink!, the Annual Awards Luncheon, and the Komen New York City Race for the Cure — are the major sources for funding for our work. Please join us at these events. Become a member of the Young Professionals Committee. Create a breast cancer awareness fundraiser of your own. Or just make a donation — honoring a survivor or remembering someone who lost their battle. The support we receive from our generous friends helps us continue to provide education and services for women whose lives have already been impacted by breast cancer as well as underwrite national and local peer-reviewed research to find the cures. We are extremely proud that the Komen network is hailed as the funder of many of the major breast cancer advances of the past 20 years. However, we need your continued support to ensure that we have the funding required to be in the forefront of helping researchers to develop the screening, diagnosis and treatment choices of the future. Rest assured, we will not stop until we find all the cures for this devastating disease. Together, I know that we are going to be even more successful in the upcoming decade. Together, I know we will achieve our vision of a world without breast cancer.
2010: A Year Filled with Events In 2010, Komen Greater NYC celebrated its 20th anniversary with a year filled with events, which raised breast cancer awareness and increased appreciation for the Affiliate’s accomplishments over the last two decades. In the next pages, we will share highlights of the past year.
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YOUR GENEROSITY FUELS OUR FIGHT AGAINST BREAST CANCER Everyone knows at least one of Komen Greater NYC’s signature events – Tickled Pink!, the Annual Awards Luncheon, City in Pink, the Komen New York City Race for the Cure®. Thanks to these and other events and the generosity of many people each year, we are able to give out millions of dollars in grants anually to deserving organizations on the front lines of the fight against breast cancer. But you may not be aware of what goes on behind the scenes to choose our grantees. Let’s take a look behind the curtain.
OUR GRANTEES: A FORCE TO BE RECKONED WITH Each year, Komen Greater NYC announces the year’s grantees at the Annual Awards Luncheon celebration. But the work that goes into that announcement actually starts seven months earlier. The process is led by our Director of Grants and Public Policy, Anita McFarlane, MPH, and Grants Program Coordinator, Zenia E. DacioMesina — working together with our CEO Dara Richardson-Heron, M.D. and the Grants Policy & Education Committee (GPEC), chaired by Board member Ivy Gamble Cobb. The GPEC is made up of key players in the breast cancer arena, as well as survivors and representatives from our service area’s breast cancer community. Meeting six times a year, GPEC provides input on grant focus and distribution.
WHERE THE MONEY GOES We are proud to say that 75 percent of the net funds raised goes to: • Addressing the community breast health needs of underserved metropolitan New Yorkers; and • Supporting essential local education, screening and treatment programs The remaining 25 percent underwrites national research to find the cures. In 2010, thanks to your support, we awarded a record-breaking $4.3 million despite extremely difficult economic times: • More than $2.8 million is underwriting 37 community-based breast health programs providing educational outreach, screening coordination, support and treatment services. • Over $1.2 million is supporting national peer-reviewed breast cancer research projects.
Our goal is to be as inclusive as possible, so we invite organizations to apply by posting information on our website, sending out emails to current and past grantees, and contacting previously unfunded applicants. To make sure those interested in applying understand our goals and objectives, McFarlane and Dacio-Mesina host grant development workshops and provide one-on-one technical assistance. After applications are received and vetted to make sure they are complete, they go to one of four review panels — screening coordination, education and outreach, support and treatment and clinical research enrollment. Each panel has four to five members — nurses, physicians, health educators, social workers, survivors and others from the breast health, public health and cancer control communities — who volunteer their time and expertise to make sure that each application gets a fair evaluation. We are constantly assessing our community’s breast health needs and making panelists aware of who we are serving, what the deficits in access and services are, and what we want the grants to accomplish.
Community Breast Healthy Grants
25%
Contribution to National Research
6%
Clinical Research Enrollment Grants
1%
Small Grants
• $242,493 is funding clinical research enrollment, increasing the capacity enroll women in breast cancer clinical trials. • $40,000 is financing pilot educational programs. On May 19th, Komen Greater NYC will be making its formal 2011 grants announcement at our Annual Luncheon. The work and the commitment of Komen Greater NYC staff, the Grants Policy and Education Committee and volunteering professional reviewers is all focused on making a difference — a difference that will help us end breast cancer forever.
Annette Chapman
The panels’ final decisions are provided to our staff who shares them with the GPEC, which analyzes the results taking into account our priorities and equitable geographic and monetary distribution. For example, last year we increased the amount of screening grants to compensate for cutbacks in New York State’s Cancer Screening Program. The committee’s recommendations are presented to the Komen Greater NYC Board of Directors for final approval. Our Small Grants Program, which underwrites pilot breast health programs, conferences and travel scholarships to meetings, conferences, and symposia, makes awards four times a year. Grants are awarded after review by staff and input from the GPEC. Education Expo
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CELEBRATING 20 YEARS OF KOMEN GREATER NYC The Intrepid Sea, Air & Space Museum was the site for two memorable Komen Greater NYC events on October 28th, the 20th Anniversary Celebration and Pink Soirée.
20th Anniversary Celebration
The evening was co-hosted by Intrepid Sea, Air & Space Museum and Catering by Restaurant Associates. Other sponsors included: Komen Pink Ribbon — Tri-State Ford Dealers; Magenta Ribbon — American Airlines; Fuchsia Ribbon — ApartStyle.com and Pillsbury Sugar Free; and, Coral Ribbon — Ambit Energy, Breyers®, Cancer Treatment Centers of America, Laser Cosmetica.
Ken Levinson
More than 800 people who have helped build Komen Greater NYC over the past 20 years, along with the 2010 Race team captains and volunteers, were celebrated. The event included a sumptuous spread, a program emceed by CBS2’s anchor Maurice DuBois, and the ApartStyle.com Fashion Show modeled by professionals and breast cancer survivors, hosted by CBS2’s Kristine Johnson.
Revelers spin it to win it with American Airlines
Pink Soirée The inaugural Pink Soirée fundraiser honored two of Komen Greater NYC’s most stalwart supporters — Blythe Masters (Pink Ribbon Individual Award) and JPMorgan Chase (Pink Ribbon Corporate Award). The elegant event raised over $300,000.
The evening’s presenting sponsor was JPMorgan Chase. Accenture was an Emerald Sponsor; American Airlines and Tri-State Ford Dealers were Ruby Sponsors.
Ken Levinson
Emmy and Golden Globe Award-winning actor Jimmy Smits was the evening’s emcee. The awards were presented by Law & Order SVU star Christopher Meloni and TV star and fashion entrepreneur Tinsley Mortimer. Maurice DuBois was on hand to kick off the evening’s festivities. Partygoers at the 20th Anniversary Celebration.
Mark Jason Photography
Mark Jason Photography
FALL 2011 DATE FOR THE PINK SOIRÉE TO BE ANNOUNCED
Dara Richardson-Heron, MD, Christopher Meloni, Tinsley Mortimer, and Maurice DuBois.
MC Jimmy Smits and Pink Ribbon Awardee Blythe Masters
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ANNUAL AWARDS LUNCHEON In 2010, we awarded a record-breaking $4.3 million in grants at a time when the need is greater than ever. Our roster of forty 2010-11 grantees was announced at the event.
In addition to the 2010 grantees, Komen Greater NYC honored people and organizations making a difference in the fight against breast cancer. This year’s awards went to: Duane Reade (Corporate Award) Alisan B. Goldfarb, M.D. (Compassionate Care Award) Carla Hendra (Survivor Award) — Chairman, Global Strategy & Innovation Practice, Ogilvy & Mather Worldwide Project Renewal’s ScanVan (Grantee of the Year) Tiffany A. Traina, M.D. (Outstanding Work with Triple Negative Breast Cancer)
Tamara Tunie, Dee Dee Ricks, and Compassionate Care Awardee Alisan Goldfarb, MD Celebrities attending included Fran Drescher, Tamara Tunie and Donna Hanover. Loreen Arbus and Dee Dee Ricks were Circle of Hope sponsors. The Nash Family Foundation was a Sapphire sponsor. Accenture, Bloomberg, Blythe Masters & Gareth Evans, Millennium Partners, Ricks Consulting Group, Inc. and Tom Sosnoff were Opal sponsors.
SAVE THE DATE FOR THE 2011 LUNCHEON: THURSDAY, MAY 19th. PURCHASE TICKETS AND TABLES VIA WWW.KOMENNYC.ORG/LUNCHEON.
Mark Jason Photography
Our 20th anniversary was commemorated with an inspiring video produced by CBS2’s Jennifer Bennett-Lee and graphic artist Robinson Fernandez highlighting the Affiliate’s milestones. We were honored that several Affiliate founders were on hand: Karen Borack, Dr. Frederick Lukash, Saffa Lukash, Iris Sawyer, Debra Schatz, Muriel Siebert, and Melba Tolliver.
Mark Jason Photography
More than 660 people filled the Grand Ballroom of Hilton New York on May 12th for the Annual Awards Luncheon. Chaired by Dee Dee Ricks, the Luncheon, our second largest fundraiser, raised $414,000 – a record for the event.
Special Guest Fran Drescher
Ken Levinson
Komen Greater NYC celebrated the start of Race Week in style with a reception in the Macy’s Executive Offices overlooking 34th Street from a gorgeous planted terrace that runs for a quarter of the block. David Joseph Catering provided delicious appetizers and drinks in the elegant space courtesy of our friends at Macy’s. This year, 29 buildings and landmarks and six websites lit up or bedecked themselves in pink in honor of Race Week, in memory of those we have lost to breast cancer, and to foster breast cancer awareness.
Sean Freidman
LIGHTING UP NYC IN PINK
2010 Pink Honor Roll Members
PINK HONOR ROLL The fourth annual Pink Honor Roll ceremony took place on August 12th on a sunset cruise around the New York Harbor, courtesy of Statue Cruises. In honor of our 20th anniversary, this year’s honorees included the 2009 Race’s top 200 fundraisers and captains of the top 20 teams. Between teams and individuals, Pink Honor Roll members brought in an incredible $2.15 million of the $5.4 million raised during the 2009 Race. Food and drink was provided by Chef & Company and Lucia Wines.
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PAINTING WALL STREET PINK
Sean Friedman
The Young Professionals Committee (YPC) celebrated it first anniversary in style with two terrific events on January 28th. The evening began on the trading floor of the New York Stock Exchange with cocktails and a short program, featuring Alisyn Camerota of Fox & Friends and Komen founder Ambassador Nancy G. Brinker. A memorable after-party was held at Cipriani Wall Street. Sponsors for the New York Stock Exchange were Alternative Investment Management, Formation Trading Group, Lighthouse Financial, The Robert Waldele Foundation, WoodMeister Master Builders, and WTAS. Young Professionals Committee members at Cipriani
TICKLED PINK! Over 400 mothers, daughters, family members and friends filled the Diane von Furstenberg Studio in Manhattan on April 16th for the sixth annual Tickled Pink! This year’s benefit, co-hosted by the Teens for the Cure®, raised $128,000.
Sean Friedman
Fashion maven and What Not to Wear co-host Stacy London and advertising guru, author and television personality Donny Deutsch hosted the highpoint of the evening — a two-part fashion show of the Diane von Furstenberg 2010 spring/summer collection. Models included professionals as well as breast cancer survivors and their children.
Stacy London, John Elliott, and Danielle Monaro
Diane von Furstenberg was a Pink Diamond Sponsor. ClearVision Optical Company and Hanky Panky were Pink Ruby Sponsors. Donny Deutsch, Hyperion, Tracy Pollan & Michael J. Fox, Schaffer, Schonholz & Drossman, LLP, and Howard and Debbie Schiller Foundation were Pink Sapphire Sponsors.
Ken Levinson
Ken Levinson
SAVE THE DATE FOR TICKLED PINK! 2011: FRIDAY, MARCH 4th. Purchase tickets at WWW.KOMENNYC.ORG/TICKLEDPINK.
Danielle and Jay Dankner surround Tickled Pink! founders Niki and Iris Dankner.
Diane Von Furstenberg Fashion Show WINTER 2011• 5
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20TH ANNUAL KOMEN NYC RACE FOR THE CURE
®
Nothing could keep nearly 21,000 enthusiastic women, men and children — including more than 1,500 survivors — from Central Park for the 20th annual Komen New York City Race for the Cure. Cloudy skies and the threat of rain were no match for committed Race participants, determined to run breast cancer out of town. The event raised $5.4 million. Dr. Mehmet Oz, Gabrielle Union, Stephen Colbert, Jill Eikenberry and Michael Tucker, Judge Judy Sheindlin and numerous elected officials were on hand to help celebrate this Race milestone. Led by Race Grand Marshal and Komen for the Cure founder, Ambassador Nancy G. Brinker, the crowd — including 924 teams —wound its way along the Race route, many honoring their loved ones with "in celebration of" or "in memory of" placards.
Michael Ficeto
Mark Jason Photography
Despite the weather, attendees visited the Education Expo and the more than 50 sponsor booths, cheered on the Survivor Race T-shirt Bling Contest entrants, watched the Survivor Parade – two firsts in honor of the 20th annual Race – and made congratulatory 60-second videos for the Affiliate for posterity.
Race start line
Sean Friedman
Georgene Benvenuto
Dr. Mehmet Oz
Michael Tucker, Jill Eikenberry, Komen founder Amb. Nancy Brinker, Gabrielle Union, and City Council Speaker Christine Quinn 6• WINTER 2011
CBS2 team Maurice DuBois, Mary Calvi, Kristine Johnson, John Elliott, and Dana Tyler
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Michael Ficeto
Leslie J Yerman
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The first annual Survivor Fashion Show
The first annual Survivor Parade from Survivor Village to Bethesda Terrace.
2011 KOMEN NYC RACE FOR THE CURE SEPTEMBER 18th • SAVE THE DATE! KOMEN GREATER NYC BOARD OF DIRECTORS AND STAFF BOARD OF DIRECTORS
STAFF
Blythe Masters, Chair
Dara P. Richardson-Heron, MD, Chief Executive Officer
Laila Worrell, Treasurer
Vern T. Calhoun, Director of Communications Zenia E. Dacio-Mesina,Grants Program Coordinator
Ivy Gamble Cobb, Grants & Public Policy Committee Chair
Shawn Garrett, Finance & Administration Coordinator
Ayala Deutsch, Luncheon Co-Chair
Anita R. McFarlane, MPH, Director of Grants & Public Policy
Maurice DuBois
Michelle Marquez, Esq., Director of Development
Joe Gold, Audit Committee Chair
Cynthia Ramirez, Special Events Coordinator
Kyle Good
Douglas Ramirez, Special Events Coordinator
Sandra L. Kozlowski, Young Professionals Committee Chair
Jacqueline Schomburgh-Sam, Director of Finance & Operations
Jeanne B. Mullgrav, Esq.
K.L. Wimberly, Donor Services Coordinator
Ruth Oratz, MD, Medical Committee Chair Dee Dee Ricks Linda Sage Jane Scheinfeld Robert Schneider, Ph.D William Shelton, Race Chair Nikki Tippins, Luncheon Co-Chair
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2010 RACE SPONSORS Local Presenting Sponsor
Platinum Sponsors
Diamond Sponsor
Media Sponsors
Gold Sponsors
Silver Sponsors Aquafina • Pfizer Oncology • Statue Cruises • White Rose-Good Neighbor Program
The Greater New York City Affiliate of Susan G. Komen For The Cure 470 Seventh Avenue Seventh Floor New York, NY 10018-7182
GO GREEN! SUBSCRIBE TO KOMEN CONNECTION ONLINE Send your email address to
[email protected] and we’ll send you the Komen Connection e-newsletter. For more information about Komen Greater NYC or to make a donation, visit our website at www.komennyc.org.
