3 Jan 2013 ... Mobile Application. Development from AT&T. Transform the way your business
works. With an ever-expanding mobile workforce and.
Product Brief Share this with your peers.
Mobile Application Development from AT&T Transform the way your business works Share this with your peers. With an ever-expanding mobile workforce and the proliferation of smartphones and tablets, enterprises are stretching their IT capacities to the limit. The fast-paced introduction of devices and fragmentation of both the mobile operating system (OS) and the mobile device form-factor has resulted in considerable options to extend enterprise business applications across the mobile platform for both business-to-business and business-toconsumer. Mobile ecosystems are highly dynamic and complex. Most IT departments are not staffed to handle an enterprise mobile initiative and therefore struggle to address the many facets of mobility. Organizations that intend to leverage mobility to solve business issues are faced with the daunting task of identifying and implementing mobile applications that align with today’s overall corporate goals, scale to support future growth and evolve with the underlying technology.
Potential Benefits •D erive maximum benefits from investments in mobility initiatives • Increase agility and real-time, over-the-air access to critical applications
IT departments must continue to concentrate on traditional application requirements while also managing the onslaught of internal and external requests. But the constant demand for more, faster and better leaves many businesses continually reacting to demands rather than proactively driving new business opportunities.
•F ocus on core competencies with reduction of vendor management
Meeting the Need
•M inimal IT footprint requiring limited capital expenditures
•S treamline business transition to mobility solutions •C onfidently deploy any size mobility project
AT&T Mobile Application Development is a comprehensive suite of products and services that enable organizations to design, build, deploy and manage dynamic mobile B2B, B2E and B2C applications. AT&T allows businesses to mobilize their unique workflows and processes, which often involves integration with existing applications, mainframes, supply chain management and backend databases. AT&T Mobile Application Development also offers a range of application delivery options. Customers can choose to host their application on-premise or have AT&T host the application.
Features
Components of Mobile Application Development
•E xtensive tools for managing, monitoring and troubleshooting from end-to-end
The solution is generally composed of at least two parts: a platform and a mobile client application. It often also includes management tools, and a development environment. Platform The component that handles system integration, security, communications, scalability, and cross-platform support. No data is stored in the platform – it manages data from the back-end system to the mobile device and back.
•D edicated representative allows your business to focus on its core competencies •S upport for most operating systems enables responsiveness to end user and customer demands •S olution maintenance keeps your applications running and up-to-date for optimal client satisfaction
•2 4x7 enterprise-grade support •S ingle source and single contract •N ative and platform development capability •C onfigurable component-based applications across multiple device platforms •P redictive security at the network, device and application levels • End-to-end tested and certified
Product Brief - Mobile Application Development from AT&T_______________________________________________________________________________________ 2
Mobile Applications The software that connects to the platform and drives both the user interface and the business logic on the device.
Whether the application is deployed as a “thick” or “thin” version depends on application complexity, device support, requirements for user experience, and the need for application availability in the absence of network coverage. Management Tools The utilities for managing users, devices, profiles, security and policies, and reports (e.g., status of platform, usage statistics, etc.). Development Environment The tools used to develop cross-platform mobile applications. This is performed in an internal development environment which can be comprised of graphical front-ends for code editing, compilation, documentation, source versioning, change management, debugging, and profiling, as well as test tools, enablers, and a development community.
Mobile Application Development from AT&T
Backend Platform 0111010101011100010101010101011101010000101 0110101101010101010101010000101010111100111 1101010001000010001010101001010100110101010 1000010101010101110101010111010101010100010 1110101010000101001010101010000100010111101 0101011101010100011101010101000101010110100 0101010101010111001010111010010100010100101 0101011101010111101011101010100101001010111 0101010001011101010101110001010101010101110 1010000101011010110101010101010101000010101 0111100111110101000100001000101010100101010 0110101010100001010101010111010101011101010 1010100010111010101000010100101010101000010 0010111101010101110101010001110101010100010 1010110100010101010101011100101011101001010 0010100101010101110101011110101110101010010 1001010111010101000101110101010111000101010 1010101110101000010101101011010101010101010 1000010101011110011111010100010000100010101 0100101010011010101010000101010101011101010 1011101010101010001011101010100001010010101 0101000010001011110101010111010101000111010 1010100010101011010001010101010101110010101 1101001010001010010101010111010101111010111 0101010010100101011101010100010111010101011 1000101010101010111010100001010110101101010 1010101010100001010101111001111101010001000 0100010101010010101001101010101000010101010 1011101010101110101010101000101110101010000 1010010101010100001000101111010101011101010 1000111010101010001010101101000101010101010 1110010101110100101000101001010101011101010 1111010111010101001010010101110101010001011 1010101011100010101010101011101010000101011 0101101010101010101010000101010111100111110 Legacy 1010001000010001010101001010100110101010100 Systems
Native App Dev
Open Source / HTML5
Platform Native/ Hybrid/Web
3rd-Party Delivered Apps
Location Info Services Hosting/ Cloud
Professional Services The professional services team expertly uses tools to design, develop, deploy, and manage the life cycle of mobile applications that are both wireless provider- and geographicallyagnostic. Based on an in-depth library of customer engagements, AT&T possesses an intimate understanding of customer requirements for application functionality, connectivity, and data access as well assecurity and authorization. Customers may choose to provide Professional Services themselves or have AT&T Mobility Solutions Services, or another party provide them.
Mobile App Management
Hosted & Managed
B2E/B2C/B2B Applications
These applications are often able to transfer seamlessly across the mobile OS, as a platform to launch applications upon. Mobile applications can be deployed as “thick” applications – or native applications that are installed on the device – or rendered in the device’s browser using technologies such as HTML5, i.e. the “thin” approach.
AT&TApproach Approach& & Value Value AT&T
Multiple OS & Access Points
We also assist in deploying changes to the mobile application such as updates, patches or upgrades via the change management process. Dedicated Support AT&T provides a client executive dedicated to lifecycle management. The client executive’s responsibilities include oversight of service delivery, coordination of monthly stewardship reporting and serving as a single point of escalation. We are responsible for receiving, tracking and coordinating resolution of trouble reports from your help desk.
For more information contact your AT&T Representative, or visit www.att.com/mobile-app-development.
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01/03/13 AB-2602 © 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.
