Pajama Party. About Perez Hilton's Birthday pg. 3. Past Performances pg. 4. Past
Attendees pg. 5. Key Press pg. 6-7. Social Media pg. 8. Collateral pg. 9.
Pajama Party 35th Birthday Celebration
Copyright © 2013 BMF Media Group., All Rights Reserved. Perez Hilton’s Birthday Series is solely an official event production of The BMF Media Group. It is understood and agreed that all proposed items are the property of an owned by The BMF Media Group and cannot be copied, reproduced or communicated to third parties or used in any form or without the prior written consent of BMF Media Group, Inc.
Table of Contents About Perez Hilton’s Birthday pg. 3 Past Performances pg. 4 Past Attendees pg. 5 Key Press pg. 6-7 Social Media pg. 8 Collateral pg. 9 2013 Theme: Pajama Party pg. 10-11 Pajama Party Mood Boards pg. 12-17 Sponsorship Opportunities pg. 18 Contact pg. 19
Pajama Party
About Perez Hilton’s Birthday
kim kardashian
backstreet boys
The Queen of All Media is celebrating his 35th birthday and wants to make this his biggest and best bash yet! Join BMF Media as we partner with Perez to throw one of the season’s most talked about parties. Past performances include the Backstreet Boys, Leona Lewis, Far East Movement, Darren Criss and past attendees include Katy Perry, Kim Kardashian, Shenae Grimes, Natasha Bedingfield and more.
Past Birthday Parties:
2008: Perez Hilton’s Quinceañera. Performance by The Pussycat Dolls. 2009: Perez Hilton’s OMFB (Oh My F%#*ing Birthday. Performance by Christina Aguilera. 2010: Perez Hilton’s Carn-Evil Birthday. Performances by Liza Minelli, Eve, Leona Lewis and Katy Perry. 2011: Perez’s Blue Ball. Performances by Darren Criss (Glee), Macy Gray, Dita Von Teese and Selena Gomez. 2012: Perez Hilton’s Mad Hatter Tea Party. Performances by Kalie Shorr, VanJess, Charice, IM5, Chris Rene (X-Factor), Amber Riley (Glee), Samuel Larson (Glee), Kat Graham (Vampire Diaries), Backstreet Boys, Tayor Dayne, Jojo and Far East Movement.
Pajama Party
Past Performances
katy perry
selena gomez
far east movement
amber riley
Pajama Party
liza minelli
macy gray
pussycat dolls
debbie gibson
eve
christina aguilera
dita von teese
leona lewis
darren criss
Past Attendees
justin bieber
john stamos
ian somerhalder
Pajama Party
katy perry
shenae grimes
jonas brothers
dj am
nadine coyle
ashley tisdale
paris hilton
shannon doherty
natasha bedingfield
idina menzel + taye diggs
paula abdul
Key Press
Pajama Party
Key Press
Pajama Party
Social Media
Pajama Party
Collateral
2012 save the date
2012 save the date
2012 step & repeat
Pajama Party
2009 save the date
2010 bar menu
2010 bar menu
2011 step & repeat
2013 Theme
2013 Theme: Pajama Party This year Perez plans on taking back wth an old-school slumber party, no adult supervision required! Guests can indulge in a high-end frozen yogurt bar and show off their PJ attire in a themed photobooth. Warm cookies can be served with shots of icecold milk while everyone gets pampered with mini facials, manicures or braids.
PAJAMA PARTY // CEREAL BAR PAJAMA PARTY// PILLOW FIGHT PHOTO BOOTH PAJAMA PARTY // SCENE + PJ STYLE
Pajama Party
PAJAMA PARTY // INTERIORS PAJAMA PARTY // INTERIORS PAJAMA PARTY // INTERIORS PAJAMA PARTY // INTERIORS
Pajama Party
Interiors
Pillow Fight Photo Booth
PAJAMA PARTY// PILLOW FIGHT PHOTO BOOTH PAJAMA PARTY// PILLOW FIGHT PHOTO BOOTH PAJAMA PARTY// PILLOW FIGHT PHOTO BOOTH PAJAMA PARTY// PILLOW FIGHT PHOTO BOOTH PAJAMA PARTY// PILLOW FIGHT PHOTO BOOTH
Pajama Party
Photos with Feathers
PAJAMA PARTY// PHOTOS WITH FEATHERS PAJAMA PARTY// PHOTOS WITH FEATHERS PAJAMA PARTY// PHOTOS WITH FEATHERS PAJAMA PARTY// PHOTOS WITH FEATHERS
Pajama Party
PARTY // SCENE + PJ STYLE
Scene + PJ Style
PAJAMA PARTY // SCENE + PJ STYLE
Pajama Party
Cereal Bar
PAJAMA PARTY // CEREAL BAR
REAL BAR
Pajama Party
Sleepover / Entertainment PAJAMA PARTY // LIGHTING + INTERIOR PAJAMA PARTY // LIGHTING + INTERIOR
Pajama Party
Sponsorship Opportunities TIT
Primary logo on all collateral Logo on Invite Logo on press wall / step & repeat Inclusion on press release Custom build-out / activation On-site logo placement (i.e. gobos) Consumer sampling Direct interaction with celebrities Access to in-house PR + media outreach Access to in-house photographer + CD Event passes Private guest list BMF social media support On-site brand ambassadors
PL LE
AT S G IN UM O L D I LV E $15 R$ $15 0,0 $30, 5 , 0 0 0 0 ,0 0 0 00 00
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Title Sponsor Also Receives: • Full clearance from the acts, labels and publishers to use approved content on their websites in relation to promoting the event • Use of all content up to 2 months past the event date • Option to create post recap footage from event to use on Perezhilton.com and permission to post on online properties • Live streaming opportunity of event on title sponsor website • Title sponsor film crew will obtain all-event access to capture the exclusive content • Perez Hilton recap video (i.e. post event artist interviews) that title sponsor will have access to and the approval to post on social media sites
Pajama Party
X
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Contact Bmf Media The BMF Media Group is a full-service entertainment marketing agency with highly creative Cultural engineers specializing in the areas of events, promotions, public relations and non-traditional communications. BMF has a track record for fusing brands and music together to produce exciting and measurable results, helping clients introduce new products to tastemakers and influencers. Founded in 2003, The BMF Media Group was established as an independent resource for dynamic and cutting-edge alternative marketing strategies. Targeting influential and discerning tastemakers in the interconnected worlds of music, art, fashion, politics and new technologies, the New York-based firm implements various campaigns that creatively fuse music and brands to deliver measurable results. Since its inception, BMF has gained much success pairing traditional established corporate brands, products and sponsors with cutting edge new artists and emerging lifestyle trends and technologies. Beyond brands and music, important humanitarian, social and charitable causes inspire BMF Media to lend its expertise and experience with entertainment and marketing to educate and bring about change. Working with numerous socially conscious artists and companies who understand the power of music and celebrity to advance important issues and agendas, BMF has forged a cultural initiative for a new, more progressive generation. Visit us online and view examples of past BMF events: www.bmfmedia.com
Pajama Party
The Bmf Media Group 30 East 20th Street Floor 6 New York, NY 10003 o. 646.455.0033
Brian Feit
[email protected]
Bruce Starr
[email protected]
Ed Starr
[email protected] www.bmfmedia.com twitter.com/bmfmedia
