Perencanaan dan Pengelolaan Pembangunan Industri Pariwisata ...

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1. Perencanaan dan Pengelolaan. Pembangunan Industri Pariwisata. Pesisir dan Bahari. Berwawasan Lingkungan. Ani Mardiastuti. Fakultas Kehutanan IPB.
Perencanaan dan Pengelolaan Pembangunan Industri Pariwisata Pesisir dan Bahari Berwawasan Lingkungan

Ani Mardiastuti Fakultas Kehutanan IPB

TOURISM It comprises the activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes not related to the exercise of an activity renumerated from within the place visited (World Tourism Organization)

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MARINE & COASTAL RESOURCES FOR TOURISM

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Sea Sand

Safety

Marine and Coastal environment

Scenery

Science Sports

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What do we need in tourism? • natural resources • created facilities: lodging, restaurants, other facilities • infrastructure • transportation • tour service: tour operator, tour package • tour attraction • hospitality • development of tourist destination: planning, research

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Ten Criteria for Potensial Sites: Opportunity for wildlife sighting Rare/new wildlife species found Flora diversity Richness of fauna Ecosystem uniqueness Rare/new plant species found Uniqueness of physical attributes Landscapes/seascapes uniqueness Marine resources and environment Cultural and historical uniqueness

Galapagos

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Why environmental friendly? • Humans activities have certain impacts on the ecosystem • Ecological principles: “everything is interconnected with everything else” • Ecosystem inertia • Ecosystem resilience

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Anchoring

Ecosystem Resilience

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An Integrated Hierarchical Planning Model

National Plans

Regional Plans Co-ordination framework

Co-ordination mechanism/ strategies

Co-ordination mechanism/ strategies

Local/Site Plans

Planning Process: General Steps 1. 2. 3. 4. 5. 6. 7. 8.

Study preparation Determination of objectives Surveys Analysis Policy and plan formulation Recommendation Implementation Monitoring and reformulation

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TOURIST MARKET SYSTEM The Socio-cultural System

DEMAND

The Behavioral Setting

Motivation

Physical

Culture

Social

Fantasy

Fast Experiences – Preferences – Information

Perception Expectation

The Tourist Image THE TOURIST EXPERIENCE Government

The marketplace

Intermediaries

Regulation

SUPPLY

Coordination of activities and function

Capital

The tourist product Facilities – Accessibility – Infrastructure

Resources

Attractions

Hospitality

THE MARKET PLANNING PROCESS Questions

“What do they want?” “What do we have” “How can they be „grouped‟?”

“Which groups do we want to serve?”

“What do we want to provide?”

“How do we want to provide it?”

“How are we doing?”

Step 1 MARKET RESEARCH

Market Analysis, Internal Analysis, External Analysis

Step 2 IDENTIFY BENEFIT MARKET SEGMENTS

Step 3 SELECT TARGET MARKETS

DEVELOP MARKETING OBJECTIVES

Step 4 DESIGN MARKETING STRATEGIES

Step 5 DEVELOP A MARKETING PLAN: MARKETING MIX Step 6 MONITOR AND EVALUATE

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THE LIMIT OF ACCEPTABLE CHANGE (LAC) PLANNING SYSTEM (from Prosser,1986)

Step 1 Identify area concern & issues

Step 9 Implement actions & monitor conditions

Step 8 Evaluation & selection of an alternative

Step 2 Define & describe Opportunity classes

Step 7 Identify MGMT actions for each alternative

Step 3 Select indicators of resource & social conditions

Step 6 Identify alternative opportunity class allocation

Step 4 Inventory resource & social conditions

Step 5 Specify standards for resource & social indicators

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Some Strategies and Tactics For Managing Resource Impacts or Visitor Crowding and Conflicts Reduce use of the entire area Reduce use of problem areas Modify the location of use within problem areas Modify the timing of use IV. Modify type of use and visitor V. behavior Modify visitors expectations VI. VII. Increase the resistance of the resources VIII. Maintain or rehabilitate the resources I. II. III.

I. • • • • • •

Reduce Use of The Entire Area Limit number of visitors in the entire area Limit length of stay in the entire area Encourage use of other areas Require certain skills and/or equipment Charge a flat visitor fee Make access more difficult throughout the entire area

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• II.

Reduce use of Problem Areas

• Inform potential visitors of the disadvantages of problem areas and/or advantages of alternative areas • Discourage or prohibit use of problem areas • Limit number of visitors in problem areas • Encourage or require a length -of-stay limit in problem areas • Make access to problem areas more difficult and/or improve access to alternative areas • Eliminate facilities/attractions in problem areas and/or improve facilities/attractions in alternative areas • Encourage off-trail travel • Charge differential visitor fees

• III. Modify the location of use within problem areas • Discourage or prohibit camping and/or stock use on certain campsites and/or locations • Encourage or permit camping and/or stock use only on certain campsites and/or locations • Locate facilities on durable sites • Concentrate use on sites through facility design and/or information • Discourage or prohibit off -trail travel • Segregate different types of visitors

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IV. Modify the timing of use • Encourage use outside of peak use periods • Discourage or prohibit use when impact potential is high • Charge fees during periods of high use and/or high-impact potential

V. Modify type of use and visitor behavior • Discourage or prohibit particularly damaging practices and/or equipment • Encourage or require certain behavior, skills and/or equipment • Teach a wilderness ethic • Encourage or require a party size and/or stock limit • Discourage or prohibit livestock • Discourage or prohibit pets • Discourage or prohibit overnight use

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VI. Modify visitors expectations • Inform visitors about appropriate uses • Inform visitors about conditions they may encounter

VII. Increase the resistance of the resources • Shield the site from impact • Strengthen the site

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VIII. Maintain or rehabilitate the resources • Remove problems • Maintain or rehabilitate impacted locations

ZONASI DI TAMAN NASIONAL LAUT BUNAKEN

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ZONASI DI TAMAN NASIONAL LAUT KEPULAUAN SERIBU

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