philosophy for business ideas

0 downloads 0 Views 262KB Size Report
FOR. BUSINESS IDEAS. How Philosophers. Can Help Us Find Strategies from Idea to Realization ... Why I never say: “You're my idol” (and neither should you).
ebook

PHILOSOPHY FOR BUSINESS IDEAS How Philosophers Can Help Us Find Strategies from Idea to Realization Krishna Del Toso

L&B

Lean & Blue

In this ebook the reader will find a tool-set of suggestions and thoughts, specifically selected for stimulating and enhancing a strategic approach to the early stage of assessment, validation and development of a business idea. This book doesn’t provide definitive solutions, nor a recipe for success, since definitive solutions and recipes for success (if they really exist) hardly can depend on reading a book. Rather, by taking inspiration from different philosophies and philosophers, each chapter will provide concepts, perspectives and examples that can help the would-be entrepreneur to widen, change or clarify her/his own point of view, in order to strengthen her/his strategic thinking. The process that strategic thinking helps us to accomplish is first of all aimed at putting a functional and useful order among our thoughts, and accordingly at figuring out which particular actions should be done and in which sequence. Founding and developing a business today is indeed more and more an exercise that must hold together in a harmonious and complementary way a vision and a practice. An idea, with its load of aspirations, intuitions and desires, and an operative strategy, aiming at defining options, choosing timing, and developing suitable products and services. In other words, running a business is today more than ever before an exercise of sense, of excellent sense, in fact. And philosophy, when it comes to looking for sense in things, can offer surprising theoretical and practical advices.

Table of contents Forewords Hello, I’m the author What’s this book for? Chapters Tool #1: VALIDATION. Falsify it to make it truer Karl Popper and the Falsifiability Principle Tool #2: REASON. If you don’t know why it happens, how can you change what’s wrong? Gottfried Leibniz and his Principle of Sufficient Reason Tool #3: PRIORITY. To develop a business idea is an exercise of virtue Epicurus and the Three desires Tool #4: ERRORS. Why I never say: “You’re my idol” (and neither should you) Francis Bacon and his Idols Tool #5: VALUE. Why should I choose you if you’re like everybody else? Hegel and the color of cows at night Tool #6: TIME. When we’re developing our idea it’s not important to run, but not to stumble Seneca, waste of time and Fortune Tool #7: OBJECTIVE. What’s the value standing behind your business idea? Bentham, between maximizing and minimizing Tool #8: SIMPLICITY. Don’t let your business have a fuzzy beard Give me your razor, William Tool #9: MOVEMENT. Let’s twist again, twistin’ time is here! Heraclitus: shaken or stirred? Tool #10: PROBLEM-SOLVING. How to get out of a maze with a method Russell, Whitehead and the logical types Bonus Extra: TOOLBOX. Think about yourself (as a genius) Pascal, Kant and the betting genius Readings Books beyond this book

Available on Amazon at: https://www.amazon.com/Philosophy-Business-Ideas-Philosophers-Realization-ebook/dp/B07BSJ8X72/