Resorts, Health and Spa Facilities

39 downloads 0 Views 94KB Size Report
and well-being, including visits to health and spa centers at a particular holiday destination. It argues that a deep understanding of consumers profiles and their ...
Tourists, Health and Spa Facilities

The changing needs in the population and the growing health-concern that is germinated in today’s society have led to healthier lifestyle practices. People consume healthy and balanced diets and participate in various kinds of activities from mainstream exercises to sport and wellness centers. Likewise, tourists seek to participate in activities that improve their health and well-being, including visits to health and spa centers at a particular holiday destination. It argues that a deep understanding of consumers profiles and their key motivations is vital in sustaining the growth of health and spa tourism business. This monograph highlights the qualitative study on tourists’ motivational factors of using health and spa facilities in fivestar resorts.

Inoormaziah Azman Jennifer Chan Kim Lian Mohd Salehuddin Mohd Zahari Inoormaziah Azman

978-3-659-35591-2

Azman , Chan Kim Lian, Mohd Zahari

INOORMAZIAH AZMAN and DR. MOHD SALEHUDDIN MOHD ZAHARI are lecturers at the Faculty of Hotel and Tourism Management, University Technology MARA. Shah Alam, Selangor, Malaysia whereas DR. JENNIFER CHAN KIM LIAN is an associate professor at the Faculty of Business and Economics, University Malaysia Sabah, Sabah, Malaysia.

Resorts, Health and Spa Facilities An Investigation of Tourists’ Motivational Factors