generating corporate goodwill and financial value from their follower's ... with our organization as your host at: http:
Social Market Research for Charity (SMRC) 1009 Tantra Park Circle, Boulder CO 80305 – 720.432-5470 From:
Phillip R. Nakata CBO & Founder, dba SMRC c/o 1009 Tantra Park Circle (virtual office) Boulder, CO 80305 Re: $137BB to Humanity from Noninvasive, User Centric, Media Monetizing Brand Research: Web 3.0-4.0-Mobile-VideoCloud Collaborative Services Technology Date: January 26, 2013 Mission: A non-invasive, user-centric, media monetizing service that learns what people ‘WILL' like, from their PUBLIC social media, matched to rewarding opportunities to learn more, no purchase required. Help me get this in front of your organization if they (or you personally) have an interest in the most effective cause marketing and follower monetization service ever devised. SMRC is meeting now with firms seeking $25-$100MM partner investments that includes technology sharing and data access rights to the most in-depth anonymous study of socio-emotional patterns and anomalies ever conceived. Welcome to the opportunity to be a part of a major social paradigm shift. Check out, ASAP: “The social paradigm shift” data process (page 3), our research vetting flyer (https://bit.ly/smrcflyer), and 5 opportunities for you, including full details at: (https://bit.ly/smrc2013). SMRC’s set of services represents the inevitable interactive future of social media monetization - a paradigm shift in the social web as well as the self-funding of today’s most worthy social causes - unleashing the FULL POTENTIAL of the most effective, insightful research on the market that: [1] knows precisely what (and why) each person WILL like, [2] which matches and QUALIFIES them to [3] highly personalized, altruistic, and fiscally rewarding opportunities to learn more, never requiring purchase. This cycle scientifically drives brand loyalty, retention, corporate goodwill, traffic, and feedback; all while ensuring identity security. In addition, SMRC is compatible anywhere, anytime; using OPEN SOURCE interactive MOBILE VIDEO and SMS short codes or the social web, and by using only PUBLIC content, it’s safe to say that there is no app of greater effectiveness, or value on the market today. Designed to effectively address the problems with most social content and traffic monetization strategies, by not supporting any imprecise promotional matching (i.e. invasive general category ads), that sponsoring advertisers previously have thought their audience would like, or would want them to like; SMRC creates REAL on-going activity and value for: (a) the individual: paying them to precisely match their interests for greater donation and reward opportunities, without requiring purchase; (b) host sponsors: generating corporate goodwill and financial value from their follower's authorized social content to fuel participation in relevant behaviorial research opportunities; which all supports (c) the plethora of local, humanitarian causes, custom to each individual, and accountable, from SMRC’s annual reports of each 501-c3’s social impact . SMRC uses sophisticated context-based linguistics, AI Configurators, and the social algorithms of 'sentiment analysis,' to index every conversational topic in the each person's social media for its emotional character (LIKE to DISLIKE), in perspective to every other social topic in a person's profile, correlated with similar profiling with each person's friends/doppelgangers. In doing so, SMRC knows precisely what each person WILL LIKE, due to this advanced socio-psychological indexing, which was never possible before, because no service ever gave an incentive powerful enough to cross correlate analytics from all media formats, to one user. Per 100 of your social followers, this will generate $50,000+ per year in corporate goodwill (as follower donations/rewards) – along with $3,000+ per year in donations to your corporate causes, with the rewards of equal trade-able, deductible value for you. Invite 10 friends to do the same, and together you’ll generate $500,000+/ year for your local social causes along with $6,000+/year value for your favorite causes and personal rewards. If you’re a big company or celebrity, the sky’s the limit! -
Followers personally generate (1) a min. of $0.60/day, (b) $5-$ 10/ hour in value for research, & (c) 4% of everyone they invite. For sponsors, it's about (a) generating $30+ per year/invited follower, to corporate donations + equal, deductible rewards (while promoting $500+/year in corporate goodwill/invited follower); (b) optionally targeting, and Co-branding charity, for $0.03 per anonymous, highly qualified lead (matched to current/future interests, and qualified by hundreds of socio-demographic factors), in order to (c) offer these prospects $1-$2 donations/rewards (on average), based on your offerings for 10 minutes of the prospect's undivided attention to your sponsored, behaviorally interactive, research.
With 7 million prospective followers in the pipeline, projected to easily deliver over $137 Billion per year within 3 years - to 501-c3 charities and member rewards ($2+BB year 1), we are currently entertaining prospective partner start-up funding at $3, $25 and $100 MM rounds. Complete details for qualified sponsor and partner candidates can be found at the link above. By this notice, all followers of the Slideshare link above will be invited to become SMRC sponsors. You may use "SMRC.LI" as your 'host' code when applying. (Or, you may register with our organization as your host at: http://bit.ly/smrc-xxxxxxx-registration.) Pre-registering sponsors & members receive double the donations’ +rewards’ value, for life! NOTE: a copy of this letter (pdf and doc) is at http://www.socialmarketresearchforcharity.org/host9a.pdf or the QR code
Social Market Research for Charity (SMRC) 1009 Tantra Park Circle, Boulder CO 80305 – 720.432-5470 The web service’s features include, but are not limited to (refer to the process graphic): 1.
WILL LIKES from social content: SMRC provides equal donations +rewards for POSITIVE or NEGATIVE social content, that it passively monitors to find what each person WILL LIKE.
2.
MATCHING Interests to Opportunities to Learn More: Acquiring (by affiliation with charities in each member's profile) these profiles (that include no identity or contact data, but do include the associated in-depth socio-demographic content profiling), sponsors list opportunities that appropriately match the market's 'interest' profiles (their WILL LIKES), along with appropriate requirements (qualifications), to participate in sponsored brand research, matching those interests - that again, does not require purchase, to secure donations +rewards (just their attention and recall). This ensures highly qualified leads for the sponsor, and no inappropriate (or junk) offers for the participants, while creating value for every person’s social content (from above). These noninvasive opportunities are delivered as on-going custom reports that people review in their free time. Sponsors file matching opportunity listings in a database, along with socio-demographic qualifications, creating the value for everyone’s everyday content. Sponsors compete for priority with other sponsors (in each person’s daily opportunity reports) for the same theme listing by the size of the ADDITIONAL donations and rewards they offer for promotional research.
3.
REWARDING RESEARCH: Offering these highly qualified people increasing levels of custom donations +rewards, based on 810 multiple choice questions (following a sponsor's presentation) that test each person's attention and recall to these matched educational presentations. As stated earlier, this service generates $1-$2 in value (range dependent on the sponsor's offering), for 10 minutes of the prospect's undivided attention. For existing customers, this service also generates $5 in value (as donations +rewards) for user testimonials (positive or negative), along with 5% of any eCommerce, for detailed reviews following a purchase. Asking no questions that ask for opinions, but rather only asking questions that test attention and recall, SMRC discourages guessing/ cheating by changing the questions, upon a secondary re-submission of response (limited to 1 secondary attempt).
4.
HOSTS: Sponsors or members who invite their followers/friends to register at no cost, receive 4% of the on-going value of each of their invited followers donations' and rewards' value, as donations to their favorite charities +equal rewards. There is no discrimination in the value (4%) that sponsors or members get from hosting their networks. Each is worth ~$30+/year.
Respectively, as a former IBM CTO and WW Business Auditor, who sat on 6 architectural boards and reported to the head of IBM Intellectual Capital, it is my opinion that SMRC could easily become the world's most ethical and socially productive service. This project is about technologically capturing the emotional character of the social web (ubiquitous social web of everyday content producers / groups), integrating business collaboration and research (web 3.0) with artificial intelligence/ configuration/ security/ big-data & Virtualization (Web 4.0) which is my best expertise. To get the big picture, please pay close attention to the 3 TED videos included in SMRC’s market/partner/sponsor Slideshare presentation (http://bit.ly/smrc2013). Social business technographic IT analysts and marketers: If you get a chance, please read my personal (founder’s) introduction to SMRC (as a social investment philosophy) at http://bit.ly/smrcfounderintro. It supplements SMRC’s business, technical, & market Addenda (http://bit.ly/smrctech) that delve into the depths of SMRC’s goals, capabilities, potential and future. Thanks for taking the time to preview this opportunity for humanity and progressive social change. Sincerely, Phillip R. Nakata, Chief Business Officer and Group Program Director, SMRC (Social Market Research for Charity): (720) 432-5470 (Voice/SMS/Message); 720-569-7703 (Cell); 720-263-5036 (Fax); http://www.socialmarketresearchforcharity.org;
[email protected]; www.linkedin.com/in/philliprnakata NOTE: A generic copy of this document and its links is available at http://bit.ly/smrchost9a . The link to all SMRC collateral is at http://bit.ly/smrcindex.
NOTE: a copy of this letter (pdf and doc) is at http://www.socialmarketresearchforcharity.org/host9a.pdf or the QR code
Member creates everyday social content, on any public media1 they authorize. (posts, tweets, likes, feedback, etc.)
Creates Custom Search Themes from historical and current social activity, tied to member’s charities.
Determining what each member WILL like: SMRC non-invasively analyzes public, historical (2yrs), and current social activity, associated with member’s registered favorite charities.
*
Analyzed by: sentiment linguistics, conversational/media topic, likes/ dislikes (how much and why), related to topical trends across multiple media/ similar members. This creates precise custom themes for every social topic / keyword in each person’s everyday public social & sponsor media.
Inspired by:
Analogies: Amazon or Pandora’s suggestions, on steroids (except in all topics, not just music). 1 Scope:
All social media formats are supported.
No Identity Revealed. Determines opportunities related to member’s Custom Search Themes & then non-invasively
*All monies in the system are donations w/ trade rewards. All humanitarian 501-c3’s can be registered & receive donations.
Sponsors in every social topic & keyword theme. (add qualifications**)
(encouraging 2x response from the 46% who never respond) promotes opportunities to:
Member’s Opportunity Report - database listing
25 sponsors/day purchasing @ $0.03/member profile = $0.60/day/member ($219/yr.).
rewarding research game
**100’s of parameters. More
opportunities & **requirements. (only in topics they will like based on what they talk about, and the feedback received.)
Syndicated
Social
Sponsor’s website or storefront
diverse, and accurate than any on the market. ***61% of people will try a new brand when co-branded. 80% will switch brands. 83% want more cause marketing. Study sample size: 248M. (Cone 2010)
Authority website
Interactive HTML5 Mobile Video compatible. Open Source In-line Video alternative to Mobile Flash.
OEM: AdWords / AdSense/ OpenX
(after service fee, host benefits., and awards. Hosts receive 4% of invitee’s value for their content & research (see below).
Justifiable Value for Every Marketing $: Promotes goodwill, loyalty, traffic, brand acceptance, retention & hard behavioral research.
Monetized for member’s/ host’s charities & rewards as compensation for participation & research. 4% of the on-going donations’ & rewards’ value of hosted sponsors/members. Minimum of $10.95/year/invitee.
