Jul 30, 2015 - unfavorable opinion of the Republican Party? 12% ... Q4 Which political Party do you think best shares yo
Southern Survey Results Q1
Generally speaking, do you think that things in the United States are going in the right direction, or do you feel things have gotten pretty seriously off on the wrong track?
Q5
Right direction................................................. 31% Wrong track .................................................... 63%
Fights for people like you ................................ 17%
Not sure .......................................................... 6%
Q2
Shares your values ......................................... 11% Works to make sure everyone has an opportunity to succeed.................................... 21%
Do you have a very favorable, somewhat favorable, somewhat unfavorable or very unfavorable opinion of the Democratic Party?
Something else ............................................... 15%
Very favorable................................................. 26%
Don't like anything about Democratic Party .... 32%
Somewhat favorable ....................................... 21% Somewhat unfavorable ................................... 15% Very unfavorable............................................. 34% Not sure .......................................................... 4%
Q3
Do you have a very favorable, somewhat favorable, somewhat unfavorable or very unfavorable opinion of the Republican Party? Very favorable................................................. 12% Somewhat favorable ....................................... 30% Somewhat unfavorable ................................... 22% Very unfavorable............................................. 31% Not sure .......................................................... 5%
Q4
Which political Party do you think best shares your family’s values: Democrats, or Republicans?
What do you like the most about the Democratic Party: it fights for people like you, it shares your values, it works to make sure everyone has an opportunity to succeed, something else, or do you not like anything about the Democratic Party?
Not sure .......................................................... 5%
Q6
What do you like the most about the Republican Party: it fights for people like you, it shares your values, it works to keep taxes low and government small, something else, or do you not like anything about the Republican Party? Fights for people like you ................................ 8% Shares your values ......................................... 22% Works to keep taxes low and government small ............................................................... 20% Something else ............................................... 15% Don't like anything about the Republican Party ............................................................... 29% Not sure .......................................................... 5%
Democrats ...................................................... 40% Republicans .................................................... 43% Neither ............................................................ 14% Not sure .......................................................... 3%
July 9-14, 2015 Survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Q7
What do you like the least about the Democratic Party: it’s too focused on special interests and big unions, it’s too focused on making government bigger, it’s too focused on creating programs for people who don’t need them or earn them and wasting money, it’s too focused on political correctness and not enough on my values, something else, or do you not dislike anything about the Democratic Party? Too focused on special interests and big unions ............................................................. 9% Too focused on making government bigger .... 15% Too focused on creating unnecessary programs......................................................... 32% Too focused on political correctness ............... 15% Something else ............................................... 12% Don't dislike anything about Democratic Party 12% Not sure .......................................................... 4%
Q8
What do you like the least about the Republican Party: it’s too focused on special interests and the wealthy, it’s not concerned about helping people who need it, it’s too intolerant and not inclusive, it’s too focused on social issues like gay marriage and abortion, something else, or do you not dislike anything about the Republican Party? Too focused on special interests and wealthy. 31% Not concerned about helping people who need it ............................................................. 12% Too intolerant and not inclusive....................... 13% Too focused on social issues like gay marriage and abortion..................................... 17% Something else ............................................... 14% Don't dislike anything about Republican Party 10%
Q9
What concerns you the most about the government in general: taxes are too high, the government works only for the wealthy and not for people like me, the government only works for the very poor and not for people like me, government is controlled by big money and corporate interests and has left the middle class behind, government is too big and inefficient, government does not do enough to address economic inequality, or something else? Taxes are too high .......................................... 8% Govt only works for wealthy ............................ 13% Govt only works for poor ................................. 6% Govt controlled by big money and corporate interests .......................................................... 39% Govt is too big and inefficient.......................... 21% Govt does not do enough to address economic inequality ........................................ 5% Something else ............................................... 4% Not sure .......................................................... 4%
Q10 Now I’d like to read you what the Democratic Party stands for today and ask you if hearing this makes you more or less likely to support Democratic candidates for office, or if it doesn’t make a difference. Democrats believe government is broken and we need effective and efficient government that reduces waste and makes sure every dollar goes to serving people, not serving government or the wealthy special interests. More likely....................................................... 37% Less likely ....................................................... 25% No difference .................................................. 28% Not sure .......................................................... 10%
Not sure .......................................................... 4%
July 9-14, 2015 Survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Q11 Now I’d like to read you what the Republican Party stands for today and ask you if hearing this makes you more or less likely to support Republican candidates for office, or if it doesn’t make a difference. Republicans believe in limited government and lower taxes as the best way to secure economic growth and individual freedom. Only a smaller, less intrusive government can ensure that your liberties and families are protected. More likely....................................................... 41% Less likely ....................................................... 28%
Q13 Now I’d like to read you what the Republican Party stands for today regarding money in politics and ask you if hearing this makes you more or less likely to support Republican candidates for office, or if it doesn’t make a difference. Republicans believe that our constitution guarantees free speech for everyone, no matter how rich or poor you are, and the Supreme Court agrees. We should not limit the speech of any American; what we need is less regulation in our elections and less government in our lives - and we do that by ensuring that every voice is heard.
No difference .................................................. 23%
More likely....................................................... 40%
Not sure .......................................................... 8%
Less likely ....................................................... 25%
Q12 Now I’d like to read you what the Democratic Party stands for today regarding money in politics and ask you if hearing this makes you more or less likely to support Democratic candidates for office, or if it doesn’t make a difference. Democrats believe that secret money and wealthy special interests are ruining our politics. The deck is stacked against hard working middle class families. It is time to get the big, secret money out of politics and stop government from working for the lobbyists and wealthy special interests, and start working for people. More likely....................................................... 43% Less likely ....................................................... 23% No difference .................................................. 25% Not sure .......................................................... 8%
No difference .................................................. 28% Not sure .......................................................... 7%
Q14 Now that you’ve heard some information in this poll, I’d like to ask you again: Do you have a very favorable, somewhat favorable, somewhat unfavorable or very unfavorable opinion of the Democratic Party? Very favorable................................................. 29% Somewhat favorable ....................................... 18% Somewhat unfavorable ................................... 13% Very unfavorable............................................. 35% Not sure .......................................................... 6%
Q15 And do you have a very favorable, somewhat favorable, somewhat unfavorable or very unfavorable opinion of the Republican Party? Very favorable................................................. 17% Somewhat favorable ....................................... 29% Somewhat unfavorable ................................... 19% Very unfavorable............................................. 28% Not sure .......................................................... 7%
July 9-14, 2015 Survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Q16 In your view, what is the biggest problem facing the American economy right now: taxes are too high, there is too much government regulation, big corporations and the wealthy have too much power, wages are too low making it too hard to get by, good jobs are disappearing and not being replaced, government programs are incentivizing people not to work hard, or something else?
Q20 If you are a Democrat, press 1. If a Republican, press 2. If an independent, press 3.
Taxes are too high .......................................... 8%
Hispanic .......................................................... 7%
Too much govt regulation................................ 17% Big corporations and wealthy have too much power .............................................................. 30%
White .............................................................. 67%
Wages are too low .......................................... 12% Good jobs are disappearing and not coming back ................................................................ 9% Govt programs incentivizing people not to work hard ........................................................ 17%
Democrat ........................................................ 38% Republican...................................................... 33% Independent.................................................... 28%
Q21 If you are Hispanic, press 1. If white, press 2. If African-American, press 3. If other, press 4.
African-American ............................................ 22% Other............................................................... 4%
Q22 If you live in a rural area, press 1. If you live in an urban area, press 2. If you live in a suburban area, press 3. Rural ............................................................... 33%
Something else ............................................... 4%
Urban .............................................................. 22%
Not sure .......................................................... 4%
Suburban ........................................................ 45%
Somewhat favorable ....................................... 20%
Q23 Which of the following best describes the highest level of education you completed: some high school but did not finish, high school graduate, some college but did not finish, two year college degree, four-year college degree, some graduate work, or post-graduate degree?
Somewhat unfavorable ................................... 13%
Some high school but did not finish ................ 4%
Very unfavorable............................................. 29%
High school graduate ...................................... 16%
Not sure .......................................................... 13%
Some college but did not finish ....................... 21%
Q17 Do you have a very favorable, somewhat favorable, somewhat unfavorable or very unfavorable opinion of the Confederate Flag? Very favorable................................................. 25%
Q18 Do you support or oppose government buildings flying the Confederate flag? Support ........................................................... 33% Oppose ........................................................... 50% Not sure .......................................................... 17%
Q19 If you are a woman, press 1. If a man, press 2.
Two year college degree................................. 12% Four year college degree ................................ 22% Some graduate work....................................... 7% Post-graduate degree ..................................... 17% Don't care to say ............................................. 1%
Woman ........................................................... 53% Man................................................................. 47%
July 9-14, 2015 Survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Q24 How often do you attend services at a church, synagogue or other place of worship: never, about once a year, a few times per year, about once a month, about twice a month, once a week, or more than once a week? Never .............................................................. 15% About once a year........................................... 7% A few times per year ....................................... 17% About once a month........................................ 6% About twice a month ....................................... 9% Once a week................................................... 28% More than once a week................................... 16%
Q27 If you are 18 to 29 years old, press 1. If 30 to 39, press 2. If 40 to 49, press 3. If 50 to 59, press 4. If 60 to 69, press 5. If 70 to 79, press 6. If 80 or older, press 7. 18 to 29........................................................... 12% 30 to 39........................................................... 15% 40 to 49........................................................... 17% 50 to 59........................................................... 18% 60 to 69........................................................... 20% 70 to 79........................................................... 12% 80 or Older...................................................... 6%
Q28 What state do you live in?
Not sure .......................................................... 0%
Alabama.......................................................... 6%
Don't care to say ............................................. 1%
Arkansas......................................................... 5%
Q25 Do you or does anyone in your household own a gun? Yes.................................................................. 49% No ................................................................... 41% Not sure .......................................................... 9%
Q26 What is your household’s annual income: less than $30,000, $30,000 to $50,000, $50,000 to $75,000, $75,000 to $100,000, or more than $100,000?
Florida............................................................. 24% Georgia ........................................................... 12% Kentucky ......................................................... 6% Louisiana ........................................................ 5% Mississippi ...................................................... 5% North Carolina................................................. 12% South Carolina ................................................ 7%
Less than $30,000 .......................................... 20%
Tennessee ...................................................... 8%
$30,000 - $50,000........................................... 23%
Virginia............................................................ 10%
$50,000 - $75,000 .......................................... 15% $75,000 - $100,000......................................... 15% More than $100,000........................................ 16%
Q29 Mode Phone ............................................................. 80% Internet ........................................................... 20%
Don't care to say ............................................. 10%
July 9-14, 2015 Survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gender Base Woman
Man
Right/Wrong Track Right direction 31%
30%
32%
Wrong track 63%
63%
63%
7%
5%
Not sure
6%
Gender Base Woman
Man
Dem Party Favorability 1 Very favorable 26%
27%
24%
Somewhat favorable 21%
20%
22%
Somewhat 15% unfavorable
16%
14%
Very unfavorable 34%
32%
37%
5%
3%
Not sure
4%
Gender Base Woman
Man
Rep Party Favorability 1 Very favorable 12%
12%
12%
Somewhat favorable 30%
29%
31%
Somewhat 22% unfavorable
22%
23%
Very unfavorable 31%
30%
32%
7%
3%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gender Base Woman
Man
Which Party Shares Your Values Democrats 40%
42%
38%
Republicans 43%
42%
46%
Neither 14%
13%
15%
4%
2%
Not sure
3%
Gender Base Woman
Man
Like Most About Dems Fights for people like 17% you
18%
15%
Shares your values 11%
11%
12%
Works to make sure 21% everyone has an opportunity to succeed
21%
20%
Something else 15%
14%
15%
Don't like anything 32% about Democratic Party
30%
34%
6%
3%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gender Base Woman
Man
Like Most About Republicans 8%
8%
8%
Shares your values 22%
22%
21%
Works to keep taxes 20% low and government small
19%
22%
Something else 15%
13%
17%
Don't like anything 29% about the Republican Party
31%
28%
7%
4%
Fights for people like you
Not sure
5%
Gender Base Woman
Man
Like Least About Dem Party 9%
8%
11%
Too focused on 15% making government bigger
15%
16%
Too focused on 32% creating unnecessary programs
30%
33%
Too focused on 15% political correctness
16%
15%
Something else 12%
11%
13%
Don't dislike anything 12% about Democratic Party
14%
10%
5%
2%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gender Base Woman
Man
Like Least About Republican Party Too focused on 31% special interests and wealthy
28%
34%
Not concerned about 12% helping people who need it
15%
7%
Too intolerant and not 13% inclusive
12%
13%
Too focused on social 17% issues like gay marriage and abortion
15%
20%
Something else 14%
13%
15%
Don't dislike anything 10% about Republican Party
11%
9%
5%
2%
Not sure
4%
Gender Base Woman
Man
Biggest Concern About Govt 8%
9%
8%
Govt only works for 13% wealthy
14%
11%
6%
5%
6%
Govt controlled by big 39% money and corporate interests
39%
40%
Govt is too big and 21% inefficient
18%
25%
Taxes are too high
Govt only works for poor
Govt does not do enough to address economic inequality
5%
5%
5%
Something else
4%
5%
3%
Not sure
4%
5%
2%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gender Base Woman
Man
What Dems Stand for Today More likely 37%
37%
37%
Less likely 25%
22%
28%
No difference 28%
30%
27%
Not sure 10%
11%
8%
Gender Base Woman
Man
What Republicans Stand for Today More likely 41%
39%
43%
Less likely 28%
27%
29%
No difference 23%
24%
22%
Not sure
10%
6%
8%
Gender Base Woman
Man
What Dems Stand for Re: Money in Politics More likely 43%
44%
43%
Less likely 23%
21%
26%
No difference 25%
26%
24%
Not sure
10%
6%
July 9-14, 2015 survey of 2,794 Southern voters
8%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gender Base Woman
Man
What Republicans Stand for Re: Money in Politics More likely 40%
38%
43%
Less likely 25%
24%
26%
No difference 28%
29%
26%
Not sure
9%
5%
7%
Gender Base Woman
Man
Dem Party Favorability 2 Very favorable 29%
31%
26%
Somewhat favorable 18%
17%
19%
Somewhat 13% unfavorable
13%
13%
Very unfavorable 35%
31%
39%
8%
4%
Not sure
6%
Gender Base Woman
Man
Rep Party Favorability 2 Very favorable 17%
18%
16%
Somewhat favorable 29%
28%
29%
Somewhat 19% unfavorable
18%
20%
Very unfavorable 28%
28%
29%
8%
6%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gender Base Woman
Man
Biggest Problem Facing Economy 8%
9%
6%
Too much govt 17% regulation
15%
19%
Big corporations and 30% wealthy have too much power
29%
32%
Wages are too low 12%
13%
11%
9%
11%
8%
Govt programs 17% incentivizing people not to work hard
16%
18%
Something else
4%
3%
4%
Not sure
4%
5%
2%
Taxes are too high
Good jobs are disappearing and not coming back
Gender Base Woman
Man
Confederate Flag Favorability Very favorable 25%
25%
25%
Somewhat favorable 20%
18%
22%
Somewhat 13% unfavorable
12%
13%
Very unfavorable 29%
30%
28%
Not sure 13%
15%
12%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gender Base Woman
Man
Confed Flag Over Govt Buildings Support 33%
32%
34%
Oppose 50%
50%
50%
Not sure 17%
18%
15%
Party Base Democrat Republican Independent Right/Wrong Track Right direction 31%
57%
7%
24%
Wrong track 63%
35%
91%
69%
9%
2%
7%
Not sure
6%
Party Base Democrat Republican Independent Dem Party Favorability 1 Very favorable 26%
53%
3%
15%
Somewhat favorable 21%
32%
6%
24%
Somewhat 15% unfavorable
7%
24%
15%
Very unfavorable 34%
5%
64%
38%
3%
2%
8%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Party Base Democrat Republican Independent Rep Party Favorability 1 Very favorable 12%
6%
25%
5%
Somewhat favorable 30%
12%
52%
28%
Somewhat 22% unfavorable
24%
15%
29%
Very unfavorable 31%
53%
7%
29%
5%
2%
8%
Not sure
5%
Party Base Democrat Republican Independent Which Party Shares Your Values Democrats 40%
82%
4%
27%
Republicans 43%
9%
90%
35%
Neither 14%
6%
4%
35%
3%
2%
4%
Not sure
3%
Party Base Democrat Republican Independent Like Most About Dems Fights for people like 17% you
32%
3%
12%
Shares your values 11%
20%
3%
9%
Works to make sure 21% everyone has an opportunity to succeed
33%
9%
18%
Something else 15%
7%
19%
21%
Don't like anything 32% about Democratic Party
6%
61%
33%
3%
4%
7%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Party Base Democrat Republican Independent Like Most About Republicans 8%
4%
16%
5%
Shares your values 22%
9%
40%
18%
Works to keep taxes 20% low and government small
11%
29%
23%
Something else 15%
16%
9%
20%
Don't like anything 29% about the Republican Party
53%
4%
28%
7%
1%
7%
Fights for people like you
Not sure
5%
Party Base Democrat Republican Independent Like Least About Dem Party 9%
10%
9%
9%
Too focused on 15% making government bigger
10%
21%
16%
Too focused on 32% creating unnecessary programs
17%
46%
35%
Too focused on 15% political correctness
16%
15%
15%
Something else 12%
19%
3%
13%
Don't dislike anything 12% about Democratic Party
24%
3%
7%
5%
2%
5%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Party Base Democrat Republican Independent Like Least About Republican Party Too focused on 31% special interests and wealthy
46%
14%
30%
Not concerned about 12% helping people who need it
19%
7%
7%
Too intolerant and not 13% inclusive
14%
11%
12%
Too focused on social 17% issues like gay marriage and abortion
10%
21%
23%
Something else 14%
5%
22%
17%
Don't dislike anything 10% about Republican Party
2%
22%
6%
4%
3%
5%
Not sure
4%
Party Base Democrat Republican Independent Biggest Concern About Govt 8%
11%
7%
6%
Govt only works for 13% wealthy
19%
6%
11%
6%
3%
10%
4%
Govt controlled by big 39% money and corporate interests
45%
32%
40%
Govt is too big and 21% inefficient
5%
36%
25%
Taxes are too high
Govt only works for poor
Govt does not do enough to address economic inequality
5%
8%
3%
4%
Something else
4%
4%
4%
5%
Not sure
4%
5%
2%
5%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Party Base Democrat Republican Independent What Dems Stand for Today More likely 37%
68%
8%
29%
Less likely 25%
8%
47%
22%
No difference 28%
15%
35%
39%
Not sure 10%
9%
10%
11%
Party Base Democrat Republican Independent What Republicans Stand for Today More likely 41%
14%
73%
39%
Less likely 28%
53%
7%
20%
No difference 23%
25%
15%
30%
Not sure
9%
5%
11%
8%
Party Base Democrat Republican Independent What Dems Stand for Re: Money in Politics More likely 43%
74%
16%
34%
Less likely 23%
7%
44%
21%
No difference 25%
13%
32%
34%
Not sure
6%
8%
12%
July 9-14, 2015 survey of 2,794 Southern voters
8%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Party Base Democrat Republican Independent What Republicans Stand for Re: Money in Politics More likely 40%
15%
72%
37%
Less likely 25%
45%
5%
21%
No difference 28%
32%
18%
32%
Not sure
7%
5%
9%
7%
Party Base Democrat Republican Independent Dem Party Favorability 2 Very favorable 29%
61%
Somewhat favorable 18% Somewhat 13% unfavorable Very unfavorable 35% Not sure
6%
3%
14%
24%
6%
23%
6%
19%
15%
6%
67%
36%
3%
4%
11%
Party Base Democrat Republican Independent Rep Party Favorability 2 Very favorable 17%
6%
39%
6%
Somewhat favorable 29%
15%
44%
28%
Somewhat 19% unfavorable
23%
9%
27%
Very unfavorable 28%
51%
6%
25%
6%
2%
13%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Party Base Democrat Republican Independent Biggest Problem Facing Economy 8%
8%
7%
7%
Too much govt 17% regulation
5%
29%
17%
Big corporations and 30% wealthy have too much power
48%
10%
30%
Wages are too low 12%
20%
7%
9%
9%
8%
10%
10%
Govt programs 17% incentivizing people not to work hard
6%
31%
15%
Something else
4%
2%
4%
6%
Not sure
4%
3%
2%
6%
Taxes are too high
Good jobs are disappearing and not coming back
Party Base Democrat Republican Independent Confederate Flag Favorability Very favorable 25%
14%
41%
21%
Somewhat favorable 20%
11%
27%
24%
Somewhat 13% unfavorable
14%
11%
13%
Very unfavorable 29%
51%
8%
24%
Not sure 13%
10%
13%
19%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Party Base Democrat Republican Independent Confed Flag Over Govt Buildings Support 33%
17%
53%
31%
Oppose 50%
71%
29%
48%
Not sure 17%
12%
18%
21%
Race AfricanBase Hispanic White American Other Right/Wrong Track Right direction 31%
39%
21%
56%
39%
Wrong track 63%
55%
74%
34%
55%
6%
5%
10%
6%
Not sure
6%
Race AfricanBase Hispanic White American Other Dem Party Favorability 1 Very favorable 26%
36%
17%
50%
28%
Somewhat favorable 21%
24%
18%
29%
18%
Somewhat 15% unfavorable
13%
19%
6%
8%
Very unfavorable 34%
25%
43%
9%
42%
3%
3%
6%
3%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Race AfricanBase Hispanic White American Other Rep Party Favorability 1 Very favorable 12%
11%
14%
6%
11%
Somewhat favorable 30%
27%
35%
14%
33%
Somewhat 22% unfavorable
25%
22%
23%
24%
Very unfavorable 31%
33%
25%
48%
27%
3%
3%
9%
5%
Not sure
5%
Race AfricanBase Hispanic White American Other Which Party Shares Your Values Democrats 40%
47%
28%
Republicans 43%
31%
Neither 14%
20% 2%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
3%
74%
35%
57%
7%
42%
13%
14%
20%
2%
5%
2%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Race AfricanBase Hispanic White American Other Like Most About Dems Fights for people like 17% you
31%
12%
29%
10%
Shares your values 11%
12%
10%
15%
8%
Works to make sure 21% everyone has an opportunity to succeed
17%
16%
34%
26%
Something else 15%
6%
18%
8%
16%
Don't like anything 32% about Democratic Party
27%
40%
10%
36%
8%
4%
5%
3%
Not sure
5%
Race AfricanBase Hispanic White American Other Like Most About Republicans 8%
9%
11%
2%
3%
Shares your values 22%
16%
27%
7%
18%
Works to keep taxes 20% low and government small
17%
23%
12%
25%
Something else 15%
19%
13%
16%
25%
Don't like anything 29% about the Republican Party
34%
22%
52%
22%
6%
4%
11%
7%
Fights for people like you
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Race AfricanBase Hispanic White American Other Like Least About Dem Party 9%
11%
10%
7%
11%
Too focused on 15% making government bigger
18%
17%
10%
15%
Too focused on 32% creating unnecessary programs
24%
37%
19%
32%
Too focused on 15% political correctness
16%
16%
15%
11%
Something else 12%
9%
10%
20%
16%
Don't dislike anything 12% about Democratic Party
18%
8%
23%
11%
4%
3%
6%
4%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Race AfricanBase Hispanic White American Other Like Least About Republican Party Too focused on 31% special interests and wealthy
29%
29%
39%
23%
Not concerned about 12% helping people who need it
9%
9%
21%
16%
Too intolerant and not 13% inclusive
21%
10%
17%
17%
Too focused on social 17% issues like gay marriage and abortion
23%
19%
9%
17%
Something else 14%
9%
17%
7%
15%
Don't dislike anything 10% about Republican Party
6%
13%
3%
11%
3%
4%
5%
2%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Race AfricanBase Hispanic White American Other Biggest Concern About Govt 8%
7%
7%
15%
5%
Govt only works for 13% wealthy
11%
11%
18%
10%
6%
7%
6%
3%
7%
Govt controlled by big 39% money and corporate interests
28%
41%
40%
37%
Govt is too big and 21% inefficient
27%
26%
4%
25%
Taxes are too high
Govt only works for poor
Govt does not do enough to address economic inequality
5%
8%
4%
8%
4%
Something else
4%
10%
3%
5%
9%
Not sure
4%
3%
3%
8%
3%
Race AfricanBase Hispanic White American Other What Dems Stand for Today More likely 37%
45%
28%
64%
30%
Less likely 25%
19%
30%
10%
26%
No difference 28%
25%
33%
15%
33%
Not sure 10%
11%
9%
10%
11%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Race AfricanBase Hispanic White American Other What Republicans Stand for Today More likely 41%
36%
50%
14%
42%
Less likely 28%
40%
22%
45%
28%
No difference 23%
13%
22%
27%
22%
Not sure
11%
6%
13%
8%
8%
Race AfricanBase Hispanic White American Other What Dems Stand for Re: Money in Politics More likely 43%
52%
35%
68%
42%
Less likely 23%
21%
28%
10%
24%
No difference 25%
18%
30%
13%
25%
Not sure
9%
7%
9%
10%
8%
Race AfricanBase Hispanic White American Other What Republicans Stand for Re: Money in Politics More likely 40%
35%
49%
16%
42%
Less likely 25%
33%
20%
38%
27%
No difference 28%
25%
26%
35%
24%
Not sure
7%
6%
11%
6%
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Race AfricanBase Hispanic White American Other Dem Party Favorability 2 Very favorable 29%
40%
18%
58%
23%
Somewhat favorable 18%
15%
18%
20%
22%
Somewhat 13% unfavorable
11%
16%
4%
12%
Very unfavorable 35%
26%
44%
10%
37%
7%
5%
8%
6%
Not sure
6%
Race AfricanBase Hispanic White American Other Rep Party Favorability 2 Very favorable 17%
11%
21%
8%
16%
Somewhat favorable 29%
18%
34%
15%
35%
Somewhat 19% unfavorable
25%
18%
22%
13%
Very unfavorable 28%
34%
23%
44%
32%
12%
5%
11%
5%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Race AfricanBase Hispanic White American Other Biggest Problem Facing Economy 8%
7%
7%
10%
4%
Too much govt 17% regulation
19%
21%
4%
12%
Big corporations and 30% wealthy have too much power
41%
26%
39%
28%
Wages are too low 12%
8%
9%
24%
14%
9%
7%
10%
7%
10%
Govt programs 17% incentivizing people not to work hard
15%
21%
7%
16%
Something else
4%
-
4%
3%
10%
Not sure
4%
1%
3%
6%
6%
Taxes are too high
Good jobs are disappearing and not coming back
Race AfricanBase Hispanic White American Other Confederate Flag Favorability Very favorable 25%
16%
31%
Somewhat favorable 20%
21%
Somewhat 13% unfavorable
17%
Very unfavorable 29% Not sure 13%
July 9-14, 2015 survey of 2,794 Southern voters
10%
17%
24%
8%
21%
12%
14%
5%
27%
19%
59%
41%
19%
14%
9%
17%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Race AfricanBase Hispanic White American Other Confed Flag Over Govt Buildings Support 33%
29%
41%
11%
27%
Oppose 50%
52%
41%
76%
51%
Not sure 17%
19%
18%
12%
22%
Rural Urban Suburban Base
Rural Urban Suburban
Right/Wrong Track Right direction 31%
20%
35%
36%
Wrong track 63%
75%
56%
58%
5%
9%
5%
Not sure
6%
Rural Urban Suburban Base
Rural Urban Suburban
Dem Party Favorability 1 Very favorable 26%
22%
31%
26%
Somewhat favorable 21%
16%
24%
23%
Somewhat 15% unfavorable
16%
15%
15%
Very unfavorable 34%
43%
27%
31%
4%
4%
4%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Rural Urban Suburban Base
Rural Urban Suburban
Rep Party Favorability 1 Very favorable 12%
16%
10%
10%
Somewhat favorable 30%
32%
28%
29%
Somewhat 22% unfavorable
23%
24%
21%
Very unfavorable 31%
26%
30%
35%
4%
7%
4%
Not sure
5%
Rural Urban Suburban Base
Rural Urban Suburban
Which Party Shares Your Values Democrats 40%
32%
49%
42%
Republicans 43%
52%
35%
41%
Neither 14%
13%
12%
15%
3%
4%
2%
Not sure
3%
Rural Urban Suburban Base
Rural Urban Suburban
Like Most About Dems Fights for people like 17% you
15%
23%
16%
Shares your values 11%
9%
12%
12%
Works to make sure 21% everyone has an opportunity to succeed
16%
19%
25%
Something else 15%
16%
17%
13%
Don't like anything 32% about Democratic Party
39%
22%
31%
4%
6%
4%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Rural Urban Suburban Base
Rural Urban Suburban
Like Most About Republicans 8%
10%
8%
7%
Shares your values 22%
25%
20%
20%
Works to keep taxes 20% low and government small
21%
18%
21%
Something else 15%
14%
13%
17%
Don't like anything 29% about the Republican Party
24%
33%
32%
6%
8%
3%
Fights for people like you
Not sure
5%
Rural Urban Suburban Base
Rural Urban Suburban
Like Least About Dem Party 9%
10%
11%
8%
Too focused on 15% making government bigger
15%
15%
16%
Too focused on 32% creating unnecessary programs
34%
31%
30%
Too focused on 15% political correctness
17%
11%
16%
Something else 12%
10%
14%
13%
Don't dislike anything 12% about Democratic Party
10%
13%
13%
3%
5%
3%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Rural Urban Suburban Base
Rural Urban Suburban
Like Least About Republican Party Too focused on 31% special interests and wealthy
27%
32%
34%
Not concerned about 12% helping people who need it
12%
9%
13%
Too intolerant and not 13% inclusive
9%
15%
14%
Too focused on social 17% issues like gay marriage and abortion
19%
17%
16%
Something else 14%
16%
15%
12%
Don't dislike anything 10% about Republican Party
13%
7%
9%
4%
6%
3%
Not sure
4%
Rural Urban Suburban Base
Rural Urban Suburban
Biggest Concern About Govt 8%
8%
11%
8%
Govt only works for 13% wealthy
17%
14%
9%
6%
4%
7%
6%
Govt controlled by big 39% money and corporate interests
37%
34%
44%
Govt is too big and 21% inefficient
22%
18%
21%
Taxes are too high
Govt only works for poor
Govt does not do enough to address economic inequality
5%
4%
6%
5%
Something else
4%
4%
5%
4%
Not sure
4%
4%
6%
3%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Rural Urban Suburban Base
Rural Urban Suburban
What Dems Stand for Today More likely 37%
29%
40%
41%
Less likely 25%
30%
24%
22%
No difference 28%
31%
24%
28%
Not sure 10%
10%
12%
8%
Rural Urban Suburban Base
Rural Urban Suburban
What Republicans Stand for Today More likely 41%
48%
33%
39%
Less likely 28%
21%
34%
31%
No difference 23%
22%
24%
23%
Not sure
9%
9%
7%
8%
Rural Urban Suburban Base
Rural Urban Suburban
What Dems Stand for Re: Money in Politics More likely 43%
38%
45%
47%
Less likely 23%
26%
23%
21%
No difference 25%
28%
22%
25%
Not sure
9%
10%
6%
July 9-14, 2015 survey of 2,794 Southern voters
8%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Rural Urban Suburban Base
Rural Urban Suburban
What Republicans Stand for Re: Money in Politics More likely 40%
47%
34%
38%
Less likely 25%
21%
26%
27%
No difference 28%
24%
29%
29%
Not sure
8%
10%
5%
7%
Rural Urban Suburban Base
Rural Urban Suburban
Dem Party Favorability 2 Very favorable 29%
25%
32%
30%
Somewhat favorable 18%
14%
21%
20%
Somewhat 13% unfavorable
14%
11%
13%
Very unfavorable 35%
43%
28%
32%
5%
8%
5%
Not sure
6%
Rural Urban Suburban Base
Rural Urban Suburban
Rep Party Favorability 2 Very favorable 17%
24%
13%
14%
Somewhat favorable 29%
31%
29%
27%
Somewhat 19% unfavorable
15%
19%
22%
Very unfavorable 28%
24%
32%
30%
6%
7%
8%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Rural Urban Suburban Base
Rural Urban Suburban
Biggest Problem Facing Economy 8%
6%
8%
8%
Too much govt 17% regulation
19%
18%
14%
Big corporations and 30% wealthy have too much power
25%
33%
32%
Wages are too low 12%
12%
11%
13%
9%
11%
7%
9%
Govt programs 17% incentivizing people not to work hard
20%
14%
16%
Something else
4%
3%
4%
3%
Not sure
4%
4%
5%
3%
Taxes are too high
Good jobs are disappearing and not coming back
Rural Urban Suburban Base
Rural Urban Suburban
Confederate Flag Favorability Very favorable 25%
37%
23%
17%
Somewhat favorable 20%
21%
19%
20%
Somewhat 13% unfavorable
11%
15%
12%
Very unfavorable 29%
20%
28%
36%
Not sure 13%
11%
15%
14%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Rural Urban Suburban Base
Rural Urban Suburban
Confed Flag Over Govt Buildings Support 33%
43%
33%
25%
Oppose 50%
38%
51%
59%
Not sure 17%
18%
16%
16%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Right/Wrong Track Right direction 31%
16%
22%
23%
27%
40%
32%
44%
18%
Wrong track 63%
75%
72%
70%
68%
55%
62%
52%
82%
10%
6%
7%
6%
5%
6%
5%
-
Not sure
6%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Dem Party Favorability 1 Very favorable 26%
33%
22%
22%
25%
28%
24%
32%
14%
Somewhat favorable 21%
21%
13%
22%
19%
25%
17%
25%
12%
Somewhat 15% unfavorable
19%
20%
16%
16%
12%
18%
10%
49%
Very unfavorable 34%
24%
39%
37%
37%
31%
39%
29%
8%
3%
7%
3%
4%
4%
2%
4%
17%
Not sure
4%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Rep Party Favorability 1 Very favorable 12%
17%
17%
12%
11%
12%
9%
9%
24%
Somewhat favorable 30%
32%
28%
36%
29%
28%
34%
27%
22%
Somewhat 22% unfavorable
20%
23%
23%
25%
25%
25%
17%
30%
Very unfavorable 31%
23%
24%
27%
30%
32%
28%
44%
5%
8%
9%
3%
4%
4%
4%
3%
19%
Not sure
5%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Which Party Shares Your Values Democrats 40%
47%
31%
34%
38%
45%
35%
51%
35%
Republicans 43%
38%
51%
46%
44%
41%
55%
33%
56%
Neither 14%
12%
12%
17%
16%
11%
9%
14%
5%
3%
6%
3%
2%
3%
0%
2%
4%
Not sure
3%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Like Most About Dems Fights for people like 17% you
31%
15%
19%
15%
15%
18%
16%
26%
Shares your values 11%
4%
6%
12%
10%
12%
10%
18%
2%
Works to make sure 21% everyone has an opportunity to succeed
12%
17%
16%
20%
28%
16%
24%
26%
Something else 15%
16%
17%
14%
18%
12%
16%
15%
13%
Don't like anything 32% about Democratic Party
29%
37%
35%
33%
30%
38%
25%
11%
8%
8%
4%
3%
4%
3%
2%
22%
Not sure
5%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Like Most About Republicans Fights for people like you
8%
9%
16%
8%
11%
6%
6%
5%
2%
Shares your values 22%
16%
23%
24%
21%
23%
21%
18%
20%
Works to keep taxes 20% low and government small
11%
17%
20%
21%
21%
32%
19%
44%
Something else 15%
15%
17%
14%
10%
16%
14%
16%
27%
Don't like anything 29% about the Republican Party
35%
20%
27%
33%
30%
26%
38%
4%
13%
8%
7%
3%
4%
0%
4%
3%
Not sure
5%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Like Least About Dem Party 9%
22%
9%
6%
10%
11%
9%
8%
23%
Too focused on 15% making government bigger
14%
17%
16%
16%
16%
15%
13%
2%
Too focused on 32% creating unnecessary programs
22%
34%
39%
34%
28%
38%
25%
21%
Too focused on 15% political correctness
11%
15%
12%
17%
14%
16%
21%
22%
Something else 12%
8%
10%
10%
8%
14%
14%
18%
10%
Don't dislike anything 12% about Democratic Party
18%
10%
13%
12%
13%
7%
13%
4%
3%
5%
4%
3%
4%
1%
3%
17%
Too focused on special interests and big unions
Not sure
4%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Like Least About Republican Party Too focused on 31% special interests and wealthy
29%
31%
31%
29%
31%
27%
34%
28%
Not concerned about 12% helping people who need it
22%
10%
10%
13%
13%
9%
11%
6%
Too intolerant and not 13% inclusive
11%
7%
12%
16%
14%
15%
15%
3%
Too focused on social 17% issues like gay marriage and abortion
14%
15%
20%
17%
19%
19%
12%
30%
Something else 14%
8%
18%
15%
12%
10%
17%
15%
13%
Don't dislike anything 10% about Republican Party
11%
14%
8%
9%
8%
12%
11%
3%
5%
6%
4%
3%
5%
1%
2%
17%
Not sure
4%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Biggest Concern About Govt 8%
13%
11%
9%
11%
5%
4%
8%
2%
Govt only works for 13% wealthy
33%
15%
13%
11%
10%
6%
12%
14%
6%
2%
5%
6%
7%
5%
6%
6%
-
Govt controlled by big 39% money and corporate interests
30%
34%
41%
44%
40%
42%
39%
55%
Govt is too big and 21% inefficient
5%
19%
23%
19%
24%
31%
19%
6% 2%
Taxes are too high
Govt only works for poor
Govt does not do enough to address economic inequality
5%
1%
6%
3%
4%
5%
3%
9%
Something else
4%
9%
6%
3%
2%
4%
5%
4%
5%
Not sure
4%
7%
5%
2%
2%
6%
2%
3%
17%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
What Dems Stand for Today More likely 37%
31%
31%
39%
33%
43%
27%
42%
20%
Less likely 25%
32%
32%
24%
23%
22%
30%
23%
35%
No difference 28%
21%
27%
27%
33%
27%
33%
30%
18%
Not sure 10%
16%
11%
10%
11%
9%
10%
6%
27%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
What Republicans Stand for Today More likely 41%
33%
45%
41%
41%
40%
47%
36%
44%
Less likely 28%
30%
21%
25%
26%
30%
29%
37%
18%
No difference 23%
23%
23%
23%
26%
22%
21%
22%
16%
Not sure
14%
11%
11%
7%
7%
3%
4%
22%
8%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
What Dems Stand for Re: Money in Politics More likely 43%
40%
34%
42%
39%
48%
40%
53%
Less likely 23%
30%
27%
25%
24%
21%
23%
18%
8%
No difference 25%
19%
28%
26%
31%
22%
30%
23%
17%
Not sure
11%
11%
8%
5%
8%
7%
7%
30%
8%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
45%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
What Republicans Stand for Re: Money in Politics More likely 40%
43%
50%
45%
37%
39%
44%
28%
42%
Less likely 25%
30%
18%
23%
27%
26%
26%
30%
18%
No difference 28%
17%
21%
27%
31%
27%
28%
37%
14%
Not sure
11%
12%
6%
5%
8%
3%
4%
26%
7%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Dem Party Favorability 2 Very favorable 29%
36%
24%
26%
26%
29%
23%
38%
39%
Somewhat favorable 18%
12%
13%
21%
20%
19%
19%
19%
12%
Somewhat 13% unfavorable
14%
13%
13%
13%
13%
16%
10%
10%
Very unfavorable 35%
27%
44%
35%
36%
31%
41%
29%
15%
11%
6%
5%
5%
8%
2%
5%
24%
Not sure
6%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Rep Party Favorability 2 Very favorable 17%
24%
23%
18%
19%
16%
14%
11%
34%
Somewhat favorable 29%
23%
33%
32%
25%
26%
31%
27%
13%
Somewhat 19% unfavorable
11%
16%
19%
21%
22%
24%
16%
27%
Very unfavorable 28%
26%
22%
22%
30%
28%
27%
43%
4%
16%
6%
8%
5%
8%
4%
3%
22%
Not sure
7%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Biggest Problem Facing Economy 8%
15%
10%
9%
6%
6%
3%
7%
-
Too much govt 17% regulation
14%
21%
15%
13%
15%
23%
16%
46%
Big corporations and 30% wealthy have too much power
23%
20%
29%
33%
33%
33%
36%
28%
Taxes are too high
9%
16%
11%
16%
11%
8%
13%
9%
11%
9%
11%
9%
9%
8%
9%
2%
Govt programs 17% incentivizing people not to work hard
13%
17%
19%
16%
18%
18%
15%
5%
Something else
4%
7%
4%
3%
4%
3%
4%
3%
-
Not sure
4%
7%
3%
3%
3%
6%
2%
1%
20%
Wages are too low 12% Good jobs are disappearing and not coming back
-
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Confederate Flag Favorability Very favorable 25%
42%
37%
25%
35%
20%
18%
12%
13%
Somewhat favorable 20%
11%
18%
24%
21%
18%
23%
19%
38%
Somewhat 13% unfavorable
13%
9%
12%
10%
15%
11%
16%
9%
Very unfavorable 29%
13%
22%
26%
25%
32%
33%
41%
14%
Not sure 13%
20%
14%
13%
10%
15%
15%
12%
27%
Education Base
Some high school High school Some college but Two year college Four year college Some graduate Post-graduate Don't care but did not finish graduate did not finish degree degree work degree to say
Confed Flag Over Govt Buildings Support 33%
57%
46%
33%
44%
27%
27%
16%
52%
Oppose 50%
20%
39%
49%
45%
55%
59%
65%
26%
Not sure 17%
24%
15%
17%
11%
18%
15%
18%
22%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Right/Wrong Track Right direction 31%
33%
37%
35%
25%
34%
31%
24%
14%
16%
Wrong track 63%
60%
56%
58%
73%
59%
65%
71%
31%
70%
7%
7%
8%
2%
7%
4%
4%
55%
14%
Not sure
6%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Dem Party Favorability 1 Very favorable 26%
30%
21%
26%
22%
30%
24%
28%
4%
16%
Somewhat favorable 21%
26%
32%
33%
16%
20%
16%
9%
26%
16%
Somewhat 15% unfavorable
15%
19%
12%
12%
15%
16%
16%
10%
22%
Very unfavorable 34%
25%
23%
25%
47%
33%
41%
43%
7%
33%
4%
5%
5%
2%
2%
3%
4%
52%
13%
Not sure
4%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Rep Party Favorability 1 Very favorable 12%
7%
8%
9%
11%
16%
14%
16%
4%
17%
Somewhat favorable 30%
20%
27%
27%
39%
23%
34%
35%
22%
42%
Somewhat 22% unfavorable
24%
21%
26%
24%
24%
22%
18%
15%
10%
Very unfavorable 31%
45%
39%
32%
24%
31%
24%
27%
7%
19%
3%
5%
6%
2%
6%
5%
4%
52%
12%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Which Party Shares Your Values Democrats 40%
49%
48%
45%
32%
42%
36%
33%
66%
26%
Republicans 43%
27%
33%
35%
51%
46%
52%
55%
9%
50%
Neither 14%
21%
14%
15%
17%
8%
11%
10%
18%
15%
3%
5%
5%
-
4%
1%
2%
7%
8%
Not sure
3%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Like Most About Dems Fights for people like 17% you
19%
15%
19%
13%
Shares your values 11%
19%
17%
14%
12%
6%
8%
7%
Works to make sure 21% everyone has an opportunity to succeed
20%
24%
27%
18%
24%
20%
14%
Something else 15%
13%
19%
14%
12%
11%
16%
19%
8%
6%
Don't like anything 32% about Democratic Party
24%
22%
23%
44%
33%
36%
40%
7%
38%
5%
4%
3%
2%
4%
5%
6%
7%
17%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
21%
16%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
14%
69%
9%
-
17%
8%
14%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Like Most About Republicans Fights for people like you
8%
4%
9%
7%
9%
9%
12%
8%
10%
10%
Shares your values 22%
14%
16%
18%
24%
19%
26%
28%
5%
31%
Works to keep taxes 20% low and government small
19%
19%
23%
23%
24%
17%
22%
10%
21%
Something else 15%
14%
16%
14%
19%
14%
16%
14%
15%
15%
Don't like anything 29% about the Republican Party
42%
34%
34%
23%
29%
24%
24%
56%
17%
7%
6%
4%
2%
5%
6%
5%
3%
5%
Not sure
5%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Like Least About Dem Party 9%
13%
6%
9%
9%
11%
9%
8%
-
3%
Too focused on 15% making government bigger
14%
17%
15%
17%
17%
16%
15%
-
19%
Too focused on 32% creating unnecessary programs
27%
30%
31%
46%
28%
32%
33%
16%
35%
Too focused on 15% political correctness
11%
17%
15%
15%
18%
16%
19%
12%
8%
Something else 12%
18%
16%
12%
8%
7%
12%
8%
10%
9%
Don't dislike anything 12% about Democratic Party
13%
9%
16%
4%
13%
11%
13%
-
13%
4%
4%
3%
1%
6%
3%
3%
62%
14%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Like Least About Republican Party Too focused on 31% special interests and wealthy
38%
30%
33%
27%
34%
25%
32%
15%
29%
Not concerned about 12% helping people who need it
10%
11%
15%
7%
12%
13%
10%
-
1%
Too intolerant and not 13% inclusive
14%
17%
11%
26%
9%
11%
10%
-
14%
Too focused on social 17% issues like gay marriage and abortion
19%
22%
22%
17%
18%
14%
13%
8%
10%
Something else 14%
10%
12%
11%
11%
13%
18%
17%
12%
8%
Don't dislike anything 10% about Republican Party
6%
6%
4%
10%
11%
13%
15%
-
23%
2%
2%
5%
2%
4%
4%
4%
66%
16%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Biggest Concern About Govt 8%
6%
13%
8%
9%
8%
8%
10%
-
2%
Govt only works for 13% wealthy
17%
8%
10%
10%
13%
12%
16%
-
15%
6%
4%
7%
6%
5%
5%
6%
6%
-
9%
Govt controlled by big 39% money and corporate interests
41%
45%
46%
39%
39%
38%
34%
31%
31%
Govt is too big and 21% inefficient
18%
20%
17%
28%
21%
24%
22%
7%
22%
Taxes are too high
Govt only works for poor
Govt does not do enough to address economic inequality
5%
7%
2%
8%
3%
7%
4%
3%
-
2%
Something else
4%
4%
3%
2%
6%
5%
4%
7%
-
4%
Not sure
4%
4%
3%
4%
0%
2%
5%
3%
62%
14%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
What Dems Stand for Today More likely 37%
42%
44%
46%
23%
41%
34%
31%
14%
16%
Less likely 25%
17%
20%
18%
32%
27%
29%
32%
8%
25%
No difference 28%
32%
29%
26%
38%
23%
26%
29%
18%
38%
Not sure 10%
9%
6%
10%
8%
9%
11%
8%
60%
21%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
What Republicans Stand for Today More likely 41%
29%
32%
34%
54%
39%
46%
49%
22%
42%
Less likely 28%
35%
34%
31%
19%
31%
28%
22%
8%
12%
No difference 23%
27%
27%
27%
23%
23%
18%
20%
18%
31%
Not sure
9%
7%
8%
4%
7%
8%
9%
52%
15%
8%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
What Dems Stand for Re: Money in Politics More likely 43%
48%
48%
51%
35%
51%
40%
36%
25%
23%
Less likely 23%
17%
22%
18%
24%
24%
27%
26%
11%
28%
No difference 25%
27%
25%
23%
29%
19%
24%
29%
7%
33%
Not sure
8%
5%
7%
12%
5%
8%
9%
57%
16%
8%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
What Republicans Stand for Re: Money in Politics More likely 40%
31%
36%
37%
46%
43%
43%
48%
22%
43%
Less likely 25%
30%
33%
27%
21%
24%
22%
23%
7%
12%
No difference 28%
32%
28%
30%
28%
29%
27%
21%
15%
24%
Not sure
7%
3%
7%
6%
4%
8%
8%
56%
21%
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Dem Party Favorability 2 Very favorable 29%
32%
29%
30%
21%
31%
28%
29%
14%
13%
Somewhat favorable 18%
26%
27%
26%
15%
15%
12%
13%
12%
21%
Somewhat 13% unfavorable
11%
14%
11%
14%
13%
14%
12%
19%
8%
Very unfavorable 35%
26%
24%
25%
47%
34%
40%
44%
3%
39%
5%
5%
8%
4%
7%
6%
2%
52%
18%
Not sure
6%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Rep Party Favorability 2 Very favorable 17%
12%
15%
12%
16%
21%
18%
25%
-
22%
Somewhat favorable 29%
18%
26%
31%
36%
21%
32%
33%
26%
39%
Somewhat 19% unfavorable
18%
22%
20%
23%
20%
20%
15%
22%
5%
Very unfavorable 28%
44%
32%
31%
21%
32%
22%
25%
-
16%
7%
5%
8%
4%
7%
8%
3%
52%
17%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Biggest Problem Facing Economy 8%
4%
9%
10%
9%
7%
8%
9%
4%
3%
Too much govt 17% regulation
14%
15%
13%
20%
14%
21%
17%
11%
13%
Big corporations and 30% wealthy have too much power
44%
34%
31%
27%
32%
26%
21%
18%
27%
Wages are too low 12%
12%
12%
17%
5%
15%
11%
13%
-
10%
9%
8%
10%
8%
14%
9%
9%
12%
5%
Govt programs 17% incentivizing people not to work hard
10%
14%
16%
18%
19%
20%
19%
-
21%
Something else
4%
5%
4%
2%
3%
2%
3%
5%
-
6%
Not sure
4%
3%
2%
3%
3%
2%
3%
4%
62%
18%
Taxes are too high
Good jobs are disappearing and not coming back
2%
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Confederate Flag Favorability Very favorable 25%
23%
16%
21%
23%
27%
26%
33%
12%
24%
Somewhat favorable 20%
15%
21%
16%
30%
18%
22%
22%
18%
17%
Somewhat 13% unfavorable
17%
12%
14%
16%
10%
11%
10%
-
14%
Very unfavorable 29%
34%
39%
36%
19%
33%
26%
21%
-
14%
Not sure 13%
11%
11%
13%
12%
12%
15%
14%
69%
31%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Church Attendance Base Never
About once A few times About once About twice Once a More than a year per year a month a month week once a week
Not Don't care sure to say
Confed Flag Over Govt Buildings Support 33%
28%
29%
28%
40%
32%
32%
44%
19%
37%
Oppose 50%
60%
60%
55%
41%
53%
48%
40%
8%
38%
Not sure 17%
12%
10%
17%
20%
15%
20%
16%
73%
25%
Gun Household Base
Yes
No
Not sure
Right/Wrong Track Right direction 31%
24%
42%
16%
Wrong track 63%
71%
50%
78%
5%
8%
6%
Not sure
6%
Gun Household Base
Yes
No
Not sure
Dem Party Favorability 1 Very favorable 26%
21%
34%
13%
Somewhat favorable 21%
17%
28%
11%
Somewhat 15% unfavorable
15%
15%
17%
Very unfavorable 34%
44%
19%
52%
3%
4%
8%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gun Household Base
Yes
No
Not sure
Rep Party Favorability 1 Very favorable 12%
16%
6%
18%
Somewhat favorable 30%
35%
22%
37%
Somewhat 22% unfavorable
21%
25%
21%
Very unfavorable 31%
25%
41%
15%
3%
6%
9%
Not sure
5%
Gun Household Base
Yes
No
Not sure
Which Party Shares Your Values Democrats 40%
30%
57%
21%
Republicans 43%
54%
28%
57%
Neither 14%
14%
12%
19%
2%
3%
4%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
3%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gun Household Base
Yes
No
Not sure
Like Most About Dems Fights for people like 17% you
15%
21%
8%
Shares your values 11%
9%
15%
7%
Works to make sure 21% everyone has an opportunity to succeed
16%
29%
9%
Something else 15%
16%
12%
24%
Don't like anything 32% about Democratic Party
41%
18%
47%
4%
5%
5%
Not sure
5%
Gun Household Base
Yes
No
Not sure
Like Most About Republicans 8%
10%
6%
7%
Shares your values 22%
25%
15%
30%
Works to keep taxes 20% low and government small
24%
15%
25%
Something else 15%
15%
15%
15%
Don't like anything 29% about the Republican Party
23%
40%
17%
3%
8%
7%
Fights for people like you
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gun Household Base
Yes
No
Not sure
Like Least About Dem Party 9%
10%
9%
9%
Too focused on 15% making government bigger
18%
13%
12%
Too focused on 32% creating unnecessary programs
39%
22%
40%
Too focused on 15% political correctness
14%
17%
17%
Something else 12%
9%
16%
12%
Don't dislike anything 12% about Democratic Party
8%
18%
7%
3%
5%
4%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gun Household Base
Yes
No
Not sure
Like Least About Republican Party Too focused on 31% special interests and wealthy
29%
36%
20%
Not concerned about 12% helping people who need it
9%
14%
14%
Too intolerant and not 13% inclusive
12%
15%
7%
Too focused on social 17% issues like gay marriage and abortion
20%
14%
16%
Something else 14%
15%
10%
21%
Don't dislike anything 10% about Republican Party
13%
5%
16%
2%
6%
6%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gun Household Base
Yes
No
Not sure
Biggest Concern About Govt 8%
8%
10%
6%
Govt only works for 13% wealthy
13%
12%
13%
6%
6%
5%
4%
Govt controlled by big 39% money and corporate interests
38%
42%
35%
Govt is too big and 21% inefficient
25%
15%
28%
Taxes are too high
Govt only works for poor
Govt does not do enough to address economic inequality
5%
3%
7%
4%
Something else
4%
4%
4%
6%
Not sure
4%
3%
4%
4%
Gun Household Base
Yes
No
Not sure
What Dems Stand for Today More likely 37%
30%
49%
21%
Less likely 25%
31%
16%
35%
No difference 28%
30%
25%
31%
Not sure 10%
9%
10%
13%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gun Household Base
Yes
No
Not sure
What Republicans Stand for Today More likely 41%
50%
26%
57%
Less likely 28%
21%
40%
17%
No difference 23%
22%
26%
16%
Not sure
7%
9%
10%
8%
Gun Household Base
Yes
No
Not sure
What Dems Stand for Re: Money in Politics More likely 43%
38%
54%
25%
Less likely 23%
27%
16%
33%
No difference 25%
28%
22%
27%
Not sure
8%
7%
15%
8%
Gun Household Base
Yes
No
Not sure
What Republicans Stand for Re: Money in Politics More likely 40%
49%
27%
55%
Less likely 25%
20%
32%
19%
No difference 28%
25%
33%
18%
Not sure
6%
8%
8%
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gun Household Base
Yes
No
Not sure
Dem Party Favorability 2 Very favorable 29%
21%
41%
14%
Somewhat favorable 18%
17%
21%
12%
Somewhat 13% unfavorable
14%
12%
12%
Very unfavorable 35%
44%
20%
53%
5%
6%
9%
Not sure
6%
Gun Household Base
Yes
No
Not sure
Rep Party Favorability 2 Very favorable 17%
23%
10%
22%
Somewhat favorable 29%
31%
24%
35%
Somewhat 19% unfavorable
19%
19%
18%
Very unfavorable 28%
22%
39%
15%
6%
7%
10%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gun Household Base
Yes
No
Not sure
Biggest Problem Facing Economy 8%
8%
7%
9%
Too much govt 17% regulation
19%
11%
28%
Big corporations and 30% wealthy have too much power
25%
39%
19%
Wages are too low 12%
10%
16%
8%
9%
10%
8%
10%
Govt programs 17% incentivizing people not to work hard
23%
10%
18%
Something else
4%
3%
4%
4%
Not sure
4%
3%
4%
5%
Taxes are too high
Good jobs are disappearing and not coming back
Gun Household Base
Yes
No
Not sure
Confederate Flag Favorability Very favorable 25%
34%
12%
34%
Somewhat favorable 20%
24%
14%
26%
Somewhat 13% unfavorable
12%
14%
10%
Very unfavorable 29%
19%
46%
9%
Not sure 13%
12%
13%
21%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Gun Household Base
Yes
No
Not sure
Confed Flag Over Govt Buildings Support 33%
45%
17%
39%
Oppose 50%
40%
66%
36%
Not sure 17%
15%
16%
26%
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Right/Wrong Track Right direction 31%
26%
25%
34%
43%
38%
18%
Wrong track 63%
66%
67%
61%
52%
59%
75%
8%
8%
5%
5%
2%
8%
Not sure
6%
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Dem Party Favorability 1 Very favorable 26%
27%
25%
28%
29%
27%
16%
Somewhat favorable 21%
21%
18%
23%
28%
19%
17%
Somewhat 15% unfavorable
17%
18%
12%
11%
15%
13%
Very unfavorable 34%
28%
34%
35%
30%
35%
49%
6%
5%
2%
2%
4%
4%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Rep Party Favorability 1 Very favorable 12%
13%
12%
10%
9%
15%
14%
Somewhat favorable 30%
28%
33%
31%
28%
28%
32%
Somewhat 22% unfavorable
22%
20%
25%
26%
19%
24%
Very unfavorable 31%
29%
29%
33%
35%
33%
24%
9%
6%
1%
2%
4%
6%
Not sure
5%
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Which Party Shares Your Values Democrats 40%
45%
37%
42%
46%
40%
28%
Republicans 43%
40%
45%
42%
40%
47%
46%
Neither 14%
12%
14%
13%
13%
12%
21%
3%
4%
3%
1%
1%
4%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
3%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Like Most About Dems Fights for people like 17% you
23%
19%
16%
18%
11%
10%
Shares your values 11%
8%
14%
11%
17%
9%
7%
Works to make sure 21% everyone has an opportunity to succeed
19%
16%
24%
24%
25%
17%
Something else 15%
14%
13%
15%
12%
18%
20%
Don't like anything 32% about Democratic Party
28%
32%
33%
27%
35%
41%
8%
6%
2%
2%
2%
6%
Not sure
5%
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Like Most About Republicans 8%
9%
11%
6%
7%
7%
9%
Shares your values 22%
15%
28%
25%
20%
22%
17%
Works to keep taxes 20% low and government small
18%
17%
24%
18%
24%
25%
Something else 15%
14%
13%
16%
15%
15%
20%
Don't like anything 29% about the Republican Party
33%
25%
28%
36%
30%
24%
11%
6%
2%
4%
1%
6%
Fights for people like you
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Like Least About Dem Party 9%
12%
9%
7%
10%
11%
7%
Too focused on 15% making government bigger
16%
17%
17%
13%
13%
16%
Too focused on 32% creating unnecessary programs
25%
33%
36%
29%
31%
40%
Too focused on 15% political correctness
11%
14%
18%
22%
15%
13%
Something else 12%
11%
13%
11%
13%
16%
10%
Don't dislike anything 12% about Democratic Party
19%
10%
10%
11%
12%
8%
6%
4%
2%
2%
2%
6%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Like Least About Republican Party Too focused on 31% special interests and wealthy
31%
31%
35%
34%
28%
24%
Not concerned about 12% helping people who need it
14%
10%
13%
18%
6%
8%
Too intolerant and not 13% inclusive
11%
13%
13%
14%
15%
10%
Too focused on social 17% issues like gay marriage and abortion
16%
18%
16%
12%
24%
17%
Something else 14%
13%
13%
14%
12%
15%
19%
Don't dislike anything 10% about Republican Party
8%
10%
9%
7%
11%
16%
7%
4%
2%
2%
2%
7%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Biggest Concern About Govt 8%
11%
11%
4%
7%
8%
7%
Govt only works for 13% wealthy
19%
13%
12%
14%
5%
10%
6%
4%
6%
6%
5%
8%
6%
Govt controlled by big 39% money and corporate interests
36%
34%
49%
46%
38%
37%
Govt is too big and 21% inefficient
16%
21%
18%
19%
29%
26%
Taxes are too high
Govt only works for poor
Govt does not do enough to address economic inequality
5%
4%
6%
6%
5%
5%
2%
Something else
4%
4%
5%
5%
3%
4%
5%
Not sure
4%
7%
5%
0%
1%
2%
8%
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
What Dems Stand for Today More likely 37%
41%
38%
36%
40%
36%
25%
Less likely 25%
27%
25%
25%
19%
25%
31%
No difference 28%
21%
27%
32%
32%
32%
28%
Not sure 10%
11%
10%
7%
9%
6%
16%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
What Republicans Stand for Today More likely 41%
37%
40%
41%
40%
44%
46%
Less likely 28%
27%
28%
32%
32%
31%
16%
No difference 23%
25%
21%
22%
24%
20%
26%
Not sure
12%
11%
4%
5%
5%
11%
8%
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
What Dems Stand for Re: Money in Politics More likely 43%
44%
41%
50%
52%
40%
31%
Less likely 23%
25%
26%
20%
17%
20%
30%
No difference 25%
20%
25%
25%
27%
30%
29%
Not sure
10%
9%
5%
4%
10%
10%
8%
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
What Republicans Stand for Re: Money in Politics More likely 40%
42%
42%
38%
37%
37%
48%
Less likely 25%
26%
25%
26%
23%
29%
18%
No difference 28%
21%
26%
31%
37%
29%
24%
Not sure
11%
7%
5%
3%
5%
11%
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Dem Party Favorability 2 Very favorable 29%
34%
27%
31%
33%
27%
16%
Somewhat favorable 18%
17%
21%
18%
23%
15%
14%
Somewhat 13% unfavorable
10%
14%
13%
13%
16%
10%
Very unfavorable 35%
32%
34%
34%
29%
37%
48%
7%
5%
4%
2%
5%
13%
Not sure
6%
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Rep Party Favorability 2 Very favorable 17%
18%
19%
15%
13%
17%
19%
Somewhat favorable 29%
25%
29%
29%
33%
27%
30%
Somewhat 19% unfavorable
16%
18%
22%
19%
21%
19%
Very unfavorable 28%
31%
28%
30%
33%
27%
18%
10%
5%
3%
3%
8%
13%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Biggest Problem Facing Economy 8%
9%
8%
5%
8%
5%
10%
Too much govt 17% regulation
17%
19%
17%
15%
14%
18%
Big corporations and 30% wealthy have too much power
27%
29%
34%
34%
31%
26%
Wages are too low 12%
17%
11%
14%
15%
8%
8%
9%
9%
9%
9%
9%
14%
6%
Govt programs 17% incentivizing people not to work hard
12%
16%
18%
16%
21%
21%
Something else
4%
4%
4%
2%
2%
5%
5%
Not sure
4%
5%
4%
2%
1%
3%
7%
Taxes are too high
Good jobs are disappearing and not coming back
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Confederate Flag Favorability Very favorable 25%
29%
28%
22%
23%
21%
23%
Somewhat favorable 20%
17%
22%
19%
21%
19%
24%
Somewhat 13% unfavorable
13%
10%
15%
17%
12%
10%
Very unfavorable 29%
25%
27%
33%
32%
34%
23%
Not sure 13%
16%
13%
12%
7%
15%
20%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Income Base
Less than $30,000 - $50,000 - $75,000 - More than Don't care $30,000 $50,000 $75,000 $100,000 $100,000 to say
Confed Flag Over Govt Buildings Support 33%
39%
38%
27%
31%
25%
35%
Oppose 50%
43%
48%
57%
56%
60%
37%
Not sure 17%
18%
14%
16%
13%
15%
28%
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Right/Wrong Track Right direction 31%
30%
40%
31%
31%
29%
26%
22%
Wrong track 63%
56%
55%
66%
64%
67%
69%
67%
14%
5%
4%
5%
4%
5%
10%
Not sure
6%
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Dem Party Favorability 1 Very favorable 26%
27%
25%
25%
26%
30%
22%
23%
Somewhat favorable 21%
38%
26%
17%
20%
15%
16%
17%
Somewhat 15% unfavorable
15%
14%
14%
16%
13%
18%
21%
Very unfavorable 34%
11%
28%
41%
35%
40%
41%
37%
9%
7%
4%
3%
2%
3%
3%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Rep Party Favorability 1 Very favorable 12%
15%
11%
12%
13%
10%
12%
14%
Somewhat favorable 30%
23%
25%
30%
30%
32%
36%
36%
Somewhat 22% unfavorable
25%
20%
21%
24%
21%
22%
27%
Very unfavorable 31%
27%
35%
33%
31%
35%
26%
20%
11%
8%
4%
3%
2%
4%
3%
Not sure
5%
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Which Party Shares Your Values Democrats 40%
47%
44%
38%
38%
41%
35%
36%
Republicans 43%
27%
34%
48%
46%
47%
50%
54%
Neither 14%
22%
17%
11%
14%
11%
12%
6%
4%
5%
3%
3%
0%
2%
4%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
3%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Like Most About Dems Fights for people like 17% you
16%
19%
13%
15%
18%
19%
23%
Shares your values 11%
27%
15%
7%
7%
8%
10%
10%
Works to make sure 21% everyone has an opportunity to succeed
23%
20%
24%
24%
20%
14%
11%
Something else 15%
13%
12%
11%
17%
15%
18%
23%
Don't like anything 32% about Democratic Party
14%
27%
41%
34%
35%
37%
28%
8%
7%
4%
3%
4%
2%
6%
Not sure
5%
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Like Most About Republicans 8%
5%
9%
9%
9%
8%
10%
13%
Shares your values 22%
27%
21%
18%
19%
22%
22%
27%
Works to keep taxes 20% low and government small
22%
14%
21%
23%
20%
23%
16%
Something else 15%
7%
12%
17%
19%
14%
18%
14%
Don't like anything 29% about the Republican Party
28%
36%
28%
28%
33%
25%
25%
13%
8%
6%
2%
3%
3%
4%
Fights for people like you
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Like Least About Dem Party 9%
15%
14%
8%
7%
6%
11%
10%
Too focused on 15% making government bigger
22%
14%
11%
14%
16%
16%
18%
Too focused on 32% creating unnecessary programs
28%
25%
36%
31%
33%
34%
34%
Too focused on 15% political correctness
10%
15%
16%
19%
18%
14%
11%
Something else 12%
7%
13%
11%
14%
13%
12%
15%
Don't dislike anything 12% about Democratic Party
9%
13%
13%
13%
13%
10%
9%
8%
6%
4%
2%
2%
3%
2%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Like Least About Republican Party Too focused on 31% special interests and wealthy
26%
24%
34%
33%
37%
27%
31%
Not concerned about 12% helping people who need it
17%
12%
10%
11%
11%
11%
9%
Too intolerant and not 13% inclusive
22%
18%
10%
10%
10%
9%
10%
Too focused on social 17% issues like gay marriage and abortion
14%
20%
18%
15%
15%
20%
21%
Something else 14%
7%
10%
14%
16%
16%
19%
15%
Don't dislike anything 10% about Republican Party
5%
8%
9%
13%
11%
12%
11%
8%
6%
4%
2%
1%
3%
3%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Biggest Concern About Govt 8%
17%
9%
5%
8%
5%
9%
7%
Govt only works for 13% wealthy
9%
19%
11%
11%
15%
9%
13%
Govt only works for poor
6%
5%
5%
6%
7%
6%
3%
6%
Govt controlled by big 39% money and corporate interests
43%
31%
41%
40%
41%
43%
34%
Govt is too big and 21% inefficient
9%
16%
22%
25%
24%
26%
25%
Taxes are too high
Govt does not do enough to address economic inequality
5%
6%
5%
5%
5%
5%
4%
4%
Something else
4%
4%
7%
6%
3%
2%
3%
5%
Not sure
4%
6%
6%
4%
2%
2%
3%
5%
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
What Dems Stand for Today More likely 37%
46%
40%
33%
37%
39%
34%
25%
Less likely 25%
15%
19%
19%
27%
29%
35%
37%
No difference 28%
31%
33%
37%
27%
25%
20%
17%
Not sure 10%
7%
8%
12%
9%
7%
11%
21%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
What Republicans Stand for Today More likely 41%
29%
36%
42%
43%
43%
49%
43%
Less likely 28%
29%
32%
25%
28%
30%
26%
28%
No difference 23%
31%
26%
26%
20%
22%
15%
16%
Not sure
10%
6%
7%
10%
5%
10%
13%
8%
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
What Dems Stand for Re: Money in Politics More likely 43%
49%
47%
42%
43%
45%
41%
29%
Less likely 23%
12%
24%
17%
22%
25%
32%
41%
No difference 25%
26%
22%
34%
27%
23%
20%
19%
Not sure
13%
7%
8%
7%
7%
7%
11%
8%
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
What Republicans Stand for Re: Money in Politics More likely 40%
33%
35%
36%
41%
43%
50%
49%
Less likely 25%
21%
28%
22%
27%
26%
23%
25%
No difference 28%
33%
32%
37%
25%
25%
18%
15%
Not sure
13%
5%
5%
7%
5%
10%
11%
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Dem Party Favorability 2 Very favorable 29%
33%
31%
27%
27%
32%
23%
23%
Somewhat favorable 18%
30%
21%
14%
18%
14%
15%
17%
Somewhat 13% unfavorable
12%
14%
14%
15%
12%
10%
15%
Very unfavorable 35%
13%
28%
37%
37%
39%
47%
39%
12%
6%
7%
4%
3%
4%
6%
Not sure
6%
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Rep Party Favorability 2 Very favorable 17%
17%
15%
17%
18%
17%
20%
17%
Somewhat favorable 29%
25%
26%
26%
30%
29%
31%
36%
Somewhat 19% unfavorable
17%
19%
19%
21%
19%
18%
22%
Very unfavorable 28%
29%
32%
28%
27%
31%
27%
19%
12%
8%
10%
4%
3%
5%
7%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Biggest Problem Facing Economy 8%
10%
14%
5%
8%
4%
7%
5%
Too much govt 17% regulation
8%
13%
18%
17%
18%
21%
26%
Big corporations and 30% wealthy have too much power
45%
27%
22%
28%
34%
28%
28%
Wages are too low 12%
12%
13%
15%
14%
11%
8%
9%
9%
7%
7%
11%
10%
9%
12%
11%
Govt programs 17% incentivizing people not to work hard
9%
12%
23%
18%
20%
18%
14%
Something else
4%
1%
8%
3%
4%
3%
2%
2%
Not sure
4%
7%
5%
2%
2%
2%
3%
6%
Taxes are too high
Good jobs are disappearing and not coming back
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Confederate Flag Favorability Very favorable 25%
23%
23%
31%
23%
24%
27%
23%
Somewhat favorable 20%
22%
20%
21%
20%
18%
20%
21%
Somewhat 13% unfavorable
10%
12%
11%
13%
14%
15%
12%
Very unfavorable 29%
37%
31%
23%
31%
32%
23%
22%
Not sure 13%
9%
15%
15%
12%
12%
15%
22%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Age Base
18 to 30 to 40 to 50 to 60 to 70 to 80 or 29 39 49 59 69 79 Older
Confed Flag Over Govt Buildings Support 33%
30%
36%
38%
30%
32%
35%
24%
Oppose 50%
55%
50%
44%
52%
54%
46%
49%
Not sure 17%
15%
13%
18%
17%
15%
18%
26%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Right/Wrong Track Right direction 31%
29%
17%
37%
35%
16%
30%
29%
30%
27%
28%
34%
Wrong track 63%
64%
76%
56%
60%
75%
60%
65%
65%
68%
69%
61%
6%
8%
7%
5%
9%
10%
6%
5%
5%
3%
4%
Not sure
6%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Dem Party Favorability 1 Very favorable 26%
18%
19%
29%
26%
13%
31%
27%
33%
26%
22%
24%
Somewhat favorable 21%
28%
10%
25%
21%
24%
11%
13%
20%
18%
18%
26%
Somewhat 15% unfavorable
10%
21%
12%
14%
17%
18%
20%
15%
15%
18%
14%
Very unfavorable 34%
40%
39%
30%
37%
40%
36%
34%
29%
38%
35%
33%
4%
11%
3%
2%
5%
4%
6%
3%
3%
6%
3%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Rep Party Favorability 1 Very favorable 12%
7%
8%
11%
13%
18%
8%
26%
11%
11%
18%
9%
Somewhat favorable 30%
31%
35%
30%
27%
39%
25%
27%
20%
40%
30%
34%
Somewhat 22% unfavorable
23%
19%
24%
21%
19%
35%
24%
22%
20%
20%
20%
Very unfavorable 31%
35%
24%
31%
36%
20%
30%
17%
43%
26%
23%
32%
4%
13%
4%
3%
3%
1%
7%
3%
4%
10%
4%
Not sure
5%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Which Party Shares Your Values Democrats 40%
43%
26%
45%
41%
26%
41%
34%
50%
36%
31%
42%
Republicans 43%
43%
53%
39%
44%
54%
41%
47%
38%
50%
48%
40%
Neither 14%
14%
18%
14%
13%
18%
14%
15%
9%
9%
16%
16%
0%
2%
2%
2%
2%
4%
4%
3%
5%
5%
2%
Not sure
3%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Like Most About Dems Fights for people like 17% you
16%
16%
20%
14%
14%
19%
15%
16%
15%
19%
16%
Shares your values 11%
15%
2%
14%
8%
10%
10%
11%
16%
11%
8%
11%
Works to make sure 21% everyone has an opportunity to succeed
22%
12%
18%
26%
15%
20%
14%
25%
23%
22%
22%
Something else 15%
13%
17%
15%
12%
20%
15%
15%
14%
13%
16%
15%
Don't like anything 32% about Democratic Party
33%
41%
28%
36%
39%
34%
34%
27%
36%
29%
30%
1%
12%
4%
4%
2%
1%
10%
2%
1%
7%
6%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Like Most About Republicans Fights for people like you
8%
7%
9%
9%
9%
14%
5%
6%
10%
6%
8%
6%
Shares your values 22%
16%
30%
20%
19%
29%
21%
36%
17%
21%
26%
21%
Works to keep taxes 20% low and government small
27%
17%
18%
19%
24%
23%
16%
21%
28%
15%
22%
Something else 15%
9%
11%
16%
15%
15%
10%
17%
17%
16%
14%
15%
Don't like anything 29% about the Republican Party
35%
30%
31%
35%
17%
35%
16%
32%
24%
27%
30%
5%
3%
6%
4%
2%
7%
9%
3%
5%
10%
6%
Not sure
5%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Like Least About Dem Party 9%
6%
11%
13%
6%
7%
17%
3%
7%
10%
11%
10%
Too focused on 15% making government bigger
16%
13%
19%
14%
13%
11%
16%
15%
16%
14%
14%
Too focused on 32% creating unnecessary programs
33%
32%
29%
28%
44%
29%
38%
30%
38%
33%
31%
Too focused on 15% political correctness
19%
22%
11%
19%
20%
11%
12%
16%
13%
17%
16%
Something else 12%
14%
10%
15%
11%
8%
14%
10%
15%
10%
11%
9%
Don't dislike anything 12% about Democratic Party
8%
9%
10%
17%
7%
16%
11%
15%
10%
8%
16%
4%
4%
4%
5%
2%
1%
9%
2%
3%
6%
4%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Like Least About Republican Party Too focused on 31% special interests and wealthy
26%
26%
35%
25%
24%
29%
17%
38%
35%
33%
34%
Not concerned about 12% helping people who need it
12%
12%
10%
19%
10%
23%
21%
5%
11%
6%
10%
Too intolerant and not 13% inclusive
17%
6%
14%
12%
12%
14%
9%
16%
9%
10%
12%
Too focused on social 17% issues like gay marriage and abortion
23%
17%
18%
17%
20%
13%
12%
14%
16%
18%
19%
Something else 14%
12%
15%
13%
12%
17%
11%
19%
13%
12%
16%
14%
Don't dislike anything 10% about Republican Party
6%
17%
7%
10%
16%
7%
14%
10%
12%
12%
8%
4%
6%
3%
5%
2%
3%
8%
4%
4%
5%
2%
Not sure
4%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Biggest Concern About Govt 8%
12%
5%
9%
6%
9%
9%
15%
8%
7%
7%
8%
Govt only works for 13% wealthy
8%
16%
14%
12%
14%
11%
15%
15%
13%
14%
8%
Govt only works for poor
6%
4%
4%
6%
9%
3%
4%
8%
5%
6%
6%
5%
Govt controlled by big 39% money and corporate interests
40%
30%
41%
40%
37%
37%
25%
46%
32%
40%
46%
Govt is too big and 21% inefficient
20%
27%
19%
18%
30%
24%
18%
18%
30%
20%
19%
5%
5%
4%
3%
3%
7%
Taxes are too high
Govt does not do enough to address economic inequality
5%
5%
5%
6%
6%
3%
Something else
4%
4%
8%
3%
4%
3%
1%
6%
4%
5%
5%
6%
Not sure
4%
5%
5%
3%
4%
2%
10%
8%
1%
6%
5%
1%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia What Dems Stand for Today More likely 37%
39%
29%
41%
40%
31%
33%
34%
37%
28%
38%
39%
Less likely 25%
22%
24%
24%
25%
32%
25%
29%
23%
25%
29%
23%
No difference 28%
23%
36%
25%
24%
30%
33%
23%
29%
39%
26%
32%
Not sure 10%
16%
11%
10%
11%
7%
9%
14%
11%
7%
7%
6%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia What Republicans Stand for Today More likely 41%
41%
46%
38%
41%
51%
35%
43%
33%
43%
43%
46%
Less likely 28%
34%
16%
32%
32%
20%
25%
26%
32%
23%
29%
25%
No difference 23%
14%
28%
23%
21%
18%
30%
18%
27%
25%
20%
23%
Not sure
11%
10%
8%
6%
11%
9%
13%
7%
9%
8%
5%
8%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia What Dems Stand for Re: Money in Politics More likely 43%
47%
34%
46%
46%
36%
40%
41%
42%
37%
46%
49%
Less likely 23%
23%
20%
25%
22%
24%
21%
23%
22%
20%
25%
25%
No difference 25%
24%
30%
23%
23%
30%
26%
24%
28%
37%
19%
22%
Not sure
6%
16%
6%
8%
10%
13%
12%
9%
5%
9%
5%
July 9-14, 2015 survey of 2,794 Southern voters
8%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia What Republicans Stand for Re: Money in Politics More likely 40%
44%
42%
38%
40%
50%
36%
44%
31%
45%
43%
42%
Less likely 25%
20%
14%
27%
26%
19%
30%
28%
28%
19%
24%
29%
No difference 28%
26%
37%
29%
29%
25%
27%
17%
34%
25%
22%
24%
Not sure
9%
7%
6%
5%
6%
8%
11%
6%
10%
11%
5%
7%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Dem Party Favorability 2 Very favorable 29%
32%
Somewhat favorable 18% Somewhat 13% unfavorable Very unfavorable 35% Not sure
6%
21%
30%
34%
16%
29%
24%
37%
26%
21%
29%
14%
9%
22%
13%
22%
17%
15%
15%
19%
25%
19%
13%
16%
11%
11%
16%
14%
10%
14%
14%
9%
17%
36%
37%
32%
36%
42%
31%
38%
32%
39%
36%
33%
5%
16%
5%
5%
3%
8%
12%
2%
3%
8%
3%
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Rep Party Favorability 2 Very favorable 17%
15%
17%
13%
18%
24%
15%
31%
17%
15%
22%
15%
Somewhat favorable 29%
29%
29%
31%
28%
30%
31%
23%
21%
38%
23%
31%
Somewhat 19% unfavorable
17%
16%
22%
15%
18%
21%
17%
21%
19%
20%
18%
Very unfavorable 28%
34%
21%
28%
31%
21%
27%
14%
39%
20%
29%
33%
6%
16%
6%
8%
8%
7%
14%
3%
8%
6%
3%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Biggest Problem Facing Economy 8%
6%
7%
10%
6%
6%
6%
14%
4%
9%
10%
6%
Too much govt 17% regulation
17%
13%
17%
18%
20%
12%
15%
12%
19%
18%
20%
Big corporations and 30% wealthy have too much power
24%
27%
36%
24%
30%
30%
23%
45%
25%
19%
26%
Wages are too low 12%
11%
8%
11%
18%
7%
12%
8%
11%
9%
14%
19%
9%
12%
16%
7%
12%
10%
9%
8%
8%
5%
11%
11%
Govt programs 17% incentivizing people not to work hard
24%
23%
13%
15%
22%
22%
21%
15%
21%
20%
12%
Something else
4%
2%
1%
4%
2%
4%
3%
4%
3%
6%
5%
4%
Not sure
4%
5%
5%
3%
4%
2%
6%
8%
1%
6%
3%
2%
Taxes are too high
Good jobs are disappearing and not coming back
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Confederate Flag Favorability Very favorable 25%
30%
35%
19%
26%
32%
28%
44%
22%
21%
27%
21%
Somewhat favorable 20%
21%
26%
21%
19%
20%
10%
17%
18%
23%
23%
21%
Somewhat 13% unfavorable
9%
6%
14%
13%
13%
12%
8%
9%
13%
16%
17%
Very unfavorable 29%
32%
16%
29%
34%
14%
34%
22%
41%
25%
22%
31%
Not sure 13%
8%
17%
16%
8%
21%
17%
10%
11%
18%
11%
10%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
State North South Base Alabama Arkansas Florida Georgia Kentucky Louisiana Mississippi Carolina Carolina Tennessee Virginia Confed Flag Over Govt Buildings Support 33%
32%
48%
28%
33%
46%
30%
42%
32%
24%
41%
30%
Oppose 50%
51%
36%
54%
47%
33%
56%
40%
57%
59%
45%
54%
Not sure 17%
18%
16%
18%
20%
21%
15%
18%
11%
17%
14%
16%
Mode Base Phone Internet Right/Wrong Track Right direction 31%
30%
36%
Wrong track 63%
66%
53%
5%
12%
Not sure
6%
Mode Base Phone Internet Dem Party Favorability 1 Very favorable 26%
26%
24%
Somewhat favorable 21%
18%
33%
Somewhat 15% unfavorable
15%
17%
Very unfavorable 34%
39%
17%
3%
10%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Mode Base Phone Internet Rep Party Favorability 1 Very favorable 12%
13%
10%
Somewhat favorable 30%
31%
26%
Somewhat 22% unfavorable
22%
26%
Very unfavorable 31%
32%
26%
3%
11%
Not sure
5%
Mode Base Phone Internet Which Party Shares Your Values Democrats 40%
39%
45%
Republicans 43%
47%
29%
Neither 14%
12%
19%
2%
7%
Not sure
3%
Mode Base Phone Internet Like Most About Dems Fights for people like 17% you
17%
18%
Shares your values 11%
10%
18%
Works to make sure 21% everyone has an opportunity to succeed
19%
25%
Something else 15%
16%
9%
Don't like anything 32% about Democratic Party
35%
18%
3%
12%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
5%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Mode Base Phone Internet Like Most About Republicans 8%
8%
10%
Shares your values 22%
21%
23%
Works to keep taxes 20% low and government small
22%
15%
Something else 15%
17%
7%
Don't like anything 29% about the Republican Party
30%
27%
2%
17%
Fights for people like you
Not sure
5%
Mode Base Phone Internet Like Least About Dem Party 9%
9%
13%
Too focused on 15% making government bigger
14%
22%
Too focused on 32% creating unnecessary programs
35%
17%
Too focused on 15% political correctness
16%
14%
Something else 12%
13%
7%
Don't dislike anything 12% about Democratic Party
12%
12%
1%
14%
Too focused on special interests and big unions
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
4%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Mode Base Phone Internet Like Least About Republican Party Too focused on 31% special interests and wealthy
33%
24%
Not concerned about 12% helping people who need it
10%
16%
Too intolerant and not 13% inclusive
12%
16%
Too focused on social 17% issues like gay marriage and abortion
18%
15%
Something else 14%
15%
9%
Don't dislike anything 10% about Republican Party
11%
6%
1%
14%
Not sure
4%
Mode Base Phone Internet Biggest Concern About Govt 8%
6%
17%
Govt only works for 13% wealthy
13%
12%
6%
6%
5%
Govt controlled by big 39% money and corporate interests
41%
31%
Govt is too big and 21% inefficient
23%
13%
Taxes are too high
Govt only works for poor
Govt does not do enough to address economic inequality
5%
4%
7%
Something else
4%
4%
5%
Not sure
4%
2%
11%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Mode Base Phone Internet What Dems Stand for Today More likely 37%
35%
45%
Less likely 25%
28%
12%
No difference 28%
27%
31%
Not sure 10%
9%
11%
Mode Base Phone Internet What Republicans Stand for Today More likely 41%
43%
30%
Less likely 28%
29%
27%
No difference 23%
21%
32%
Not sure
7%
12%
8%
Mode Base Phone Internet What Dems Stand for Re: Money in Politics More likely 43%
42%
49%
Less likely 23%
26%
12%
No difference 25%
25%
27%
Not sure
7%
12%
July 9-14, 2015 survey of 2,794 Southern voters
8%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Mode Base Phone Internet What Republicans Stand for Re: Money in Politics More likely 40%
42%
33%
Less likely 25%
27%
17%
No difference 28%
25%
37%
Not sure
6%
13%
7%
Mode Base Phone Internet Dem Party Favorability 2 Very favorable 29%
28%
30%
Somewhat favorable 18%
16%
28%
Somewhat 13% unfavorable
12%
16%
Very unfavorable 35%
40%
13%
4%
12%
Not sure
6%
Mode Base Phone Internet Rep Party Favorability 2 Very favorable 17%
19%
10%
Somewhat favorable 29%
28%
32%
Somewhat 19% unfavorable
19%
21%
Very unfavorable 28%
30%
24%
5%
12%
Not sure
July 9-14, 2015 survey of 2,794 Southern voters
7%
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Mode Base Phone Internet Biggest Problem Facing Economy 8%
6%
15%
Too much govt 17% regulation
18%
10%
Big corporations and 30% wealthy have too much power
30%
28%
Wages are too low 12%
12%
15%
9%
10%
7%
Govt programs 17% incentivizing people not to work hard
19%
11%
Something else
4%
4%
3%
Not sure
4%
2%
10%
Taxes are too high
Good jobs are disappearing and not coming back
Mode Base Phone Internet Confederate Flag Favorability Very favorable 25%
27%
18%
Somewhat favorable 20%
20%
20%
Somewhat 13% unfavorable
13%
13%
Very unfavorable 29%
28%
33%
Not sure 13%
13%
15%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988
Mode Base Phone Internet Confed Flag Over Govt Buildings Support 33%
33%
31%
Oppose 50%
50%
50%
Not sure 17%
16%
19%
July 9-14, 2015 survey of 2,794 Southern voters
3020 Highwoods Blvd. Raleigh, NC 27604
[email protected] / 888 621-6988