For updated information, please visit www.ibef.org. NOVEMBER .... Companies
are now focused on improving their distribution networks to expand their reach in
...
FMCG
NOVEMBER
2011
For updated information, please visit www.ibef.org
1
FMCG
NOVEMBER
2011
Contents Advantage India Market overview and trends Growth drivers Success stories: Major players Opportunities Useful information
For updated information, please visit www.ibef.org
2
FMCG
NOVEMBER
2011
Advantage India Growing demand •
•
Attractive opportunities
Rising disposable income of the young population has been a major growth driver for the sector Emergence of organised retail has boosted the distribution of FMCG sector
Low penetration levels in rural market offer room for growth
•
Consumers are highly adaptable to new and innovative products •
Advantage India
Market size: USD74 billion
There is a growing market for premium products
Policy support
Increasing investments
2010
•
2018E
•
Industry saw heavy FDI inflows as they accounted for 2.1 per cent of the country’s total FDI 2000-10
•
Automatic investment approval of up to 100 per cent foreign equity is allowed
•
Many players are pursuing inorganic growth by acquiring regional players
•
Have improved on the infrastructure facilities which has increased access to the industry
Market size: USD28 billion Notes: Market size estimates from Technopak 2018E – estimated figure for 2018
For updated information, please visit www.ibef.org
ADVANTAGE INDIA
3
FMCG
NOVEMBER
2011
Contents Advantage India Market overview and trends Growth drivers Success stories: Major players Opportunities Useful information
For updated information, please visit www.ibef.org
4
FMCG
NOVEMBER
2011
The FMCG market has four main segments Household care
Fabric wash, Household cleaners
Personal care
Oral care, hair care, skin care, cosmetics/deodorants, perfumes, feminine hygiene and paper products
Food & Beverages
Health beverages, staples/cereals, bakery products, snack food, chocolates, ice cream, tea/coffee/soft drinks, processed fruits and vegetables, dairy products, bottled water, and branded flour
Health care
OTC products and ethicals
FMCG
Source: HUL Notes: OTC is over the counter products; ethicals are a range of pharma products
For updated information, please visit www.ibef.org
MARKET OVERVIEW AND TRENDS
5
FMCG
NOVEMBER
2011
Evolution of FMCG in India →
FMCG is the fourth largest sector in the Indian economy
Indian FMCG industry (USD billion)
9.0
Gross block of FMCG industry (USD billion)
0.6
Market size of chocolates (USD million)
