Source: Slide:ology, Nancy Duarte ... “Envisioning Information” by Edward Tufte
http://www.edwardtufte.com. “Slide:ology” & “Resonate” by Nancy Duarte.
Design
Emphasis
Source: Slide:ology, Nancy Duarte
Source: Slide:ology, Nancy Duarte
Source: Slide:ology, Nancy Duarte
Chartjunk
Source: Slide:ology, Nancy Duarte
Elements of Metaphor • Important is big • Happy is up
• Organization is physical structure • Time is motion
• Intimacy is closeness
• States are locations
• More is up
• Change is motion
• Categories are containers
• Purposes are destinations
• Similarity is closeness
• Relationships are enclosures
• Linear scales are paths
• Control is up
Source: http://palojono.blogspot.com/2004/12/primary-metaphor-list.html Joe Grady, 1997, cited in George Lakoff and Mark Johnson, Philosophy in the Flesh, via groupvisual.io
What details matter?
What matters?
Tone & Story
Who are you targeting? What do you want them to do? How will you encourage them to do so?
Annotation
Clear Concise Compelling
Citation
Working with Designers
Scope & Requirements Kickoff & Discovery Sketches & Wireframes Design Iteration Review & Testing Design Iteration Final Design Implementation
Review
Like?
Communicate?
Goal?
Use?
Bonus!
Tools: http://toolkit.snd.org/tools/ data-visualization http://www.makeuseof.com/tag/ awesome-free-tools-infographics http://www.tableausoftware.com http://colorbrewer2.org
Visual Inspiration: http://visual.ly http://infosthetics.com http://twitter.com/nytgraphics http://www.flickr.com/groups/infovis http://www.flickr.com/groups/16135094@N00
Books: “Visualizing Information for Advocacy” http://backspace.com/infodesign.pdf “Envisioning Information” by Edward Tufte http://www.edwardtufte.com “Slide:ology” & “Resonate” by Nancy Duarte http://duarte.com “Beautiful Data” & “Beautiful Visualization” O'Reilly Media
Thank You!
[email protected] http://backspace.com
