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IDG Communications is pleased to announce the launch of a new magazine in its stable of market-leading publications. In November 2003, IDG Communications will officially be launching the Australian version of GamePro Magazine. This is a very significant launch for the gaming industry and one that offers strong advantages to gamers across the country.

GamePro Overview GamePro is a multi-platform games magazine that is published globally by IDG Communications. It is a well established brand that is widely recognised in gaming communities around the globe. In the US alone, GamePro has a readership in excess of 3 million gamers each month, making it the world’s largest multi-platform games publication. Australian GamePro will be a multi-platform games magazine produced locally and sold nationally throughout Australia. Studies show that the brand name is already in the top tier among games magazine buyers because of the strength of the US edition. It will be strategically positioned to reach the largest market of games enthusiasts and male consumers. The launch issue of GamePro will have a print run in excess of 50,000 copies nationally and will be supported by a major marketing, advertising and point of sale campaign.

Target Readership Editorially, the publication will target gamers of all ages (predominantly males 14 to 35) and will run extensive coverage of gaming in all its forms -PlayStation 1, PlayStation®2, Xbox, Nintendo Game Cube, PC games, Game Boy Advance, Nokia N-Gage, Arcade games, Retro games and, of course, online gaming as well. GamePro readers will typically own at least one games console, with many owning two or more. The majority will be heavy Internet users and by nature tend to be very active games buyers. Australian GamePro will also address the needs of the social gamer through a number of mainstream entertainment columns.

LOADING... LOADING... Editorial Commitment Whilst leveraging previews and news from the strong international brand, Australian GamePro’s team of well known local gaming experts will produce a large amount of Australian content for the publication. GamePro will give coverage to a broad cross-section of games, software, hardware and peripherals as well as buying advice for gamers on the latest technology. Editorial will include: • Sneak Previews • Latest Reviews • Pro Strategy Guides • Codes and Cheats • Online gaming • Reader Forums • Test Centre reviews • Buying advice • DVD’s and music reviews … plus plenty of surprises to be revealed upon launch.

GamePro Online As well as launching with a regular print publication, GamePro will also include a comprehensive gaming Web site that will be tightly integrated with the print magazine. GamePro Online will include a range of forums, electronic news services, cheats/codes, downloads, strategy guides and much, much more. To find out more about the GamePro Online Initiatives, please contact Matt Rigney on Tel (02) 9902 2759.

Australian GamePro Rate Car 1x

3x

6x

12x

Full Page

$3500

$3250

$2995

$2750

DPS

$6600

$6300

$5790

$5300

*Special discount packages are available to foundation advertisers with the launch issue.

Dates and Deadlines Issue Dec 2003/Jan 2004 Feb/March 2004

Material Deadline

On Sale Date

17 October 2003

10 November 2003

15 December 2003

12 January 2004

GamePro Launch Details Launch Date: Print Run: Format: Times: Book Size:

10 November 2003 50,000 Copies (Distributed nationally) Glossy Publication - Perfect Bound Bi-monthly launch issue will be on sale up to and beyond Christmas 112 – 128 page issue

Promoting Your Products In GamePro The launch issue of Australian GamePro will coincide with a wide cross-section of marketing initiatives. To find out how your business can partner with GamePro in this essential pre-Christmas period, please contact Publisher, Matt Rigney on (02) 9902 2759 or e-mail to [email protected].

LOADING... LOADING... Specifications Full Page

Double Page Spread

1/2 Page Horizontal

Trim size

275mm x 205mm

275mm x 410mm

137.5mm x 205mm

Type area

260mm x 185mm

260mm x 386mm

130mm x 185mm

Bleed size

5mm on all sides

Gutter allowance

16mm

Column widths

1 col = 58mm

2 col = 125mm

3 col = 185mm

Material Requirements PC World only accepts advertising material sent as a PDF 1.3 (Acrobat 4) file or InDesign distilled to IDG specifications (IDG’s distiller settings can be e-mailed on request). Files can also be distilled to 3DAP guidlines. The PDF file must be generated by Adobe Acrobat Distiller not directly by an application or PDF writer. Postscript type 1 or type 2 fonts only to be used. IDG does not accept TrueType fonts. All images used in producing the PDF MUST be CMYK not RGB. PDFs must be press optimised not print optimised. A colour iris or chemical proof must be supplied. All Double Page Spread Ads should be supplied as separate Left and Right Hand Pages Documents must be set to the correct size and in the case of a full page must include 5mm bleed on all sides. PDF files cannot be altered in any way by IDG, all changes must be done by the client prior to dispatching. IDG cannot be held responsible for the reproduction of adverts if the original material used was of a low resolution or if RGB colours or TrueType fonts were used. It is recommended that all black type be made up using process black only, NOT 4 colours. IDG can accept advertising material in a variety of ways. Ads can be e-mailed directly to the co-ordinator (IDG can accept any size file), they can be sent as pdf burnt to a CD or we can download from your ftp site with the necessary password etc. We also accept ads sent via Quickcut. All CDs and zips must be clearly marked and should be accompanied by material instructions. CDs will not be returned unless specified. All disks/CDs to be delivered, attention of: The Coordinator, Australian GamePro or E-mail pdfs to [email protected]