Media Kit 2014

Latvia Media Kit 2014 media kit

o t e m o c l We o world ! Cosm

WorldWide 61 international editions more than 100 countries

Cosmopolitan magazine is the lifestylist – and cheerleader –for thousands of fun-loving and fearless girls in Latvia. They want to be the best they can be in everything and with Cosmo they believe they can achieve it. Since the launch of Cosmopolitan Latvia in 2002, Latvian readers have been able to engage with the brand that is loved by women all over the world. Cosmopolitan’s iconic brand status and the trusted editorial sets it apart from many other titles. Cosmopolitan is committed to informing, educating, entertaining and empowering women. Your brand can reach this audience and be an integral part of Cosmo readers’ lives. Cosmo’s close relationship and intimate conversation with its readers means that your brand immediately benefits from this valuable exposure.

The Cosmo girl in Latvia Meet Linda, 25, the Cosmo reader from Latvia. She is single but it does not bother her. She loves men and ultimately wants to get married and have kids, but she’s also happy where she is. She has gained her experience on her first and second job, and considers her work a career. Being online and connected is part of Linda’s life – her Facebook is always updated and her smartphone never leaves her bag. Linda is locked into what

is going on in social activities – she loves and admires talanted celebrities and watches the hottest TV shows & newest movies, attends concerts, and downloads the newest album releases. She loves food &

Subjects split in magazine

nutrition articles as well as fitness tips. Linda loves clothes, and shopping is one of her favourite means of relaxing. She is definitely beauty conscious and wants to look gorgeous. 4% All other

11% Love / 12% Self- Relationship improvement

15% Beauty Grooming 17% Fashion

3% Personal finance 5% Home 8% Career 8% Health / Fitness

19% Entertainment

Fun Fearless females

Love/Relationships

Healthy relationship advice from women’s favourite magazine. Cosmo is expert on male issues and informs its readers about everything related to relationship.

Self-Improvement

Cosmo’s articles about self-improvement will help its readers to solve all major job and life dilemmas. Cosmo’s editorials tap into all aspects of readers’ lives giving tips and strategies to do things better, smarter and funnier.

Beauty/Grooming

„Beauty with Benefits” is the Cosmo approach. From celebrity hair stories to beauty makeovers and catwalk make-up trends and how-to advice, Cosmopolitan’s beauty section captures glamour in a fun, upbeat and inspirational way. Cosmo has it all.

Fashion

Cosmo offers its young readers confidence, and answers three questions a savvy reader asks: What should I buy? Where should I shop? What goes with what? Cosmo fashion has its finger on all the latest in style, women fashion clothing, online fashion and fashion designers.

Health & Fitness

This is where the Cosmo girl goes to revive her energy and inner beauty. It includes advice from experts addressing readers’ questions about health, tips about diet, and focuses on the overall confidence of body and mind in order to look and feel good.

GIRL ❤ Fun

41% wear

high heels on celebrations

❤ Curious

55% trust

their intuition

❤ Independent

75% sometimes

turn off their cell phones just to be alone

❤ Confident

❤ Ambitious 7

45% would

like to go for a walk on a first date

39% use

cosmetics ever y day to look good

32% prefebred

to stay in iend w ith boy fr day in a rainy

2% re that t veal h like t ey o c oo k

24% exercise to look and feel good

49% watchTV sports on w ith their s boy friend

Get

Beauty awards Cosmopolitan’s experts and readers nominate the best beauty products of the year that later serve as preferred choice for Latvian women. Cosmopolitan gives away the titles “Best beauty products of the year” and Latvian women trust in Cosmo’s ratings. You can participate with your beauty products and win the Beauty Award of the Year or become a general sponsor of the entire event. Bikini Bash When Cosmo brings its readers together on a beach, invites a couple of attractive guys, shakes cocktails and gathers popular music bands and gets the fun flowing, you end up with the world’s best beach party! Sponsorship of the event will ensure that your branding appears in all social media coverage, your logo in all collateral (invitations, posters, and at-event branding), and in a coverage of the event in Cosmopolitan magazine.

Shopping night One of the most

There are various creative ways in which your brand can collaborate with the world’s most-loved women’s magazine.

fashionable spring events takes its place in a shopping mall and greets Cosmo’s readers with big discounts for new collections, fashion shows, DJ sets, dance and music performances and great gifts. Sponsorship of the event will ensure that your branding appears in all social media coverage, your logo in all collateral (invitations, posters, and at-event branding), and in a coverage of the event in Cosmopolitan magazine.

Movie night Every month Cosmo is holding a premiere screening of one movie in Riga’s cinemas. VIP guests and Cosmo readers are invited to see the movie for free. Business partners of the event can offer complimentary gifts, drinks, sample-size products and other treats with company logos.

Rate card Print run:

18,000

(standard format)

+

10,000

(mini format) Monthly readership:

56,000

COSMOPOLITAN

Cosmopolitan International Top 100 Advertisers Excluding Cosmo US ADVERTISER L’Oreal Paris Christian Dior Chanel Lancome Estee Lauder Nivea SK-II Clinique Maybelline New York Yves Rocher Vichy Dove Garnier Shiseido Clarins Pantene Guess Olay Biotherm Gucci H&M Clothing Store Calvin Klein Armani Mango Lacoste Givenchy Revlon Max Factor Guerlain Levis Ponds Donna Karan Intimissimi Sisley Laneige Bulgari Esprit Swarovski Dolce & Gabbana Artistry Always Avon Triumph Yves St Laurent Burberry Loccitane Swatch Versace Veet

Kenzo Pandora Hugo Boss Sunsilk Shu Uemura Samsung Eucerin Neutrogena Carolina Herrera Schwarzkopf Aussie Escada Adidas Sephora Wella Cartier Tresemme Omega Fossil Louis Vuitton Essie Salvatore Ferragamo Marc Jacobs Fancl Fendi Head & Shoulders Rimmel Verde Philips Vogue STUTTAFORDS STORE Keratinology Gillette Calzedonia Paco Rabanne Thierry Mugler Kerastase Cover Girl Elie Saab Le Parfum Sulwhasoo Colgate Rexona John Frieda La Mer Aldo Canon Elle Ford Montblanc Opi Bourjois

ADVERTISING RATE CARD 2014

www.lilita.lv

COSMOPOLITAN ADVERTISING RATE CARD 2014

www.lilita.lv

Editorial part

Editorial part

11.st spread atvērums2nd-5th spread spread € 2800 € 2600 € 2480 420 x 277 mm 420 x 277 mm 11.st spread atvērums2nd-5th spread spread € 2800 € 2600 € 2480 420 x 277 mm 420 x 277 mm

1/2 page € 1990 420 x 137 mm

3th cover € 2780 210 x 277 mm 3th cover € 2780 210 x 277 mm

1/3 page € 880 71 x 277 mm

4th cover € 2980 210 x 277 mm 4th cover € 2980 210 x 277 mm

2/3 page € 1380 132 x 277 mm

Advertisement section 1/2 page € 1990 420 x 137 mm

1/3 page € 880 71 x 277 mm

2/3 page € 1380 132 x 277 mm

single page 210 x 277 mm

1/4 page € 550 90 x 131 mm

1/4 page € 550 183 x 64 mm

Deadlines 1/8 page 1/4 page 1/4 page € 270 € 550 Advertisment On sale € 550 90 x 64 mm booking 90 x 131 mm 183 x 64 mm deadline

Cosmopolitan 1 Deadlines Cosmopolitan 2 Cosmopolitan 3 Cosmopolitan 4 Cosmopolitan 5 Cosmopolitan 1 Cosmopolitan 6 Cosmopolitan 2 Cosmopolitan 3 Cosmopolitan 4 Cosmopolitan 5 Cosmopolitan 6

16.12.2013. 16.01.2014. Advertisment 14.02.2014. booking deadline 14.03.2014. 16.04.2014. 16.12.2013. 16.05.2014. 16.01.2014. 14.02.2014. 14.03.2014. 16.04.2014. 16.05.2014.

06.01.2014. 31.01.2014. On sale 28.02.2014. 31.03.2014. 30.04.2014. 06.01.2014. 30.05.2014. 31.01.2014. 28.02.2014. 31.03.2014. 30.04.2014. 30.05.2014.

1/2 page € 880 183 x 131 mm 1/2 page € 880Advertisment 183 x booking 131 mm

Cosmopolitan 7 Cosmopolitan 8 Cosmopolitan 9 Cosmopolitan 10 Cosmopolitan 11 Cosmopolitan 7 Cosmopolitan 12 Cosmopolitan 8 Cosmopolitan 9 Cosmopolitan 10 Cosmopolitan 11 Cosmopolitan 12

deadline

16.06.2014. 16.07.2014. Advertisment 15.08.2014. booking deadline 16.09.2014. 16.10.2014. 16.06.2014. 14.11.2014. 16.07.2014. 15.08.2014. 16.09.2014. 16.10.2014. 14.11.2014.

€ 2300 € 2200 € 1980 € 1680 € 2300 € 2200 € 1980 € 1680

single page 210 x 277 mm

JUNIOR page € 990 132 x 174 mm JUNIOR page € 990 132 x 174 mm

Advertisement section

1/8 page € 270 90 x 64 mm

Next to content & next to editorial column:: First 5 ad pages after content: In 1st half on the book: on the book: InNext 2nd half to content & next to editorial column:: First 5 ad pages after content: In 1st half on the book: In 2nd half on the book:

1/2 page € 880 90 x 265 mm

1/2 page 1/2 page € 990 € 1180 183 x 131 mm 210 x 137 mm

Discounts 1/2 page 1/2 page 2x 5% Volume € 990 € 1180 4 x 10 % discounts: 183 x 131 mm 210 x 137 mm 6 x 15 % 8 x 20 % Discounts 10 x 22 % 5% 122xx 25 Volume 4 x 10%% discounts: 18 x 28 Mediju 15%% 246xx 30 aģentūrām: 8% 8 x 20 % 10 x 22 % 12 x 25 % 18 x 28 % Mediju 24 x 30 % aģentūrām: 8%

Attention! 1/2 page € 880 On sale 90 x 265 mm ● Prices do not include 21% VAT. 01.07.2014. 31.07.2014. On sale 29.08.2014. 01.10.2014. 31.10.2014. 01.07.2014. 02.12.2014. 31.07.2014. 29.08.2014. 01.10.2014. 31.10.2014. 02.12.2014.

● Advertisement design on agreement. ● Check the technical requirements Attention! before submission (design). ● Booking and submission ● Prices notchange. include 21% VAT. deadlinesdocan ● 1/2 ● Advertisement design page and Junior pageon agreement. ● Check the technical can be placed only requirements part of the(design). book. inbefore the 2ndsubmission ● Booking and submission deadlines can change. ● 1/2 page and Junior page can be placed only in the 2nd part of the book.

cosmo.lv

Cosmo.lv is the biggest internet website in Latvia for young women who are interested in beauty, style, relationship, sex and life. Every month Cosmo.lv has 80 000 unique visitors from Latvia and 175 000 visitors around the world.

Cosmo.lv Statistic (Google Analytics) Banner

Unique visitors

Visits

Page views

Avg. Visit Duration

November 2013

172 290

456 207

3 451 378

00:10:56

December 2013

179 212

457 660

3 335 672

00:09:54

January 2014

210 154

556 958

4 291 532

00:10:58

Banner offers Banner

Size (pix)

Rotary

Views, working day

Views, weekend day

Price for a working day/ 1 rotary (€)

Price for a weekend day/ 1 rotary (€)

Price for a week/ 1 rotary (€)

TOP

960x90

2

42 000

25 000

49.80

42.69

241.89

Right TOP square

280x240

2

42 000

25 000

42.69

35.57

227.66

Right middle square

280x240

2

42 000

25 000

28.46

21.34

170.74

Right bottom square

280x240

2

42 000

25 000

25.61

18.50

142.29

Middle bottom banner

620 x 100

2

42 000

25 000

25.61

18.50

142.29

1st page middle banner

620 x 130

1

8 000

5 000

28.46

22.77

170.74

Forum banner

468x60

2

35 000

20 000

28.46

21.34

170.74

Giga video before web opening (Max 10 sec)

900x500

1

8 000

5 000

498.01

284.57

2490.03

Attention! Price does not include 21% VAT.

Branding for all Cosmo.lv pages: EUR 1422.87 for a week.

CONTACTS

COSMO.LV Website Editor, AD Sales Manager Anda Birina

+371 26415183 [email protected]

Advertising Director’s Assistant Madara Katlapa +371 67061621 [email protected]

Ad Sales Manager Tatjana Sidorenko +371 67061621; +371 29287673 [email protected]

Ad Sales Manager Ineta Zunde +371 67061621; +371 29110309 [email protected]

Ad Sales Manager Davis Sakne +371 67061621; +371 26575572 [email protected]

Advertising Director Ilze Ozola

+371 67061621; +371 29433427 [email protected]

Advertising Editor Ulla Vaite

+371 67061615 [email protected]

Editor-In-Chief Santa Kristiana Zamuele [email protected]

Ad Sales Manager aris Naglis +371 67061621; +371 29726525 [email protected]

Ad Sales Manager Gunita Jansone +371 67061621; +371 29407147 [email protected]

Ad Sales Manager Roberts Horsts +371 67061622; +371 29403163 [email protected]