Module Descriptions Catalog.pdf - NEHEMIAH GATEWAY University

EO 2012-143 N.G. Group as of 30/10/2012

Module Description Catalog of Nehemiah Gateway University

2012-2014 N.G. Group as of 30/10/2012

Copyright NEHEMIA Foundation © 2012 Printing or reproduction of this text is prohibited without authorization from NEHEMIA Foundation. Fondacioni NEHEMIA Rruga “Nehemia” 7304 Buçimas Albania

Table of Content

1. Department of Business and Economics

1.1. General Business Administration o

L°° 770 – Introduction to Business Administration (4 ECTS) 111111111....3

o

L°° 773 – Marketing I (4 ECTS) 111111111111.11111.1...111.4

o

L°° 818 – Costing and Budgeting (4 ECTS) 11.11111.111111111..6

o

L°° 827 – Business Taxation (4 ECTS)1111111111111111111..8

o

L°° 787 – Human Resource Management and Organization (4 ECTS)11111..10

o

L°° 774 – Financial Accounting (4 ECTS) 11111111111111111...12

o

L°° 788 – Leadership I (5 ECTS)...1111111111111111111.......14

o

L°° 789 – Leadership II (5 ECTS) 111111111111111111111.15

1.2. Special Business Administration I o

L°° 771 – Material Management (4 ECTS) 11111111.11111.111...17

o

L°° 772 – Production Management (4 ECTS) 11111111111111........19

o

L°° 790 – Sales Management (4 ECTS) 11111111111111111120

o

L°° 813 –Material and Production Management (4 ECTS)1111..11111122

o

L°° 816 – Marketing II (4 ECTS) 111111111111111111111...24

o

L°° 817 – Marketing III (5 ECTS) 11111111111111111111.....25

o

L°° 885 – Management Accounting (5 ECTS)11111111111111.......27

o

L°° 820 – Corporate Finance (5 ECTS)1111111111111111..11.29

1.3. Special Business Administration II o L°° 883 – Entrepreneurship I (5 ECTS)1111111111111111..11..31 o L°° 884 – Entrepreneurship II (5 ECTS)1111111111111111..11.32 1.4. Economics o

L°° 822 – Microeconomics - (4 ECTS) 111111111111111111134

o

L°° 823 – Macroeconomics, (4 ECTS) 111111111111111111135 Page 1 of 67

o

L°° 824 - Economic Policy - (5 ECTS) 1111111111111111111...37

1.5. Law o

L°° 825 – Contract Law - (4 ECTS) 1111111111111111111.......39

o

L°° 826 – Company and Labor Law - (4 ECTS) 11..111111111111...40

1.6. Accounting o

L°° 767 – Industrial Accounting (4 ECTS) 11111111111111111....42

1.7. Mathematics and statistic L°° 765 – Mathematics and Statistics (4 ECTS) 111111111111111..44 1.8. Information Technology o

L°° 764 – Basics of Information Technology (4 ECTS) 11111111111......46

1.9. Applied Theory, Language o

L°° 760 – Intercultural Communication (4 ETCS) 11111111111111....47

o

L°° 749 – Business English I (4 ETCS)1111111111111111111..49

o

L°° 750 – Business English II (4 ETCS)1111111111111111111.51

1.10. Profile Subject o

L°° 830 – Strategic Management I - (4 ECTS) 1111111111111...11..53

o

L°° 831 – Strategic Management II - (4 ECTS) 11111111111111.......55

o

L°° 832 –Strategic Management III – (5 ECTS)111111111111111...57

1.11. Modules of Practical Training o

L°° 880 – Practical Training I (1+2) - (10 ECTS)1111111111111..........59

o

L°° 881 – Practical Training II (3+4) - (10 ECTS) 11111111111111..61

o

L°° 882 – Practical Training III (5+6) - (10 ECTS) 1111111111111..163

1.12. Scientific Work o

L°° 763 – Scientific Work (4 ECTS) 1111111111111111111.....64

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N.G. University Module Description: Introduction to Business Administration (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (selfstudy, contact time) Contact hours (per week in trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 770 General Business Administration Introduction to Business Administration Semester 1, Quarter 1 2 weeks Obligatory

Once every Course English Applicable to other modules of General and Special Business Administration Thomas Queisser, Wolfgang Frisch English 4 120 h (65 h contact time and 55 h self-study) 5.5 h Written exam, 120 min 60% The students must know and understand the process of historical development, gain experience and knowledge of the Enterprise Economy as well as the different methods of developing related research concepts. The students should be able to analyze workrelated problems and the process of leading of an enterprise using specialized language. The students should be able to gain an overview of the goals and the organization of goods, materials economy and logistics. They should understand the factors that influence quality of service and its connection to the whole service process. The students should be able to independently implement basic methods of the enterprise economy for problem solving. The students should cooperate constructively in a work group and should be able to clearly assert their point of view in regards to the enterprise Page 3 of 67

economy. The object and the history of the Enterprise Economy- Research concepts in the Enterprise Economy- Methods of Enterprise Economy- Object of experience and knowledge- Enterprise and the environment- Main decisions (e.g. deciding on the place of activity and juridical form) – Creating values in the work and leading process.

Contents of the module

Teaching and learning methods

Class - Seminar, Individual and group study, home work, presentation, business simulation

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Richard Daft, New Era of Management (current Literature international student edition) (compulsory reading, recommended The student companion Website includes many literature) valuable resources that will be used in our class. Gareth R. Jones, Introduction to Business- How companies create value for people. McGraw – Hill International Edition, ISBN 007-125299-1

N.G. University Module Description: Marketing I (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor

L °° 773 General Business Administration Marketing I Semester 2, Theory Quarter 2 2 weeks Obligatory

Once Basis on Business administration Applicable to Marketing II and the other modules of General and special Business Administration. Melissa St. Jones, Thomas Queisser, Pradeep Racherla Page 4 of 67

Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)



English 4 120 h (65 h contact time and 55 h self- study) 5.5 h Written exam, 120 min 50% Students will present marketing tasks and explain the complexity of the marketing processes. They will learn the core concepts of the marketingmanagement process and develop a concept using critical thinking skills. In this case, the tasks of the market study and methodical procedure should be explained. Students will understand the function of the marketing tools in the Marketing-Mix and can relate the purchase theory to the marketing strategy. They can apply the given methods using concrete problem solving skills on their own. The students can work constructively in work groups. They learn to present their point of view in regards to the enterprise economy while critically viewing different positions in a proper way. The students can gather data and information from different sources and process them according to given criteria. They are able to use teaching tools and work more independently. Basis of the enterprise economy, Scientific basis of the behavior types, Market study, Marketing Instruments, Marketing Mix, Marketing planning and supervision. Lecture, discussion and problem solving, case study, team work project, presentations, short homework and assignment.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature (compulsory reading, recommended literature)

ISBN978-0-273-71856-7Perreault, W. D., J. P. Cannon, & E. J. McCarthy (2008) 1-

Basic Marketing ( A Marketing Strategy Planning Approach) ( Seventh Edition) William D. Perreault, Jr. Joseph P. Cannon, E. Jerome McCarthy ISBN-13: 978-0-07-337676-9 (alk.paper) ISBN-10: 0-07-337676-0 (alk.paper) 2- Essentials of Marketing: A Marketing Page 5 of 67

Strategy Planning Approach. (17th Ed.) Chicago, IL: McGraw- Hill Irwin

3- Kotler et al. Marketing Management (International – 1st European edition), Pearson, 2009

N.G. University Module Description: Cost and Profit Accounting (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programmes Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 818 General Business Administration Costing and Budgeting Semester 3 or 4, Theory Quarter 3 or 4 2 weeks Obligatory

Once Industrial Accounting, Applicable to the other modules of Business Administration. Jeffrey Davies, Raymond Kemp English 5 120 h (65 h contact time and 55 h self-study)

5.5 h/week Written exam, 120 min 100 % This module gives a general overview of the different systems of planned cost calculation. The specific needs of an organization for its cost calculation system are the subject. Besides, the students get to know the meeting points of production and costs theory. The students should solve, evaluate and analyze different tasks on their own within a system of costs calculations based on the methods of costs calculation. Understanding the passive in a balance sheet Page 6 of 67



according to trade legislation; rising interest for the policy of balance sheets. Capacity of calculation different reserves; familiarity with the special position of the proper capital in the companies with capital and those with persons; fiscal distribution in companies involved in separate balances Students have detailed knowledge on the basic methods of the course Investment and financing, as well as general knowledge of different theories, relations and parameters of decisions and financing. Students are able to contribute constructively in a working group and are open to suggestions. They have learned to defend their position by drawing on a business argument. Here they learn to take criticism and criticize appropriately and adequately. Students can collect data and information from various sources and prepare according to predetermined criteria. They can use the available learning resources and work increasingly independently to knowledge acquisition. They are able to give the lecturer the right feedback. Basic research of costs and production – Types of costs, costs calculation. Relative separate cost calculation, flexible calculation of planned costs, calculation of planned limit costs, procedures of cost liquidation, costs functions, applied theory of costs and production, linear optimization (Simplex Methods), organization of cost and work calculation in a company direct costing, standard costing, decisions concerning cost data. Procedure of the calculation of investment in the not complete market of the capital – decision making on investments with taxes in view – longterm investment decision– decisions on uncertain investment– planning at the same time for investment and financing – planning of the need for capital – structure of capital and debt policy – reliability and credit insurance Combination of lecture, discussion, active participation, quizzes, activities, case analysis, and examination. Exercise in interpretation of financial statements discussion and problem solving, presentation

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Page 7 of 67

Literature (compulsory reading, recommended literature)

“Financial Management for Decision Makers” (5th edition) – Peter Atrill ISBN 978-0-273-71764-5

N.G. University Module Description: Business Taxation (30.10. 2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 827 General Business Administration Business Taxation Semester 3 or 4, Theory Quarter 3 or 4 2 week Obligatory

Once for each Course Company Law, Accounting I and II, Cost and Benefit Applicable to the other modules of Special Business Administration. Elis Tarelli English 4 120 h (65 h contact time and 55 h self-study) 5.5h Written exam, 120 min,exercise, 100% The students must know and fathom the different taxes of the fiscal system and the tax principles. Students will be able to describe and analyze decisive economic effects of an enterprise caused by the taxes. Students should define the object and the concept of the corporate accounting towards important rules, and appliance oriented, and be able to evaluate the consequences of the principles of a regular corporate accounting. On such basis they should be able to apply consolidation process, in Page 8 of 67


compliance with the qualification of all participants. They know the participants of the corporation and the report of the state on the concern. Students will be introduced to the Albanian tax system, especially with regard to the commercial companies. The introduction will also cover an explanation of the procedure followed by the tax authorities to calculate the tax base and the tax rates; the determination of the tax duties, the procedure for the payment of taxes as well as the procedure to appeal. Students will be introduced to the main corporate taxes in Albania, such as profit tax, value added tax, excise tax, etc. Students will also be introduced the European tax system as well as the obligations of Albania in the field of taxes following the integration process into the EU. The student will learn the basic principles of procedural law. The focal points are the tax collection process, the appeals, the criminal tax law and the tax audit. The student should learn the basic principles of the VAT inclusive turnover taxation in the European Community. Simple tax problems are discussed and design options presented. The student should be able to calculate the tax burdens of different companies and situations within the company in simple cases. They should be able to develop simple design structures. More complex ones are compiled later together with the tax advisors. Different contractual arrangements, such as are common in medium-sized companies, He should know and be able to apply in practice different contractual arrangements, such as those common in medium-sized companies corporate taxes. Fiscal system, taxing procedure, types of taxation: income tax, corporation tax, profession tax, revenue tax, effects of taxes due to enterprise decisions, European fiscal harmonization. Fiscal and tax system and legislation in Albania, Commercial companies, tax payment and taxation procedures. Procedural law - administrative - appeal - external audit - tax law - tax - control - exemptions deduction - VAT in the EU

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Lecture, Law case study, discussion and group work and problem solving. Students may be asked to work on a group project to evaluate the effect of taxes on corporate decisions. Law cases will be analyzed individually and in groups.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Block, (compulsory reading, recommended “Corporate Taxation: Examples And Explanations” literature) (4th edition), Aspen Publishers, 2009) (ISBN-10: 0735588724); Selected literature handouts; Albanian Civil Code text; Law “Income Tax” text; Law “On Value Added Tax”, Law “On the Taxing Procedure”, etc. Citavi Bibliography software (www.citavi.de). Huber “Checklist for Writing Scientific Papers” (1996). Most Frequent Words of the Academic Word. Sorkin, “Practicing Plagiarism” (1993) Dine, Blecher, Koutsias,

N.G. University Module Description: Human Resources Management and Organization (30.10.2012) No./ Code of module

L °° 787

Name of module

General Business Administration Human Resource Management and Organization Semester 4.Theory Quarter 4 2 weeks Obligatory

Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor

Once General Business Administration Applicable to the Leadership and Entrepreneurship modules. Thomas Norman, Mathias Malessa, Jonathan Page 10 of 67

Lowell Language of teaching English ECTS-Credits (based on the workload) 4 Workload and its composition (self-study, 120 h (65 h contact time and 55 h self study) contact time) Contact hours (per week in semester/ 5.5 h trimester) Methods and duration of examination Written exam, 120 min, Emphasis of the grade for the final grade 70% of the final grade Aim of course (expected learning Students should have basic knowledge of the outcomes and competencies to be organizational theory. They have attained knowledge on differentiation, analysis and specific acquired) forms of structure and process organization. Students can apply project management methods on study cases. Students learn to evaluate the importance of political decisions on personnel throughout the entire enterprise. They possess the basic knowledge in the field of personnel economy and can independently solve tasks of medium difficulty. Students should be able to effectively participate in and lead work groups. They can argue their point of view based on the theory of enterprise economy. They are able to independently make use of all available tools. At the same time they can complete routine research under the leadership of a lecturer. Students ask targeted questions, are an active part of discussions based on the theory and take co-responsibility for the learning process. They are able to give the right feedback to the teacher. Contents of the module


Mission, objectives and functions of human resource management - trends on the development of personnel policy - human resources planning - marketing of personnel / recruitment – reduction of personnel – personnel development – personnel management – rewarding and social policy - personnel controlling. Theory and practice of organization – Forms of structure organization – Forms of process organization – Newest development of the enterprise organization (e.g. network organization) – Project management Lecture, discussion and problem solving, presentation, practical examples from adidas company HR experiences.

Special features (e.g. percentage of Page 11 of 67

online-work, practice, guest speaker, etc.) Literature Bohlander, G. & Snell, S. (2010). Managing (compulsory reading, recommended Human Resources, (15th ed.) Mason, Ohio: literature) South-Western Cengage. ISBN 978-0324-59331-0 Daft, R. L. (2008). Management. (8th ed.) Mason, Ohio: South-Western Cengage. ISBN 9778-0-324-53770-3.

N.G. University Module Description: Financial Accounting (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 774 General Business Administration Financial Accounting Semester 4, Theory Quarter 4 2 weeks Obligatory

Once Industrial Accounting, Cost and Benefit account Applicable to the other modules of special Business Administration. Jeff Davies, Helmut Zwicknagl English 4 12 h (65 h contact time and 55 h self-study) 5.5h Written exam, 120 min, assignment, partial exam 50% Students should know and understand annual balance sheets as an important tool of communication between the enterprise and its stakeholders. They can distinguish between the HGB balance requirements and IAS/IFRS balance and analyze its consequences. The students should know and understand the different taxes of the fiscal system and tax principles. Students will be able to describe and analyze the decisive Page 12 of 67



economic effect taxes have on an enterprise. Students should know and understand the basics of the economic and financial enterprise in financial markets and financial institutions. They should know, evaluate critically, and apply the important investment procedures and understand financial calculations. They are able to independently make use of all available study tools. They can complete routine research under minimal guidance from a lecturer. Students can effectively participate in and lead work groups. They are capable of arguing their point of view using theory- based arguments. They have developed their intuition for a variety of complex issues. They ask targeted questions, take part in professional discussions based on theory and take co-responsibility for their learning success. They are able to give the lecturer the right feedback. Annual balance (tasks and objectives) – Report for the trade balance and the tax balance – Juridical basics of the balance – Principles of regular accounting – Dispositions of documentation, estimations, and evaluation: obligations, prohibitions rights and choices – comparative presentation of characteristics and rules according to IAS/ IFRS – Basics of annual balance analysis fundamentals – trade balance – fiscal balance sheet – fundamentals of a statement analysis and balancing policy goals and limits of the analysis of the balance sheet – quantity analysis of the balance sheet (financial and economy success indexes, including sharing success) – Systems of indexes – Cash-flow analysis – Capital flow calculation – Segment reporting – Value oriented analysis of the balance sheet – Quality analysis of the balance sheet (added data, report on situation including risk report) building a company group (basis and goals) – consolidation process – company group and situation report – principal difference between HGB and IAS/IFRS. Lecture, discussion and problem solving, presentation

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Elliott, B. and Elliott, J. 2011. (compulsory reading, recommended “Financial accounting and reporting”. 14th edition. literature) London: Prentice-Hall.

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N.G. University Module Description: Leadership I (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 788 General Business Administration Leadership I Semester 5, Theory Quarter 5 2 weeks Obligatory

Once HR Management and Organization Applicable to the Leadership II module and other profile and SBA II. Jonathan Lowell English 5 150 h (65 h contact time and 85 h self-study) 5.5 h Written exam, 120 min 100% The students have acquired extensive and detailed knowledge of the main theories of motivation and leadership, and can critically compare. They can also apply the same to the subject related with those theories of their practical work and the situation of their training company. Students should be familiar with the integrative approaches of recent management research. Students are able to use all available means for learning and working knowledge acquisition. They can research routine tasks with minimal guidance. Students can work effectively in a work group and are able to take over group leadership. They have learned to argue their point of view by using theory based arguments. They have developed their intuition for a variety of complex issues and are constructively familiar to that situation. They ask targeted questions; take part in professional Page 14 of 67

discussions based on the theory and take over the co-responsibility of the learning success. They are able to give the lecturer the right feedback. Contents of the module

HR management tools and systems - staff evaluation tools and systems - Motivation - / selfresponsibility-Communication-Conflict Management - Information Management - Critical discussion of existing integrative management systems, e.g. Process Management - Quality Management - Principles of Change ManagementPlanning and control Lecture, case studies, discussion groups, quizzes, internet research.


Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Mullins, L (2010). Management and organizational (compulsory reading, recommended behavior. Comprehensive lecture notes and a literature) variety of internet sites

N.G. University Module Description: Leadership II (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/

L°° 789 General Business Administration Leadership II Semester 6, Theory Quarter 6 2 weeks Obligatory

Once Leadership I Applicable to the other modules of Business Administration. Jonathan Lowell English 5 150 h (65 h contact time and 85 h self-study) 5.5 h Page 15 of 67

trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)



Written exam, 120 min 100% The students have acquired extensive and detailed knowledge of the major theories in the field of corporate governance. Students should be familiar with the integrative approaches of recent management research. They are capable of handling case studies based on management-related problems, can independently analyze, prepare result-oriented and solution strategies. The students can participate effectively in a working group and are able to lead the group. They have learned reasons for its position by drawing on a theoretically sound argument. They have developed a sense of multifaceted and complex problems and can constructively deal with this situation. Students ask specific questions to be able to understand and participate in the theoretical basis of differentiated technical discussions. They share responsibility for the learning success and can give the teacher adequate feedback. They can take responsibility for their own They can take responsibility for their own work and critically evaluate it. They can also deal constructively with critical comments about their own performance. Corporate Culture - Principles of Knowledge Management - Training / Continuing Education Retention - employability / self-responsibility Forecasting Models - Early warning systems social responsibility of the enterprise -St. Gallen Management - Strategic Business Management Operation Research Lecture, case studies, discussion groups, quizzes, internet research.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Mullins, L (2010). Management and organizational behavior. Comprehensive lecture notes and a (compulsory reading, recommended variety of internet sites literature)

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N.G. University Module Description: Material Management (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L °° 771 Special Business Administration I Material Management Semester 1, Theory Quarter 1 2 weeks Obligatory

Once for every Course none Applicable to the other modules of Business Administration Ralf Kaufman, Jeffery Adams English 4 120h (65 h contact time and 55 self-study) 5.5 h Written exam, 120 min, partly exams 70% to final grade The students should be able to gain an overview of the goals and the organization of goods and materials economy. They should understand materials flow, through and out of organizations as well as concepts and techniques for planning production and production materials requirements, the inventory, warehouse and distribution management. The students should be able to discuss, describe, and solve problems of basic materials management and supply chain management functions and activities The students should cooperate constructively in a work group and should be able to clearly assert their point of view in regards to the materials management functions. Students should be able to describe, explain and evaluate logistic processes of an enterprise through the logistic basis of organization and know the best practices of logistic, they are able to Page 17 of 67



model and steer the processes, by targeted management. This concerns the processes of the enterprise and the adaptation of the processes at the client's. Students distinguish economical consequences of the enterprise from the full management of the logistic processes over the special limits of the elements of the system. Management mechanisms are introduced and forms of the enterprise network with their advantages and disadvantages. Various methods and tools are introduced, which are applied in the cycle of the product or a processing order process within the supply chain. The effect of these tools and methods are illustrated through the best practical examples. An overview: Purchase/disposition, Goods/material economy, logistic (aims, notions, organization) – Tasks and concept of purchase – Purchase planning and leading production concept – Types of inventory management, commissioning, transport and distribution of goods – Characteristics of the “service” product – Aspects of service production overlapping functions of methods relating to materials management – Exemplary specializations and actual developments Lectures, class discussion, homework reading and problem-solving assignments, small group discussions and problem-solving,

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Compulsory: Eight chapters from textbook: (compulsory reading, recommended “Introduction to Materials Management” 6th literature) edition, J.R. Tony Arnold and Stephen N. Chapman, Pearson Prentice Hall, 2008

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N.G. University Module Description: Production Management (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination

L °° 772 Special Business Administration I Production Management Semester 2, Theory Quarter 2 2 weeks Obligatory

Once Material Management Applicable to the other modules of business administration Ralf Kaufman, Jeffery Adams English 4 120 h (65 h contact time and 55 h self-study) 5.5 h

Written examination including problem-solving, question answers, and case analysis, 2 hours, Emphasis of the grade for the final grade 100% to final grade Aim of course (expected learning Students learn the economic consequences for outcomes and competencies to be the enterprise and the full management of the acquired) logistics processes. Management mechanisms are introduced as well as forms of the enterprise network including their advantages and disadvantages. Various methods and tools dealing with the product cycle and order processing within the supply chain are introduced. The effect of these tools and methods are illustrated through practical examples. The students should cooperate constructively in a work group and should be able to clearly assert their point of view in regards to the enterprise economy. Ability to discuss, describe, and solve problems of production management, planning and scheduling, and business logistics Contents of the module Introduction to Purchasing & Supply Chain Page 19 of 67

Management, Purchasing Activities, Purchasing strategy, Purchasing organization and integration, Purchasing policies and global sourcing, Cost management, Negotiation, Contract management, Purchasing law and ethics, Performance Measurement and Evaluation. Analysis, reporting, and discussion of detailed business case studies in four general areas of materials management and supply chain management: supply, operations, distribution, and integration with other business functions Teaching and learning methods

Seminar, Individual and group work, case studies

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Arnold, Tony, and Stephen Chapman Introduction (compulsory reading, recommended to Materials Management Sixth Edition, Pearson literature) Prentice Hall.

N.G. University Module Description: Sales Management (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching

L°° 790 Special Business Administration I Sales Management Semester 3 or 4, Theory Quarter 3 or 4 2 weeks Obligatory

Once Marketing I Applicable to other module of marketing

Melissa -St. James,David Fagan English Page 20 of 67

ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)



4 120 h (65 h contact time and 55 h self-study) 5.5 h Written exam, 120 min 100 % In this module the students will get to know and describe the tools in different fields of sales management in an enterprise. They should be able to apply sales management tools for concrete practical orders and identify the limits of their use in terms of small and middle – sized enterprises. Besides, the students should be able to classify solution tools in the field of sales management. Students receive extensive knowledge on sales management. In this regard, the students are able to describe, analyze and evaluate the probability of using additional electronic tools in sales management for SME. Besides, the students should learn to present the personnel and technical rewarding organizing possibilities that are important for sales management and apply them in practice. Students should be able to present possibilities of organizing the sales department of a company. They should be able to identify and clarify the first possibilities of sales control. Object and areas of problems in the sales management, Sales strategies, Sales processes, Sales prognosis, Creation of sales areas, Purchase planning, Visits and tour planning, Deciding on the sale quotes, Sales psychology, Client value analysis, Key Account Management, Measurement of client satisfaction, Management after sales, Success factors on sales, ecommerce, Client relation management, Call Centre Management, Management and control of sales co-workers, Criteria on choosing the sales co-workers, Motivation and payment of the external sales personnel, Sales control, Organizing the sales department. Seminar, individual and group study work, case study, presentation.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Sales Management: Building Customer Page 21 of 67

(compulsory reading, recommended literature)

Relationships and Partnerships, 1st Edition Authors: Joseph F. Hair - Louisiana State University ; Kennesaw State University Rolph E. Anderson - Drexel University Rajiv Mehta - New Jersey Institute of Technology Barry J. Babin - Louisiana Tech University ISBN-10: 0618721010 ISBN-13: 9780618721016 560 Pages CB ©2009

N.G. University Module Description: Material and Production Management (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination

L °° 813 Special Business Administration I Material and Production Management Semester 3, Theory Quarter 3 2 weeks Obligatory

Once for every Course Material and Production Management modules Applicable to the other modules of Business Administration Ralf Kaufman, Jeffery Adams English 4 120 h (65 h contact time and 55 h self-study) 5.5 h

Written examination including problem-solving, question answers, and case analysis. 2 hours, Emphasis of the grade for the final grade 70% to final grade Aim of course (expected learning Ability to discuss, describe, and solve problems of outcomes and competencies to be processes related to purchasing and procurement acquired) of materials and services. Students learn the economic consequences for Page 22 of 67

the enterprise and the full management of the logistics processes above the special limits of the elements of the system. Management mechanisms are introduced as well as forms of the enterprise network including their advantages and disadvantages. Various methods and tools dealing with the product cycle and order processing within the supply chain are introduced. The effect of these tools and methods are illustrated through practical examples. The students should cooperate constructively in a work group and should be able to clearly assert their point of view in regards to the enterprise economy. Students should be able to describe, explain and evaluate logistics processes of an enterprise through the logistics basis of the organization and know the best practices of logistics. They are able to shape and manage the processes. Contents of the module

Basic terms of the supply chain - enterprise networks - coordination mechanisms in networks design approaches and optimization goals in the supply chain - goods, information and money flows related - the processes, strategies and tools for that procurement, product development, order extraction, production and distribution management - controlling instruments Tasks and tools of logistics controlling in practice cybernetic control loops - contents of the strategic and operational-tactical logistic controlling determinants and measurement of logistics performance - logistics cost drivers, processoriented logistics cost survey - logistics cost figures - lead times and inventory control


Lectures, class discussion, homework reading and problem-solving assignments, small group discussion and problem-solving. Case study analysis. Development and reporting of recommended courses of action for case study situations. Group and class discussion of case situations, recommendations and results

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Compulsory: Textbook: “Purchasing and Supply (compulsory reading, recommended Chain Management,” Robert M. Monczka, Page 23 of 67

literature)

Robert B. Handfield, Larry C. Giunipero, James L. Patterson, Donald Waters, Cengage Learning EMEA, 2010. Case studies provided by course professor

N.G. University Module Description: Marketing II (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 816 Special Business Administration I Marketing II Semester 4, Theory Quarter 4 2 weeks Obligatory

Once Marketing I Applicable to the other modules of General and special Business Administration. Pradeep Racherla, Thomas Queisser English 4 120h (65 h contact time and 55h self-study) 5.5 h Written exam, 120 min, 50% Students should get a general overview of the main strategic concepts used in marketing. Students are presented with the organizing and strategic function of communication in the enterprise and they become familiar with the important definitions on the subject. (Corporate Design; Corporate Image, etc). Later on students recognize the close connection between the models of an enterprise and the transferee methods of communication. Students know the methods and models of preference and image measurement and processing, and are able to create this effect analyzes to evaluate it critically. Page 24 of 67

Students will demonstrate comprehension of the role of marketing in modern organizations Students will explore and appreciate the ethical and social responsibilities of contemporary marketing professional / organizations. Ways of explaining the purchaser's behavior – specialization of marketing instruments – data processing in marketing – competition law – product liability – case studies of marketing. Lecture, discussion case studies and problem solving, presentation



Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature MKTG 4.0 2009-2010 Edition by Lamb, Hair and (compulsory reading, recommended McDaniel; Publisher: Thompson/South Western; Reference Material: Case studies and discussion literature) material provided by the instructor.

N.G. University Module Description: Marketing III (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester)

L°° 817 Special Business Administration I Marketing III Semester 5, Theory Quarter 5 2 weeks Obligatory

Once for every Course Marketing I and II Applicable to the other modules of General and special Business Administration. Pradeep Racherla English 5 150 h (65 h contact time and 85 h self-study) 5.5 h

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Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

Written exam, 120 min, 50% To understand the relationship between market research and decision making. To learn the processes used in formulating and conducting market research projects. To understand the market conditions under which research may be conducted, and the impact of these conditions on the type of research to be carried out, including methodology and project management. To comprehend the range of qualitative and quantitative techniques and methods available in market research, including applicability and limitations. Be able to use the language of market research as it is used by practitioners and business people. Learn to perform some of the more common qualitative and quantitative techniques, including protocol/survey construction, data collection/fieldwork and analysis and reporting. Contents of the module Specialization of the methods( qualitative and quantitative) of market research, application of the research finding in decision making – marketing management international marketing – aspects of marketing concerning environmental ecology – case studies of marketing Teaching and learning methods Lecture, discussion and problem solving, presentation, case study Special features (e.g. percentage of 20% contact hours online-work, online-work, practice, guest speaker, etc.) Literature MKTG 4 (with Marketing Course Mate with eBook (compulsory reading, recommended Printed Access Card) [Paperback] literature) Charles W. Lamb (Author), Joseph F. Hair (Author), Carl McDaniel (Author) MR, 1st Edition; Tom J. Brown & Tracy A. Suter Oklahoma State University; ISBN-10: 1111532400 ISBN-13: 9781111532406; 240 Pages Paperback

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N.G. University Module Description: Management Accounting (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 885 Special Business Administration I Management Accounting Semester 5 or 6, Theory Quarter 5 or 6 2 weeks Obligatory

Once Industrial Accounting, Cost and Profit Accounting Applicable to the other modules of special Business Administration. Raymond Kemp English 5 150 h (65 h contact time and 85 h self-study) 5.5 h Written exam, 120 min, 100% Based on the weaknesses of the "traditional" cost accounting, students recognize the need of recosting. With this module, you will get an overview of the approaches of modern cost management (activity-based costing, target costing, life cycle costing, benchmarking) and their first experience in the processing of appropriate case studies. The mixtures are then subjected to a critical evaluation, and especially checked to see their suitability for use in small and medium enterprises. The students should first obtain an overall view of controlling as an instrument of corporate governance. Furthermore, they should recognize the close connection and assess what exists between controlling and other instruments of corporate governance. The aim of this module is therefore to nurture an integrated and systematic understanding of the interactions between the Page 27 of 67



various functional areas in the students. At the same time the possibilities and limits of applicability for companies will be analyzed. The students have acquired extensive and detailed knowledge of the different controlling instruments. Students have the ability to apply the uses of these tools in a company to a competent level. They are also aware of the dynamics of the future development of controlling instruments Elements of controlling – Dimensions of the objective of controlling – Tasks of controlling – Target Controlling – Measurement Controlling Controlling of financial, material and human resources – Operative controlling – Strategic controlling. Classical instruments of controlling (systems of early recognition, reporting, index systems). Modern controlling tools (Balanced Scorecard, Elements of the values oriented enterprise, Shareholder Value, Capital costs according to WACC, Corporate Governance, Economical added value), General organization of controlling. New orientation on cost calculation and work done, Process cost calculation, Process management, Target Costing–Life Cycle Costing, Benchmarking, Costs management. Combination of lecture, discussion, active participation, quizzes, activities, case analysis, and examination.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature “Cost Accounting – a Managerial Emphasis” by (compulsory reading, recommended Horngren, Datar & Rajan (Pearson) – global literature) edition 2012 (ISBN 0-273-75387-8).

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N.G. University Module Description: Corporate Financing (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 820 Special Business Administration I Corporate Finance Semester 5 or 6, Theory Quarter 5 or 6 2 weeks Obligatory

Once Cost and benefit accounting, Balance and Balance Analyses Applicable to the other modules of special Business Administration. Raymond Kemp English 5 150 h (65 h contact time and 85 h self-study) 5.5 h Written exam, 120 min, 100% Students have extensive and detailed economics and financial knowledge related to the company groups and the foreign trade. Students should know the elected tools of financial and risk control and should know how to apply them in different tasks. Students should define the object and the concept of corporate accounting based on important rules and, appliance oriented, be able to evaluate the consequences of the principles of a regular corporate accounting. On such basis they should be able to apply consolidation process, in compliance with the qualification of all participants. They know the participants of the corporation, and the report of the state of the concern applicable to the students. Detailed knowledge of special investment and financing underlying methods and an overview of the various theories, relationships Page 29 of 67



and parameters of investment and financing decisions. Students are able to analyze practical problem situations, selecting appropriate methods and techniques for the solution of investment and financing decision-making problems. They are able to make use of all available learning and work tools on their own. They can carry out routine research work under minimal guidance of a lecturer. Students can work effectively in a work group and are able to take over the leadership of the group. They have learned to argue their point of view by using theory based arguments. They have developed their intuition for a variety of complex issues and are constructively familiar with that situation. They ask targeted questions; take part in professional discussions based on the theory and take over the co-responsibility of the learning success. They are able to give the lecturer the right feedback. Facts of operational financial economy, fundamentals of investment planning, procedure of the assessment of investment, financial planning, ways and sources of financing. Chosen tools of financial and risk control. Cash management, financial economy and company groups. Foreign trade, basis of financing the foreign trade. Information systems - capital market oriented. Innovative instruments of financing. Combination of lecture, discussion, active participation, quizzes, activities, case analysis, and examination.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.)

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N.G. University Module Description: Entrepreneurship I (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)



L°° 883 Special Business Administration I Entrepreneurship I Semester 5, Theory Quarter 5 2 weeks Obligatory

Once for each Course None Applicable to other Entrepreneurship II

Jonathan Lowell, Thomas Norman English 5 120 h (65 h contact time and 85 h self study) 5.5 h Written exam, 120 min, essay, presentation

70 % Entrepreneurial thinking and action to create promotion. Perception of the staff in their roles as entrepreneurs. Independence, responsibility and ability to promote ethical behavior - both as employees and as potential leaders. Promote discipline both within the company (department or across multiple projects) and beyond the enterprise (economic, political and social contexts). Entrepreneurship and economic understanding. Convey meaning of the middle class and / or family. Provision of SME business and management studies. Business start-up and quality assurance, Entrepreneurship, Business plans and business games, Ownership versus manager, SMEs, family SME policy, SME development, Networks, Cooperation. Seminar, individual and group study work, case Page 31 of 67

studies Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature (compulsory literature)

reading,

Report and recommendations of the Study recommended Commission “situation and opportunities of SMEs, particularly the family, in Baden-Württemberg. Parliament of Baden-Württemberg, Printed Matter 12/5800, 2000.De.D.: Entrepreneurship. The creation and growth of small and medium enterprises. Pearson, Munich, 2004 Hausch, Kerstin T.: Corporate Governance in the German Mittelstand. DUV Wiesbaden 2004. Kruger, Wolfgang / Klippenstein, Gerhard/ Wish, Richard / wittberg, Volker: Practical Handbook of the middle class. Guideline for the management of the middle class. Guideline for the management of SMEs. Gabler, Wiesbaden, 2006.

N.G. University Module Description: Entrepreneurship II (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/

L°° 884 Special Business Administration II Entrepreneurship II Semester 6, Theory Quarter 6 2 weeks Obligatory

Once for each Course Entrepreneurship I none

Jonathan Lowell, Thomas Norman English 5 150 h (65 h contact time and 85 h self study) 5.5 h Page 32 of 67




Written exam, 120 min, essay, presentation 70% Entrepreneurial thinking and action to create promotion. Perception of the staff in their roles as entrepreneurs. Independence, responsibility and ability to promote ethical behavior - both as employees and as potential leaders. Promote discipline both within the company (department or across multiple projects) and beyond the enterprise (economic, political and social contexts). Entrepreneurship and economic understanding. Convey meaning of the middle class and / or family. Provision of SME business and management studies. Corporate Governance - Good Governance, Business Ethics, Values - Social Entrepreneurship - Employee participation and cooperativesEntrepreneurship – Succession planning: Legal & psychological implications – The economics of entrepreneurship – Financial aspect of entrepreneurship – Management consultancy. Seminar, individual and group study work, case studies, e -learning

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature (compulsory literature)

reading,

Report and recommendations of the Study recommended Commission “situation and opportunities of SMEs, particularly the family, in Baden-Württemberg. Parliament of Baden-Württemberg, Printed Matter 12/5800, 2000.De.D.: Entrepreneurship. The creation and growth of small and medium enterprises. Pearson, Munich, 2004 Hausch, Kerstin T.: Corporate Governance in the German Mittelstand. DUV Wiesbaden 2004. Kruger, Wolfgang / Klippenstein, Gerhard/ Wish, Richard / wittberg, Volker: Practical Handbook of the middle class. Guideline for the management of the middle class. Guideline for the management of SMEs. Gabler, Wiesbaden, 2006.

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N.G. University Module Description: Microeconomics (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 822 Economics Microeconomics Semester 2, Theory Quarter 2 2 weeks Obligatory

Once for each Course None Applicable to other modules of domestic economic. Burhan Yavas, Dave Harries English 4 120 h (65 h contact time and 55 h self study) 5.5 h Written exam, 120 min, partial exams 40% At the beginning of the module, the students are introduced to the content and methods of national economy. In the framework of micro economy the students get to know how the market is analyzed. At the end of this module the students will be able to: Know the content and methods of national economy. They will also be able to evaluate and explain the benefits of these methods in economic analysis. Understand the basics of enterprise analysis and budget. They will gain professional competences and will be able to analyze the market and apply solutions to upcoming problems. Understand the decision making process and to work effectively individually and collectively through their social competences to evaluate and understand different thinking and interests on micro economics issues. Page 34 of 67


Principles of Economics - content, scope and methods of economics - Introduction to the economic history of dogma General, Economic systems, Fundamentals of economic policy, Problem-oriented introduction, Exemplary illustration of economic problems, Micro economic theory: theory and policy of competition- analysis of offer and demand, Market forms and market balance, Market processes and competition, Competition and economic concentration, The law against restraints of competition, Framework laws for the market economy in addition to the law against restraints of competition. Seminar, individual and group study work, case studies

Teaching and learning methods Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature (compulsory reading, recommended literature)

Mankiw, Principles of Economics, Fourth Edition, South-Western Publishers, 2007. (Required)

N.G. University Module Description: Macroeconomic (30.10.2012) No./ Code of module Name of the module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload)

L°° 823 Economics Macroeconomic Semester 3. Theory Quarter 3 2 weeks Obligatory

Once for each course Microeconomics Applicable to the other modules of Economic.

Burhan Yavas, Ahmed Bugri English 4 Page 35 of 67

Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)



120 (65 h contact time and 55 h self-study) 5.5 h Written exam, 120 min 40% At the beginning of this module, the students will be introduced to the systematic description of the economic cycle. Additionally, this module will cover the basics of macroeconomic model of income and employment theory. In the end the students will learn the concepts of money quantity, money offer process, monetary policy and the money theory. In the end of this module the students will be able to: Process with national account terminology; understand the differences between classified description of the economic cycle and macroeconomic phenomenon. They will also learn the basics of macro-economic model and will distinguish the dependence between results and premises. to analyze the macro-economic models with professional competence. To understand the fiscal policy and the difference of the monetary system. To have the self-acquired skills to deal with macroeconomic data and information and to assess the relevance to their own economic decisions To recognize the potential gap between microeconomic and macroeconomic rationality and derive the need of economic and social governance. Theory of cycles, economic overall account, macro theory, Ex-post analysis of the national income, Ex-post analysis and macroeconomic theory, Analysis of the commodity market , analysis of the monetary market analysis of the labor market, Illustration and disturbances of the aggregate balance, Consequences of economic policy, General fundamentals, Monetary sizes, Monetary offer, Monetary policy, Balance of payments, Foreign exchange market, Balancing mechanisms of the balance of payments, International monetary order. Seminar, individual and group study work, case studies Page 36 of 67

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Macroeconomics, 7th Edition, by Abel, (compulsory reading, recommended Bernanke and Croushore, Addison Wesley Publishers, 2011. literature) And 8 selected articles published by the Federal Reserve

N.G. University Module Description: Economic Policy (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 824 Economics Economic Policy Semester 5, Theory Quarter 5 2 weeks Obligatory

Once for each Course Macroeconomics Applicable to the other modules of domestic economics. Burhan Yavas, Ahmed Bugri English 5 150 h (65 h contact time and 85 h self-study) 5.5 h Written exam, 120 min 40% In this module of economics, the students will be able to apply the theoretic basis of the previous semesters in the areas of microeconomics, macroeconomics, money and currency. The main issues will be unemployment, inflation, external trade, background, distribution and social insurance. The right selection of problems will be Page 37 of 67



determined from the actual discussions on economic policy. At the end of this module the students will be able to: Apply methods of economic analysis to solve problems of the economic policy; Gain the professional competence to estimate different economic policies; To decide on different economical politics issues; During their work in groups, they will be responsible for the social and ecological consequences of the economical operation and also their ethical implications. Introduction to economic policy - Application of the policy of stability – paradigmatic ways of the policy of stabilization – employment –stability of prices – economic growth – external balance – environment – current questions of economic policy Labor code and labor-market policy – social security – policy of income distribution – policy relating to building property – distribution and social policy Lecture, discussion and problem solving, presentation of articles on economic policies

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Macroeconomics, 7th Edition, by Abel, Bernanke (compulsory reading, recommended and Croushore, Addison Wesley Publishers, 2011. literature) And 8 selected articles published by the Federal Reserve

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N.G. University Module Description: Contract Law (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)


L°° 825 Law Contract Law Semester 1 or 2, Theory Quarter 1 or 2 2 weeks Obligatory

Once for each Course None Applicable to the other modules of Law and Business Administration. Chris Hale English 4 120 h (65 h contact time and 55 h self-study) 5.5 h Written exam, 120 min, quiz and essay paper 70% The students must be able to distinguish between the law merchant and civil rights. They need to build a relation between the fields of rights and their practical application. The students must put the basic regulations of establishment and assemblage of capital, responsibility, insolvency and representation into practice. The students must be competent in concluding independently a contract of work. In the second part of the module the students need to attain knowledge regarding to the development of procedures, like those of unfeasible legal payment, as well as the procedure of unfeasibility of the consumer to afford the payment. They must know when the request for the unfeasibility of payment must be made and what are the consequences come out from not making the request. Overview of the legal system and the legal fields legal techniques - Introduction to the Civil Code Page 39 of 67

contractual law; agency. Introduction – the legal subjects – the merchant – general contractual principles – contractual substantiation – the principle of deficiency of intention, in particular authorizations Special law of obligations (contracts of purchase) and their performances –contracts of activity (contract of personal service, works contract, contracts of agency) – disturbances in debt relationships – liability for damage – basic questions of the right to enrich oneself – basic questions of the law of torts - basic questions of the right to enrich oneself – rights of collateral security Teaching and learning methods

Lecture, case study, group work, discussion and quiz solving.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Handout materials. CISG text. Albanian Civil Code (compulsory reading, recommended text. literature) EC Unfair Contract Terms Directive (93/13) text. Dine, Blecher, Koutsias, “Company Law in the New Europe: The EU Acquis, Comparative Methodology, And Model Law (Corporations, Globalization and the Law)”, Edward Elgar Publishing Ltd,2007) (ISBN-10: 1845424158);

N.G. University Module Description: Company and Labor Law (30.10. 2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module

L°° 826 Law Company and Labor Law Semester 3, Theory Quarter 3 2 weeks Obligatory

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Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)


Once for each Course Contract Law Applicable to the other modules of Law and Business Administration. Chris Hale, Elis Tarelli English 4 120 h (65 h contact time and 55 h self-study) 5.5 h Written exam, 120 min 70% The students should be able to see examples of the deviations from the commercial law civil law and linking the fields of law in practice. Students should apply in practice independently and safely, the fundamental origins, capital boarding, liability, Liquidation and substitution rules. The students should be able to conclude a contract on their own. The duties of the employee and the employer in the employment contract shall be known to the students. The students should be able to terminate employee or employer-term contracts to legally effective. The students will receive the second part of the module insights into the process of both the regular insolvency proceedings and of the bankruptcies. They should recognize when an insolvency application shall be made and the consequences arising out of the failure of the application. The commercial enterprise – commercial employees – commercial- transactions – partnerships – corporation – private limited companies –survey of business combination law. Basics of employment law - the concept of worker - the initiation of employment - The situation before the contract, preliminary negotiations employment and labor relations - forms of employment - The duties of the employee from the employment contract - the obligations of the employer under the employment - termination of employment - collective bargaining law Rule bankruptcy - consumer bankruptcy bankruptcy - real bankruptcy - The opening procedure - creditor discrimination - Actionable Page 41 of 67

measures and legal consequences - liability and insolvency offenses Lecture, case study, individual and group work, discussion and problem solving.


Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Dine, Blecher, Koutsias, Literature (compulsory reading, recommended “Company Law in the New Europe: The EU literature) Acquis, Comparative Methodology, And Model Law (Corporations, Globalization and the Law)”, Edward Elgar Publishing Ltd,2007) (ISBN-10: 1845424158); Selected literature handouts; Albanian Civil Code text; Law “On Entrepreneurs and Companies” text; Albanian Labor Code text;

N.G. University Module Description: Industrial Accounting (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programmes Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester)

L°° 767

Accounting Industrial Accounting Semester 2or 3 ,Theory Quarter 2 or 3 2 weeks Obligatory

Once Introduction to business administration Applicable to the other modules of Business Administration. Jeffrey Davies English 4 120 h (65 h contact time and 55h self study) 5.5 h

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Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)




Written exam, 120 min, partial exam 100% The students learn the techniques of financial accounting. After the conclusion of the module, the students must be able to distinguish financial accounting from other kinds of accounting of the enterprise and understand the system of double entry accounting. The students have acquired the methodological skills to capture transactions from all major functional areas of the company accounting practices. Besides, the students have attained the professional skills for preparing annual balance sheets as well as income and loss statements while respecting the legal dispositions. Through implementing accounting techniques during their individual studies and also through the collaboration in different cases of accounting in class sessions, individual competencies are expanded. The accountant as an information manager – the regulatory framework – source of accounting and information – the component and construction of balance sheet and profit and loss – ratio analyses – accounting – working capital management – budgetary planning and controlling-components. Accounting and Financial Accountingorganization, system and technology of financial accounting – goods and sales tax- acquisition, production, depreciation and disposal of fixed assets – review and booking in inventories – paper technical treatment of claims and securities – booking of changes in equity including successful updates and legal forms – financial transactions, financial innovation and leasing. Combination of lecture, discussion, active participation, quizzes, activities, case analysis, and examination.

1- Accounting and Finance for non-specialists ( sixth Edition) Peter Atrill, Eddie McLaney Ch 7,8,9 ISBN: 978-0-273-71694-5 Jeffrey Davies work book

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N.G. University Module Description: Mathematics and Statistics (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°° 765 Mathematics and statistic Mathematics and Statistic Semester 2, Theory Quarter 2 2 weeks Obligatory

Once for each Course Applicable to the other modules of General education and Business Administration. Albert Elam English 4 120 h (65 h contact time and 55 h self study) 5.5 h Written exam, 120 min, 100 % to final grade The students should understand the mathematics as a tool for planning and decision on problems of economic practice. The statistics should be understood by the students as a decision aid in the enterprise or as an adjunct to the empirical testing of hypotheses. This learning should be done not only by the formal representation of the process, but also through examples from business and national economic decision offenses. After completing this module, participants will have - the ideas of mathematical techniques and skills acquired included applying the techniques on economic issues. Statistics conceived as a management technique and acquired the ability to explain the potential impact of the data creation process, the sources of data and the presentation of data on earnings and prescribed records independently in terms of Page 44 of 67




desired information to evaluate and interpret the results in context The students must study the basics of business statistic. Handout discussions: Regression and Correlation Analysis, Excel data analysis models, (marking of empiric distributions; Regression and correlation analysis; Inductive statistics; Excel linear programming models; (Matrix calculation; Linear equation system; linear optimization, differential calculation). Sequences and series; Calculation of interest and compound interest Mathematics for economists Sequences and series – calculation of interest and compound interest – calculation of bonds – calculation of repayment - applied examples of financial mathematics – matrix calculation – linear equation system – linear optimization – differential calculation – excursion: commercial calculation Statistics Fundamentals – marking of empiric distributions – regression and correlation analysis – inductive statistics – exemplary specializations Combination of lecture, exercises, active participation, quizzes, activities, case analysis, and examination.

1- Business Mathematics ( Eleventh Edition) Charles D. Miller, Stanley A. Salzman, Cary Clendenen ISBN 13: 978-0-321-61231-1 ISBN 10: 0-321-61231-0 2- Business Math / Excel Applications ( Second Edition) Edward Laughbaum, Ken Seidel ISBN-13: 978-0-13-607184-6 ISBN-10: 0-13-607184-8

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N.G. University Module Description: Basics of Information Technology (30.10.2012) No./ Code of module Name of module

L °° 764 Basics of Information Technology

Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

Semester or 2 or 3. Theory Quarter 2 or or 3 2 weeks Obligatory

Once for each course Applicable to the other modules of General Education and Business Administration. Ulrich Berthold, Sandra Hader English 4 120 h (65h contact time and 55 h self-study) 5.5 h Written exam, 120 min 60 % This module covers basic concepts of information technology in the business environment play an important role, conveys. After completing this module, participants should be familiar with the most important topics that have to do with the operation of computer systems. They should know the basic concepts of databases and applications can understand. Basic Concepts of Information and Knowledge Management are familiar to them. The students should be able to understand structure and function of computer systems. Simple theoretical principles of computer systems they are familiar and can use. The students are able to develop and implement small database applications. You know applications of information and knowledge management. The students should be able to describe the basics of computer communications. You should be able to explain important computer Page 46 of 67

networks. They should also be able to create simple web pages Contents of the module

Basic concepts of data processing - components of a computer system - display of information software types - application architectures - Basic Concepts databases, data modeling - Information and Knowledge Management, Basic concepts of business information systems - internal company / - wide information systems – Fundamentals of Computer Networks - LAN, WAN, TCP / IP and the Internet - network security - creating websites new Combination of lecture, discussion, active participation, quizzes, activities, exercises, presentation, case study, and examination.



1- Management Information Systems (Ninth Edition) James A. O´Brien, George M. Marakas ISBN-13: 978-0-07-337676-9 (alk.paper) ISBN-10: 0-07-337676-0 (alk.paper)

N.G. University Module Description: Intercultural Communication (30.10.2012) No./ Code of module Name of module

L°° 760 Applied Theory Intercultural Communication

Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module

Semester 1 Quarter 1

Frequency of module offer Prerequisites Applicability of module for other modules and study programs

2 weeks

Applicable in other General Business Administration modules One for each Course Good knowledge of English Applicable also for other modules and study programs offered by Nehemiah Gateway University.

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Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)


Stephen Holmes. Peter Sherwood English 4 120 h ( 65 h contact time, 55 h self-study) 5.5 Exam 120 min 80% to the final grade This course is an introduction to the key concepts of intercultural communication (IC) as a discipline and describes how IC relates to the global business workplace. The students are expected to learn basic terminology such as culture, communication, corporate culture, diversity, stereotyping, high/low context, etc. as well as some models and areas of research, e.g. the Third Culture Model and Culture Shock. They will learn the distinction between verbal and nonverbal communication and context, as well as how these areas relate to communicative competence in the global workplace. They will learn to analyze a case study of a particular company in the light of this company and its national culture, and will prepare and conduct a group presentation on it. In addition, the students will be introduced to some intercultural assessment tools used in HR departments to measure the progress in intercultural communicative competence. Finally, they will practice the perspective switch which involves imagining how non-Albanians are prepared for the expected culture shock when they enter the Albanian culture and what factors nonAlbanian companies consider when deciding to invest in Albania. Course description: Intro to the history of CI, Professional terms definition (Corporate Image, Corporate Identity, Corporate Design, etc.), Tasks and goals, Planning and organization process of communication as part of the culture of the whole enterprise (planning, organizing and personnel tasks), Basic elements of a management process of a CI, Principle of less words, Law of good figure, Requests and challenges of CI, Planning concept and its partial processes, Organizing a CI in the enterprise, Result check (methods, models, constructions), Visions for CI (critical evaluation, Page 48 of 67

constructive application, systematic elements) Teaching and learning methods Lecture, Case Study Analyses, Experiential Exercises, Group presentations, films Special features (e.g. percentage of 20% Online Work, 75% Readings, Group online-work, practice, guest speaker, etc.) presentations and Discussion. Literature Textbook: (compulsory reading, recommended Varner, Iris and Beamer, Linda (2011) Intercultural literature) Communication in the Global Workplace (5th ed). Boston, et.al. : McGraw-Hill Supportive Readings: Catmull, Ed (2008) ‘How Pixar Fosters Collective Creativity’ Harvard Business Review September pp. 65-72 Ghosn, C. (2002) ‘Saving the Business without Losing the Company.’ Harvard Business Review January 37-45. Yunus, Muhammad (1999) ‘The Grameen Bank’ The Scientific American. November pp. 114-119. " INTERCULTURAL COMMUNICATION - A Reader" by Larry Samovar & Richard Porter (Wadsworth Publishing Co., Belmont California) ISBN 0-534-20832-0

N.G. University Module Description: Business English I (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs

L°° 749 Applied Theory Business English I Semester 1, Quarter 1 2 weeks Obligatory

One for each Course Good knowledge of high school in English( B2) Applicable also for other modules and study programs offered by Nehemiah Gateway University

Person responsible for module Page 49 of 67

Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)



Kit Batten English 4 120 h (65h contact time, 55 h self-study 5.5h / week Written exam 120 min, assignment 80% The student will be able to hear and understand English spoken language; they will get familiar with business vocabulary and will use it in practice. They will be able to speak fluently and present themselves and their business in a professional way. - Describe themselves and their professional context - Deal with everyday communication situations of the professional environment - Report on their corporate organization - Identify products and services - Place calls - Conduct meetings or take a position as participants in sessions on various professional topics - Business letters Company descriptions (products, services), socialize, engage in “small talk” – call in a foreign language- line or attending meetings (arranging and conducting of meetings, resolving conflicts )understanding and writing different types of written notices and letters – developing vocabulary Lecture, practicing, discussions, work group, presentation.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Effective Negotiating, Jeremy Comfort, Oxford (compulsory reading, recommended University Press, ISBN 0-19-457247-1 literature) Negotiations, Anne Laws, Summertown Publishing, ISBN 1-902741-24-2 Getting to Yes, Roger Fisher, William Ury, Arrow, ISBN 0-09924842-5 The Perfect Negotiation, Gavin Kennedy, Random House, ISBN 0-09941016-8 What They Don't Teach You at Harvard Business School, Mark H. McCormack, Harper Collins, ISBN 0-00-636953-7 How to Negotiate Anything with Anyone, Page 50 of 67

Anywhere Around the World, Frank L. Acuff, Amacom, ISBN 0-8144-7950-2 Do's and Taboos Around the World, Roger E. Axtell, John Wiley, ISBN 0-471-59528-4 Riding the Waves of Culture, Fons Trompenaars, Nicholas Brealey, ISBN 1-85788-176-1 Training for the Cross-Cultural Mind, Pierre Casse, SIETAR International, ISBN 0-93393406-8; currently out of print. KEN TAYLOR is director of training for CSCT Interpersonal Skills (www csct.ltd.uk) in London, and is coauthor of The Vital Link (www vital-link.net), a Web based, interactive communication skills package. He also writes each month in Spotlight. KDK Communication recommends Business Spotlight to all course participants

N.G. University Module Description: Business English II (30.10.2012) No./ Code of module Name of module

L°° 750 General Education Business English II

Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs

Semester 1,2,3. Quarter 1,2,3

Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/

2 weeks Obligatory

One for each Course Business English I Applicable also for other modules and study programs offered by Nehemiah Gateway University Mary Moyles - Johnson English 4 120 h (65 contact hours, 55 h self-study) 5.5h Page 51 of 67


2h exam 100 % Students will be able to deal with general business requirements of a small to medium-sized company in English. They will become competent in both office and social skills and gain a broader knowledge of working English in various fields in order to facilitate learning in future modules. – Descriptions of processes and systems, interpret financial statements and annual reports - to write applications and prepare for job interviews Express themselves in negotiations linguistically clear, correct and concise; - apply strategies to enforce own interests; - awareness of intercultural differences. Chair meetings with appropriate tactics Present project results and company profiles. Contents of the module Introduction to Business English: including phoning, writing, presenting, discussing, project work, team work, and hospitality, organization of events, English social skills, vocabulary, reports and reviews. Description of business processes and systems Reading and interpretation of financial statements, Annual Reports / Annual Reports Writing application letters and CVs; strategies for job interviews. Writing reports and executive statements, reviews, dealing with daily correspondence - formal and informal. Applying different visual aids for presentations. Handling difficult questions and colleagues. Negotiation techniques (withintercultural differences. Teaching and learning methods Exercises, seminar, application, production of reports and reviews, group discussions, presentations, team work, group work, active practice of the elements. Special features (e.g. percentage of 80% practice: online-work, practice, guest speaker, etc.) Literature Literature as in Business English 1 plus various (compulsory reading, recommended articles supporting the topics of the individual literature) elements, e.g. The Language of Marketing and Advertising, Tasks and functions within HR, Tasks and functions within a company, Intercultural Business Relationships, Office Management, Awareness of False Friends, Manners and Etiquette at home and abroad. Page 52 of 67

Writing for Business: Expert Solutions to Everyday Challenges , Harvard Business School Press, ISBN 1422114724 Conversation Gambits, Eric Keller, Sylvia T. Warner ISBN 0906717590 How to Prepare, Stage, and Deliver Winning Presentations, Thomas Leech, ISBN 9780814472316 Practical English Usage, Michael Swan, ISBN- 978-0194420990

N.G. University Module Description: Strategic Management I (30.10. 2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L °° 830 Profile Subject Strategic Management I Semester 3. Theory Quarter 3 2 week Obligatory

Once for each Course Business administration Applicable to the other modules of management.

Roger M. Jones, Marcelle Bugre, CS Grommek English 4 120 h (65 h contact time and 55 h self-study) 5.5 h Term paper and oral presentation 100% To give you as students an outline of the basic principles involved in strategic management. In this module, students will be presented with a Page 53 of 67

number of examples of leadership based on wellknown individuals. The nature of leadership will be discussed and compared to the different views and roles of management. This will lead to a consideration of personal and corporate vision and the holistic approach to management. It is also intended as an initial orientation in the role of taking responsibility in the organization and the issues involved in decision making.



Students will be able to reach and understanding of the effect and character differing management styles and be able to relate this to the organization with which they have become familiar in their first term practice phase. They should be able to make an objective analysis of their organization, being able to differentiate between culture and structure and the relevance of differing cultures on the life and performance of the organization. They should also be able to present this in the form of an individual analysis with considerable academic content. Leadership approach and functions management Characteristics of leaders, nature of leadership personal and organizational /society vision – rudiment, scientific management and decision making process.( the Control Loop, Bounded Rationality, Complexity, Roles, Directing vs. Empowering styles of management)- management systems and competencies. Management styles and organizational culture Management styles- authority and accountability theories of communication - optimal team structures- human and organizational culture. Mechanistic and organic structure and contingency theory - employment of networks of companies. Lectures and through a case study working in groups studying a famous leader and making a class presentation of this. Lectures and through case study research based on their own organizations. Dialectic feedback and active participation in sharing first their business experiences are important components of this learning methodology.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.)

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Literature (compulsory reading, recommended literature)

Johnson, Gerry et.al. (2009): Fundamentals of Strategy. Prentice Hall. Chapter 1,2,3,4,5

N.G. University Module Description: Strategic Management II (30.10. 2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L °° 831 Profile Subject Strategic Management II Semester 4. Theory Quarter 4 2 week Obligatory

Once for each Course Business administration Applicable to the other modules of management.

Roger M. Jones, Marcelle Bugre English 4 120 h (65 h contact time and 55 h self-study) 5.5 h Term Paper and oral presentation 100% In this module students will be able to reach and understanding of entrepreneurship in relation to new and existing businesses. They should be able to create a model organization and apply entrepreneurial principles and theories to their concept as well as relating to work from earlier terms. Also, they should be able to conceptualize why organizations fail or succeed how to recognize windows of opportunity and to create a business plan. To give you as students an outline of the basic principles involved in strategic management and Page 55 of 67



an introduction into models for strategic change. Emphasis should be placed not only on the academic issues of strategic management but also on the practical application and relevance of various strategic models. To achieve this, the course will take advantage of the dual nature of the Faculty educational approach and will take an interpolating stance rather than a deductive one, using the experiences in the students organization as a model for theoretical exploration (case study). Strategic Entrepreneurship An attempt will be made to arrive at comprehensible definitions of entrepreneurship and its relevance not only to the creating of new businesses but within existing organizations. Of particular importance is the learning process involved in working in a team to arrive at innovative ideas and to develop dreams into realizable strategies. Students will be expected to gain implicit knowledge of the importance of building a strong vision and culture in an organization through enthusiastic leadership example. A major part of this module is working in a team to construct a 'real' organization with a vision and to be able to 'sell' this idea to others. Introduction to strategies for change and strategic theory. The course will include a description and discussion of current change frameworks such as Business Process Reengineering, SIS, Organizational Development, Turnarounds, Six Sigma, etc. Within these frameworks, strategic theories and models and their application will be discussed. These theories will be linked to ideas and concepts learnt in previous terms and on the basis of Johnson & Scholes´ strategic process model, students will be brought to an understanding of the way in which strategies are pursued. The essential differences between strategies and tactics will be discussed and the importance of clearly differentiating between these two aspects. Lectures on entrepreneurial concepts and through the development of entrepreneurial projects in groups joined voluntarily via a 'market of ideas'.

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Lectures on strategic concepts with the expectation of critical discussion on the part of the students. A term paper of 3000-5000 words shall be produced by each student to a good academic standard which displays their knowledge and ability to apply this to a practical application with which they are familiar is an integral learn and examining element of this course. Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Johnson, Gerry et.al. (2009): Fundamentals of Strategy. Prentice Hall. Chapter 1,2,3,4,5 (compulsory reading, recommended literature)

N.G. University Module Description: Strategic Management III (30.10. 2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of the module Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L °° 832 Profile Subject Strategic Management III Semester 6, Theory 6 2 week Obligatory

Once for each year Strategic Management I Applicable to the other modules of management.

Roger M. Jones, Marcelle Bugre English 5 150 h (65 h contact time and 85 h self-study) 5.5 h Case study, individual term paper and presentation 100% To introduce students to fundamental marketing concepts required for strategic marketing in an international context and to provide the basic Page 57 of 67


knowledge required to make a marketing plan for an organization, taking into account the special considerations of international marketing. Special emphasis shall be placed on the practical application of marketing concepts as well as the importance and special relevance of marketing philosophies for small and medium-sized enterprises. Building upon the work of the previous semester, to assist students in the creation of a comprehensive international marketing plan for their organization (or part of their organization) and to help them gain a knowledge of the structure and content of a marketing plan as well as the special marketing methods which have to be applied when going international. The course should enable students to make marketing management decisions based on a thoroughly academic analysis of real market situations International marketing strategy - relation between competition and collaboration - diversification of strategies and portfolio of business - When to go international ?- Competition and its relevance to marketing in general - international marketing Costs and risks of international ventures Internationalization vs. Globalization – Safety factors - Choice criteria of relevant markets External audits - Competitor analysis – Internal audits - Deciding how to enter a foreign market Indirect exporting. And its advantages – Direct exporting-domestic based sales representation. Overseas sales subsidiary Licensing. Franchising. Joint Ventures - Direct Investment. Factors affecting choice of market entry method. Additionally, basic marketing concepts and theories will be revised as necessary. The Marketing Mix in International Marketing. Reorganizing for International Marketing Centralization v. Decentralization – Marketing planning fundamentals- Business Mission. The Marketing Audit-SWOT Analysis. Marketing objectives-Using segmentation theories in international marketing-Core Strategy – how objectives can be accomplished.- Tests of an effective core strategy. Marketing mix decisions, Organization and implementation - Control. The rewards of marketing planning - Problems in making planning work. How to handle marketing planning problems.

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Lecture, case study, discussion and problem solving.

Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Fundamentals of Strategy: AND My Strategy Lab [Paperback] (compulsory reading, recommended Prof Gerry Johnson (Author), Prof Kevan Scholes literature) (Author), Prof Richard Whittington (Author) Chapter 6,7 8,9,10 Images of organization - Gareth Morgan Published: Sage- ISBN10: 1412939798 ISBN13: 978-1412939799 Safari - Mintzberg, Ahlstrand, Lampel - Published: Prentice Hall - ISBN10: 0273719580 ISBN13: 978- Stragey 0273719588

N.G. University Module Description: Practical Training I (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination

L°° 880 Practical Training Practical Training I (1+2) Semester 1, Quarter 1 and Semester 2 Quarter 2 2 x 12 weeks Obligatory

One for each course none Applicable to other practical modules Martin Brunner, Mangalina Cane Albanian and English 10 300 hours (280 h self study and 20 h seminar).

Project report and presentation Project report: 5000 words +/- 10%, Page 59 of 67

Presentation 15 min Emphasis of the grade for the final grade 100 % Aim of course (expected learning Practical application and consolidation of the outcomes and competencies to be knowledge acquired during the theoretical acquired) quarters. Understand the basics of how a company works. . Learn how to structure and solve a practical problem in a workplace and summarize the approach as well as the results in a report. Being exposed to the everyday- work situation will enable them to develop social, methodological and personal skills Contents of the module General understanding of the company employees, customers and products. Specific to Semester 1: Knowledge of the company's fundamentals of material management, production management and logistics (organization – disposition – purchase – inventory control – fundamentals of production- production planning and control-logistic) Teaching and learning methods Training on the job in different departments of the companies, project work, seminars and workshops. Individual level of training to correspond with the companies requirements. Special features (e.g. percentage of Practice with coaching by professionals online-work, practice, guest speaker, etc.) Literature Specific literature according to the project work. (compulsory reading, recommended This is to be determined by the recommendations literature) of the N.G. University.

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N.G. University Module Description: Practical Training II (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination

L°° 881 Practical Training Practical Training II (3+4) Semester 3 and 4 , Quarter 3 and 4 2 x 12 weeks Obligatory

One for each course Practical Training I Applicable to other practical modules Martin Brunner, Mangalina Cane English, German 10 300 h (280 self study and 20 h seminar.)

Project report and presentation Project report: 5000 words +/- 10%, Presentation 15min Emphasis of the grade for the final grade 100 % Aim of course (expected learning Further application and consolidation of the outcomes and competencies to be knowledge acquired during the theoretical acquired) quarters. Understand the specific operating characteristics of the company. Working on a the solution of a practical problem in a team the students will develop work related social skills and competences and learn to apply problem-solving techniques. They will improve their ability to describe their problem, the methodology to solve it as well as the achieved results in a comprehensive report. Contents of the module General understanding ot organization, project management and human resources management Specific Semester 3: The company's Marketing and Sales (main markets, customers, sales organization, marketing, public relations) Specific Semester 3: Organization-cost and profit Page 61 of 67

accounting-investment and financing, current account/ balance sheet accounting, Specific Semester 4: Staff management: Organization – staff planning and recruitment – staff care – human resource development – staff administration – wage and salary administration – labor law, industrial safety, accident prevention and environmental protection, Specific Semester 4: Organization and data processing. Organization of processes – data processing Teaching and learning methods The practical training periods of this module is preferably done abroad (in most cases either Germany or Switzerland). The main goal is that the students understand why international companies are successful and encourage them to use similar principles also in Albania. Furthermore, there is a focus on application of the theoretical knowledge of the specific content of the module in practice. They will be encouraged to solve practical problems of medium difficulty, to take part in professional discussions and give the right feedback. Special features (e.g. percentage of Practice with coaching by professionals online-work, practice, guest speaker, etc.) Literature Specific literature according to the project work. To (compulsory reading, recommended be determined by the recommendations of the literature) N.G. University.

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N.G. University Module Description: Practical Training III (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)



L°° 882 Practical Training Practical Training III (5+6) Semester 5.Quarter 5 12 weeks Obligatory

One for each course Practical Training II Applicable to practical Quarter 6 and writing thesis Martin Brunner, Mangalina Cane Albanian, English, 10 300 h (280 h self study and 20 h seminar.)

Oral exam 100 % Students gain in -depth work experience and understand what their role in such a company could be. Further, they can identify operational relationships between the business areas. They can apply problem solving methods to evaluate and solve complex situations. General: Plan, execute and manage projects, solve specific tasks, involve and communicate with the respective business areas during project execution and problem solving. Specific: Based on personal ambition: specialization in one or two functions offered by the Faculty (material management and production, Finance accountancy and controlling, marketing, project organization and data processing) Training on the job in the departments of the companies, corresponding with the content of the selected functions, project work, seminars, workshops Page 63 of 67

Special features (e.g. percentage of Individual coaching and mentoring, collecting online-work, practice, guest speaker, etc.) literature, interviewing persons and working on a subject of the function Literature Specific literature according to selected function to (compulsory reading, recommended be determined by the recommendations of the literature) N.G. University.

N.G. University Module Description: Scientific work (30.10.2012) No./ Code of module Name of module Semester or Trimester Duration of the module Form of course (i.e. obligatory, elective course) If necessary courses of the module Frequency of module offer Prerequisites Applicability of module for other modules and study programs Person responsible for module Name of the professor Language of teaching ECTS-Credits (based on the workload) Workload and its composition (self-study, contact time) Contact hours (per week in semester/ trimester) Methods and duration of examination Emphasis of the grade for the final grade Aim of course (expected learning outcomes and competencies to be acquired)

L°°763 Scientific work Semester 1or 2.Quarter 1or2 2 weeks Obligatory

One for each course none Applicable to preparation of the thesis and all the other modules Ema Kristo, Albana Demiraj English 4 120h(65 contact hours and 55 self study hours)

5.5 h

100 % Professional competence: Students know the basic characteristics of scientific papers and major epistemological positions and are familiar with basic science theoretical concepts. Competencies: Students will be able to formulate a scientific problem to be processed and perform a structured literature review and produce a written Page 64 of 67


report. The students know the procedure, and survey techniques (such as surveys, experiments, content analysis) of social research and can independently apply these in the context of project work and the dissertation. Group work, discussions and presentations increase following social and personal areas of expertise: Working in partnership, enforcement and persuasiveness, conflict resolution, active listening, verbal expressiveness, analytical capability and capacity for self-reflection. Characteristics and forms of scientific work choice and specification of the subject - literature review and information evaluation - definition of the structure and organization of work - content and form of the manuscript. Philosophy of Science: Science Theoretical positions - scientific theoretical basics – Business Economics as a science, Methods of Social Research: Phases of the research process – concept specification, operational and measurement – research design competitions, Data collection techniques: observation, interview, content analysis, experiment. Seminar, individual work and study

Teaching and learning methods Special features (e.g. percentage of online-work, practice, guest speaker, etc.) Literature Eko, Umberto (1997), Si behet punimi i nje diplome, Tirane (compulsory reading, recommended literature) Matthews, Bob/Ross, Liz (2010): Metodat e hulumtimit. Udhëzues praktik për shkencat sociale dhe humane.

1

Date when to be updated (Update Module Descriptions Catalog) Last update: 30/10/2012 1 Original Version

Page 65 of 67

CA: Deadline: CR: Mn RA: Y MD I ck December

Module Descriptions Catalog.pdf - NEHEMIAH GATEWAY University

Module Descriptions Catalog.pdf - NEHEMIAH GATEWAY University

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